Marketing Manager

Reposted 8 Days Ago
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Bala Cynwyd, PA, USA
In-Office
Senior level
Information Technology • Software
The Role
The Marketing Manager oversees digital marketing campaigns, manages social media strategies, tracks results, analyzes metrics, and develops budgets while leading a marketing team.
Summary Generated by Built In
Job Description

Qualifications

• 5+ + years of experience managing marketing campaignsin the IT industry with an emphasis on digital marketing, social media, PPC, and website content management

• Strong experience in social networks, social marketing campaigns, and mobile marketing

• Experience with graphic and web design

  • Experience with digital marketing at an IT company
  • Strong experience in social networks, social marketing campaigns and mobile marketing

• Experience in creating campaigns and utilizing multiple social platforms to create/build awareness, and attract new and existing customers

• Able to track results/progress, analyze and interpret key metrics/reports and ensure continuous improvement and effectiveness.

• Experience in developing forecasts/budgets for the execution of global marketing strategies and plans

• Demonstrated success with developing successful marketing campaigns via Facebook, Twitter and other relevant social media platforms

• Proven track record of delivering effective strategies resulting in increased traffic to website

• Experience working cross functionally and interacting with, influencing and presenting to partners at all levels

• Strong strategic business analytical skills

• Excellent communication, presentation, cross-functional collaboration and relationship building skills

• Strong experience building teams as well as managing, coaching and developing direct reports

• Bachelor’s degree in Marketing required

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • 5+ years of experience managing marketing campaigns in the IT industry
  • Strong experience in social networks and mobile marketing
  • Experience with graphic and web design
  • Bachelor's degree in Marketing
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The Company
32 Employees

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