Position Description:
Are you a visionary marketer with a passion for storytelling and a knack for strategic communication? We are seeking a dynamic Marketing/Communications Manager to elevate our brand and forge strong connections in the technology, real estate, architecture, engineering, and construction sectors. If you are well versed with Real Estate technology, have a flair for crafting compelling marketing materials, a keen eye for opportunities, and a desire to drive business growth, we invite you to join our team.
Key Responsibilities:
- Develop and refine our company's communications messaging, creating high-quality marketing materials that resonate with our audience.
- Assist in crafting and executing company business development initiatives.
- Engage with potential clients, managing project proposal development from conception to delivery.
- Collaborate with project managers to uncover additional work scopes, contributing to the company's strategic direction.
- Utilize our CRM system to track proposals, analyze win rates, and implement strategies to enhance success.
- Keep our Company Website fresh and updated with current projects, client information, and ensure proper releases for marketing use.
- Capture project photos and testimonials, celebrating our successes and sharing them with the world.
- Craft and manage a marketing budget, ensuring resources are used effectively.
- Oversee staff time on marketing tasks, ensuring productivity aligns with our goals.
- Identify key publications and events for visibility, managing advertising and article submissions to showcase our expertise.
- Select industry awards that highlight our achievements and coordinate entries to gain recognition.
- Organize client gifts and outreach programs, nurturing relationships and fostering new connections.
- Spearhead social media initiatives to heighten our online presence and distinguish us from competitors.
- Assist in creating impactful graphics for projects and proposals, adding a visual punch to our pitches.
- Follow up on proposals diligently, keeping our offerings top of mind for clients.
- Oversee Marketing/BD consultants support company initiatives.
Qualifications:
- A minimum of five years' experience in marketing or business development, ideally within a tech, real estate, or construction environment.
- Bachelor's degree (or equivalent) in marketing, communications, or a related field.
- Have an interest in technology applications within the real estate industry and enthusiasm for business development.
- Exceptional writing, speaking, and graphic design skills.
- Proficiency in managing databases and digital assets, including CRM systems.
- Leadership abilities to guide weekly BD/Marketing discussions with firm leaders.
- Expertise in Adobe Creative Suite, MS Office, and AI Applications is highly desirable.
- Research prowess and the agility to juggle multiple tasks, adapting quickly to industry shifts.
Why Join Us?
We offer competitive benefits and an environment that values innovation and personal growth. As part of our team, you'll have the opportunity to make a tangible impact on our business and shape the future of our company.
If you're eager to apply your marketing acumen to exciting new challenges and lead our communications efforts to new heights, we would love to hear from you. Embark on this journey with us and let's build something remarkable together!
What We Do
The Clarient Group is a leading designer of smart building solutions that elevate the occupant experience and enhance building performance in order to attract high-value tenants, boost profitability, and increase asset value.
Our approach is oriented around the co-creative and proprietary EXPERT framework – a complete methodology to visualize, design, implement, and optimize superior buildings – which is grounded by our deep and comprehensive mastery of smart building solutions and other essential building technology.
Our Approach: We team up with clients to understand their goals for digital transformation. The Clarient Group turns these goals into a workable plan, guiding you from an idea to reality.
Future-Proofing: We design network infrastructures that save you money and can grow with your needs in the future.
Integration: We craft a seamless, all-in-one system. Using a single IP network, we cut costs, reduce operating expenses, minimize issues, and decrease the chance of errors.
Expertise: We take pride in our engineers' diverse technical expertise, allowing seamless teamwork to tackle network and infrastructure challenges from within.
At The Clarient Group, our mission is clear: deliver personalized, efficient Smart Building solutions that boost businesses and enhance occupant experiences