Marketing Manager

Reposted Yesterday
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Cape Town, Western Cape, ZAF
In-Office
Mid level
eCommerce • Software
The Role
The Marketing Manager will develop and implement marketing strategies, manage projects, and lead a team to enhance CleverProfits' marketing efforts.
Summary Generated by Built In

Company Description

CleverProfits is a financial services firm that simplifies entrepreneurship. We help online businesses in the US build highly profitable and sustainable businesses. We offer growth-focused services to a variety of clients in different industries, including digital and social media marketing agencies, coaches and course creators, consultants, affiliate and network marketers, influencers and streamers, SaaS and E-commerce businesses. CleverProfits uses the latest cloud platforms to serve businesses remotely from anywhere in the world.

Role Overview:
The Marketing Manager at CleverProfits will be at the forefront of our marketing efforts, responsible for managing and implementing a wide range of marketing and sales projects. The ideal candidate will be a proactive and innovative individual. It would be advantageous to have experience in using Go High Level (GHL) to enhance marketing and sales initiatives. This role requires a high level of proficiency in English and the ability to work effectively on projects related to accounting or financial services.

Responsibilities:

  • Develop and Implement Marketing Strategies: Create and execute comprehensive marketing strategies to support both marketing and sales objectives.
  • Project Management: Oversee multiple marketing projects from conception to execution, briefing and managing contractors to ensure timely delivery and adherence to budget constraints.
  • Team Collaboration: Work closely with the sales team to align marketing strategies with sales goals, providing necessary support and facilitating effective communication.
  • Trend Awareness: Stay informed about the latest marketing trends and technologies, particularly those relevant to the financial sector. This includes staying aware of marketing strategies being deployed by key competitors.
  • Digital Content Management: Assist in the creation and management of digital content across various platforms to engage with our target audience and promote our services.
  • Marketing Automation: Utilize tools and systems to automate marketing processes, enhance customer relationship management, and streamline sales pipelines. This is currently being done through Go High Level. 
  • Department Leadership: Lead and mentor the marketing team, fostering a collaborative and innovative work environment.

What We Are Looking For:

  • Proven experience in marketing, particularly in planning and managing projects.
  • Experience in working with accounting or financial projects is highly beneficial.
  • Strong analytical skills, with a knack for using data to inform marketing strategies and decisions.
  • A bachelor’s degree in marketing, business, or a related field is preferred.
  • Good understanding (not necessarily proficient) in digital design, video editing and sales funnels. 
  • An individual who communicates productively to other team members.
  • Grit. someone who possesses the unwavering perseverance and resilience in the face of challenges, setbacks, and obstacles.
  • Someone who has a DIY mentality where they proactively tackle challenges and tasks through self-initiated efforts and resourcefulness.
  • A candidate who is accountable for their performance by demonstrating commitment to achieving goals and delivering results with excellence as an individual, team, and company.
  • Lastly, we encourage someone who has a touch of quirkiness showcased by embracing ones individuality and expressing unique traits, ideas, or behaviors.

What We Offer:

  • A dynamic and supportive work environment where initiative and creativity are valued.
  • Hybrid working environment - In office 3 times per week. 
  • Opportunities for professional growth and development.
  • Competitive salary and benefits package.
  • A chance to be part of a company that is making a difference in the financial success of businesses around the globe.

Skills Required

  • Proven experience in marketing, particularly in planning and managing projects
  • Experience in working with accounting or financial projects
  • Strong analytical skills
  • Bachelor's degree in marketing, business or related field
  • Good understanding of digital design, video editing and sales funnels
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The Company
HQ: Annapolis, MD
32 Employees

What We Do

We're experts at helping online businesses build highly profitable & sustainable businesses. Some examples of the businesses we work with include: - Digital and Social Media Marketing Agencies - Web Design and Software Development Agencies - Coaches and Course Creators - Consultants (SEO, Copywriting, Creative, Sales, etc.) - Affiliate and Network Marketers - Influencers and Streamers (Podcasts, YouTube, Twitch, Patreon, Authors) - SaaS -E-Commerce You'll have comfort knowing that CleverProfits speaks your language because we don't think the buck stops at compliance. Rather, we help our clients utilize the power of their numbers with our profit-focused services. At CleverProfits, our tax and accounting team serves you 100% remotely by using the latest cloud platforms so we can serve businesses located everywhere in the world!

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