Marketing Manager, Travel

Posted 2 Days Ago
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New York, NY
Hybrid
Mid level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Dotdash Meredith is America’s largest digital and print publisher.
The Role
The Marketing Manager for Travel will lead the proposal process, develop strategic marketing initiatives to drive revenue growth, and collaborate with sales and other departments. This role involves creating visually appealing proposals and presentations while fostering relationships with external brand teams to generate business opportunities.
Summary Generated by Built In

About The Position:

Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy and revenue for our Travel vertical. In close partnership with the Lifestyle Sales team and Travel + Leisure brand team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Senior Manager, Marketing on the Travel vertical. 

Hybrid 3x a week- (New York City) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team:

  • Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Travel vertical 

  • Vertical Strategy: Collaborate across the Dotdash Meredith portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles

  • Brand Communication: Lead internal conversations with Dotdash Meredith brands and verticals to communicate high-value opportunities to the Travel sales team on a regular basis

  • Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly

  • Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition

  • Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

Essential Job Functions Weight % Accountabilities, Actions and Expected Measurable Results

75% Integrated proposal development (creative brainstorming, strategic writing, designing proposal, liaising with appropriate teams to gather all information)

20% Presentation Development (category presentations, program sell-sheets, etc.)

5% Fostering relationships with outside brand teams to bring opportunities to the travel vertical

Minimum Qualifications and Job Requirements | All must be met to be considered.

Education:

Bachelor’s Degree preferred.

 

Experience:

3-5 years relevant experience at a digital and/or print publisher, with a focus in pre-sales marketing; background in Travel category is a plus 

 

Specific Knowledge, Skills, Certifications and Abilities:

  • Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)

  • You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences

  • You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus

  • You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward

  • You are comfortable working in a fast paced environment

What the Team is Saying

Vlada
Brian
Nabil
The Company
HQ: New York, NY
3,500 Employees
Hybrid Workplace
Year Founded: 1996

What We Do

Dotdash Meredith is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. Dotdash Meredith brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.

Why Work With Us

Dotdash Meredith has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.

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Dotdash Meredith Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQNew York, NY
Birmingham, AL
Chicago, IL
Des Moines, IA
Los Angeles, CA
Seattle, WA
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