Position Summary
Feeser’s is looking for an experienced, strategic Marketing Manager to lead company‑wide marketing initiatives that strengthen our brand, support sales growth, and elevate our presence across the Mid‑Atlantic foodservice industry. You’ll build integrated campaigns, manage supplier‑funded programs, drive digital performance, and lead a team that brings our brand to life across every channel.
What You’ll Do
You’ll own the strategy, execution, and measurement of Feeser’s marketing engine — ensuring every initiative supports business goals and delivers measurable results.
Develop and execute comprehensive marketing strategies aligned with company objectives.
Lead planning and execution of all marketing programs, campaigns, and promotions.
Manage multi‑channel campaigns across email, social, paid media, print, SEO, and content.
Produce engaging content for the website, blog, and customer‑facing platforms.
Analyze consumer behavior, market trends, and campaign performance to optimize results.
Plan and oversee major events including food shows, mini‑shows, customer events, and sales meetings.
Strengthen supplier, broker, and customer relationships to support growth initiatives.
Manage vendor rebate programs, marketing allowances, and supplier‑funded initiatives.
Oversee the annual marketing budget and monitor quarterly spend.
Measure and report campaign performance with clear insights and recommendations.
Recruit, mentor, and develop marketing team members.
Partner cross‑functionally with Sales, Purchasing, Merchandising, and suppliers.
Has Responsibilities In the Following Areas
Marketing Strategy & Execution
Digital & Content Marketing
Event Management & Customer Engagement
Supplier Partnerships & Trade Marketing
Budget Ownership & Performance Measurement
Leadership & Team Development
Cross‑Functional Collaboration
Who You Are
You’re a results‑driven marketer who blends creativity with business acumen. You can build a campaign, analyze the data, lead a team, and collaborate across departments with confidence.
You bring:
A passion for building something meaningful — you’ll design the marketing function from the ground up.
The drive to create new processes, workflows, and capabilities that didn’t exist before.
A leadership style that attracts great talent and empowers them to do their best work.
A vision for what a modern foodservice marketing department should look like — and the ability to make it real.
What You’ll Need
Required
Bachelor’s degree in Marketing, Business, Communications, or related field.
5+ years of marketing experience with proven success in program execution.
Experience managing marketing budgets and reporting performance.
Strong digital marketing, social media, email, SEO, and content development skills.
CRM and marketing automation experience.
Strong analytical skills and the ability to interpret data to drive decisions.
Excellent written, verbal, and presentation skills.
Preferred
Experience in foodservice distribution or related B2B industries.
Experience managing supplier‑funded marketing programs and trade marketing initiatives.
Familiarity with Google Analytics and other marketing measurement platforms.
What You’ll Enjoy
At Feeser’s, you’ll join a company with 125 years of history, strong family values, and a commitment to customer success.
You’ll enjoy:
Leading high‑visibility marketing initiatives that directly impact company growth.
Collaborating with a tight‑knit team across Sales, Purchasing, Merchandising, and supplier partners.
Opportunities to innovate, experiment, and elevate the Feeser’s brand.
A role where your ideas shape the future of foodservice marketing in the Mid‑Atlantic.
A culture rooted in integrity, partnership, and customer focus.
Onsite work with hybrid flexibility as operations allow.
Skills Required
- Bachelor's degree in Marketing, Business Administration, Communications, or related field.
- 10+ years of marketing experience with a demonstrated history of developing and executing successful marketing programs.
- Experience managing marketing budgets and measuring campaign performance.
- Strong understanding of digital marketing, social media, email marketing, SEO, and content development.
- Experience with CRM and marketing automation platforms.
- Proven ability to lead cross-functional projects and manage multiple priorities simultaneously.
- Strong analytical skills with the ability to interpret data and make informed business decisions.
- Excellent written, verbal, interpersonal, and presentation skills.
- Experience in the foodservice distribution industry or related B2B industries.
- Experience managing vendor-funded marketing programs, trade marketing initiatives, and supplier partnerships.
- Familiarity with website analytics tools such as Google Analytics and other marketing measurement platforms.
What We Do
What began in 1901 as a small local produce company in downtown Harrisburg, has grown into a large food distribution company employing hundreds of central Pennsylvania residents. Still family owned and operated, Feeser’s is now located on over 20 acres including 275,000 square feet of warehouse facilities with cooler, freezer and dry storage capabilities.,with service in Pennsylvania, New Jersey, Delaware, Maryland, and Northern Virginia. For over 100 years, Feeser's and its employees have committed themselves to making customer service their highest priority.
