Marketing Manager

Posted Yesterday
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Overland Park, KS, USA
In-Office
Senior level
Information Technology • Transportation
The Role
Lead integrated B2B marketing strategy and execution for a domestic trucking factoring business. Responsibilities include customer acquisition, lifecycle and marketing automation, demand generation, campaign optimization, funnel analysis, go-to-market planning, cross-functional collaboration, and monitoring industry and competitor trends. The role uses data to improve leads, pipeline, revenue, customer retention, and brand performance.
Summary Generated by Built In

About Shamrock Trading Corporation

Shamrock Trading Corporation is a family of brands that has been serving the transportation and logistics industries since 1986. Shamrock offers factoring solutions, export financing, third-party logistics, a fuel card program and trucking technology.

Shamrock’s mission since the start has been to create value and success for our customers, our partners and our people. Strong ethics, dedication to our customers and close attention to the marketplace are critical to the success and growth of the Shamrock brands. Shamrock is headquartered in Overland Park, Kansas, with multiple offices throughout the U.S. Overland Park is a great place to live, work and play, being conveniently located within driving distance of everything Kansas City has to offer. Housed within the heart of Overland Park, our offices include 4 gorgeous towers on the East and West sides of Metcalf Ave. With a heavy community presence and a winning culture, Shamrock is a great place to work in Overland Park!

Why You’ll Love Working Here

Our award-winning culture is a testament to our commitment to growth, recognition and empowerment. From day one, we prioritize employees first, encouraging them to think and act like owners and providing endless opportunities for growth and self-development, both personally and professionally. Shamrock has been recognized as one of America’s 2025 “Most Loved Workplaces” by Newsweek.

At Shamrock, we hire bright, ambitious people and give them the tools they need for a successful, long-term career here. Shamrock also offers a premier set of benefits for employees and their families:

  • Training and Development: Ongoing training and professional development opportunities
  • Medical: Fully paid healthcare, dental and vision premiums for employees and eligible dependents, and gym benefits
  • Financial: Generous company 401(k) contributions and employee stock ownership after one year
  • Work-Life Balance: Competitive PTO and fully paid time off opportunities to volunteer within your community

Regular onsite attendance is an essential function of this position. The role requires direct collaboration with cross-functional teams, real-time problem-solving, and timely responses to customer and operational needs. As a customer-facing position, onsite presence facilitates efficient communication with colleagues and subject matter experts, enabling effective service delivery and faster resolution of customer inquiries and issues. The role also requires participation in team meetings, operational processes, and occasional onsite trainings that are critical to achieving customer service objectives.

About the Role 

Shamrock Trading Corporation is seeking a Marketing Manager to join our marketing team and lead marketing strategy and execution for our domestic trucking factoring business. This role will drive measurable business growth through integrated B2B marketing strategies that generate qualified opportunities, increase customer acquisition and retention, strengthen the brand and contribute to revenue growth. 

The ideal candidate is a data-driven marketer, strategic thinker and tactical executor, able to drive performance while also supporting in-the-weeds execution. 

What You’ll Do 

  • Develop, execute and optimize integrated B2B marketing strategies that drive customer acquisition, engagement and revenue growth for our domestic factoring business  
  • Partner with Sales and business leadership to translate business objectives into marketing priorities and go-to-market strategies that resonate with target audiences 
  • Develop segmentation, lifecycle and marketing automation strategies that deliver the right message to the right audience at the right time  
  • Monitor campaign and funnel performance, using data and insights to optimize results and demonstrate impact on leads, pipeline and revenue  
  • Manage multiple initiatives and cross-functional priorities while maintaining a strong focus on execution, quality and measurable results  
  • Monitor factoring industry trends, competitor activity, customer needs and emerging technologies to identify opportunities and inform marketing strategy 

What You’ll Bring 

  • Bachelor's degree in marketing, business or related field  
  • 7+ years of progressive marketing experience with B2B experience strongly preferred 
  • Financial services background desired 
  • Experience with Salesforce or a similar CRM platform preferred  
  • Demonstrated experience developing multi-channel marketing strategies that drive lead generation, customer acquisition and revenue growth  
  • Strong understanding of digital marketing, demand generation, customer lifecycle marketing and marketing automation  
  • Exceptional communication, presentation and cross-functional collaboration skills  
  • Ability to manage multiple priorities in a fast-paced, dynamic environment  
  • Results-oriented mindset with a strong sense of ownership and accountability for business impact 

Apply Today!

We’re so excited to connect with you! If you want to work with forward-thinking people in an award-winning culture, submit your application today. 

#LI-Onsite  #LI-MB1

Having trouble submitting your application? Contact us at [email protected] for support.

Skills Required

  • Bachelor's degree in marketing, business, or a related field
  • 7+ years of progressive marketing experience, with B2B experience strongly preferred
  • Financial services background
  • Experience with Salesforce or a similar CRM platform
  • Experience developing multichannel marketing strategies that drive lead generation, customer acquisition, and revenue growth
  • Strong understanding of digital marketing, demand generation, customer lifecycle marketing, and marketing automation
  • Exceptional communication, presentation, and cross-functional collaboration skills
  • Ability to manage multiple priorities in a fast-paced, dynamic environment
  • Results-oriented mindset with ownership and accountability for business impact

Shamrock Trading Corporation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Shamrock Trading Corporation and has not been reviewed or approved by Shamrock Trading Corporation.

  • Affordable Benefits — Medical, dental, and vision premiums are fully paid for employees and eligible dependents, with spouse coverage available when no other employer plan exists. This structure meaningfully lowers the cost of coverage for families.
  • Retirement Support — A 3% safe-harbor 401(k) contribution is provided regardless of employee deferral, with additional company contributions historically noted. This employer funding bolsters retirement savings even for newer hires.
  • Equity Value & Accessibility — An Employee Stock Ownership Plan is company-funded after one year, enabling employees to build ownership value over time. Materials highlight ESOP contributions alongside the 401(k) program.

Shamrock Trading Corporation Insights

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The Company
HQ: Overland Park, KS
612 Employees
Year Founded: 1986

What We Do

Shamrock Trading Corporation is the parent company for a family of brands in transportation services, finance and technology. Our brands include Ryan Transportation, RTS Financial, RTS International, RTS Carrier Services and ProTransport. Headquartered in Overland Park, KS with 9 offices across the U.S., Shamrock has been regularly named “Best Places to Work” by the Kansas City Business Journal

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