The Role
Develop and execute marketing strategies, lead branding and customer engagement initiatives, manage social media and content marketing, conduct market research, optimize campaigns, coordinate with internal and external partners, manage budgets, and report on marketing performance.
Summary Generated by Built In
Role: Marketing Manager
Location: Trivandrum, Kerala
Experience: 7+ Years
Key Responsibilities:
1. Develop and execute marketing strategies aligned with business objectives.
2. Lead branding, promotional, and customer engagement initiatives.
3. Manage social media, content marketing, and online presence.
4. Conduct market research and analyze customer and competitor trends.
5. Monitor campaign performance and optimize marketing activities based on results.
6. Coordinate with internal teams, agencies, and external partners.
7. Manage marketing budgets and ensure effective utilization of resources.
8. Prepare regular marketing reports and performance insights.
Requirements
1. 7+ years of relevant experience in marketing or a related field.
2. Experience in developing and implementing marketing strategies.
3. Strong analytical and leadership skills.
4. Excellent communication skill is mandatory
5. Experience in the aviation/aerospace industry will be an added advantage.
Skills Required
- 7+ years of relevant experience in marketing or a related field
- Experience developing and implementing marketing strategies
- Strong analytical and leadership skills
- Excellent communication skills
- Experience in the aviation or aerospace industry
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The Company
What We Do
Exalans & Hunar is an India-focused virtual HR partner serving global companies, local founders, and small and medium-sized businesses. It provides flexible HR support covering recruitment, payroll, HR compliance, labour law, and related people operations. The company positions itself as an HR service provider, drawing on its professionals’ experience across banking, financial services and insurance (BFSI), IT, and consulting sectors.
