Marketing Manager

Posted 3 Days Ago
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Melbourne, Victoria, AUS
In-Office
Mid level
Events • Food • Retail • Hospitality
The Role
Manage and execute marketing strategies across a portfolio of hospitality venues. Responsibilities include campaign execution, budget management, digital marketing, content, promotions, events, stakeholder collaboration, customer engagement, and performance optimisation. The role uses data-driven insights to improve ROI and drive revenue growth while coordinating with venue teams and internal stakeholders.
Summary Generated by Built In

At Australian Venue Co., our Sales & Marketing team exists to support our venues through data-driven insights and impactful campaigns that align with business objectives. We’re focused on delivering exceptional customer experiences and driving organic revenue growth across our diverse portfolio.

About the Role
We’re looking for a commercially minded Divisional Marketing Manager to execute venue marketing strategies across a portfolio of venues. Reporting to the Senior Marketing Manager, you’ll take ownership of campaign execution, budget management, and performance outcomes - ensuring innovative, effective marketing initiatives that maximise ROI.

This is a fast-paced, hands-on role suited to someone who thrives in hospitality, understands venue marketing, and can balance creativity with strong commercial acumen.

Key Responsibilities

  • Execute marketing strategies across a portfolio of venues
  • Manage and optimise marketing budgets to deliver strong ROI
  • Oversee all marketing activity including digital campaigns, content, promotions, and events
  • Deliver data-driven insights to inform marketing decisions
  • Collaborate with venue teams and internal stakeholders to align marketing with business goals
  • Drive customer engagement and revenue growth through innovative campaigns
  • Monitor campaign performance and continuously optimise results

About You
You’re a confident marketing leader with a strong understanding of the hospitality landscape and a passion for delivering results.

Key Attributes

  • Strong knowledge of the hospitality industry
  • Established relationships within the Australian hospitality sector (highly regarded)
  • Creative, innovative thinker with a commercial mindset
  • Excellent written, verbal, and copywriting skills
  • Strong leadership and stakeholder management capabilities
  • Highly organised with exceptional time management skills
  • Analytical problem-solver with a results-driven approach

Technical Skills

  • Meta Business Manager
  • Google Suite
  • CMS/CRM platforms
  • Experience with marketing and analytics tools

Qualifications & Experience

  • Tertiary qualification in Marketing, Business, or related field
  • Minimum 3+ years’ experience in marketing strategy and execution
  • Proven experience managing budgets and delivering financial outcomes
  • Strong digital marketing and technical capability
  • Experience in customer and market research
  • Previous leadership/management experience
  • Hospitality experience highly desirable

What You’ll Bring

  • Ability to work autonomously and collaboratively
  • Strong decision-making skills in fast-paced environments
  • Experience managing multiple stakeholders
  • Resilience and adaptability under pressure
  • A mindset aligned with AVC values: Agility, Resilience & Positivity, Disruption, Customer Obsession & Ownership

Why Join Us?

  • Work with one of Australia’s leading hospitality groups
  • Be part of a high-performing, supportive marketing team
  • Opportunity to make a real impact across a diverse venue portfolio
  • Fast-paced, creative, and rewarding environment

If you’re ready to take ownership of marketing performance across a portfolio and thrive in a dynamic hospitality environment, we’d love to hear from you.

Skills Required

  • Tertiary qualification in Marketing, Business, or a related field
  • Minimum 3 years of experience in marketing strategy and execution
  • Experience managing marketing budgets and delivering financial outcomes
  • Strong digital marketing and technical capability
  • Experience in customer and market research
  • Previous leadership or management experience
  • Strong written, verbal, and copywriting skills
  • Experience managing multiple stakeholders
  • Experience with Meta Business Manager, Google Suite, CMS/CRM platforms, and marketing analytics tools
  • Hospitality industry experience
  • Established relationships within the Australian hospitality sector
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The Company
8,000 Employees

What We Do

Australian Venue Co. is a hospitality firm that operates a portfolio of over 200 pubs, bars, restaurants, and event spaces across Australia and New Zealand. The company takes a local-first approach, tailoring menus, customer service, and design to the specific local market while providing specialist support at scale from its centralized head office to revitalize and maintain high-quality standards across its venues.

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