Marketing Manager, Sales Enablement

| New York, NY, USA
Employer Provided Salary: 120,000-145,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Who We Are

Yieldmo is an advertising technology company that operates a smart exchange that differentiates and enhances the value of ad inventory for buyers and sellers. As a leader in contextual analytics, real time technology, and digital formats, we create, measure, model, and optimize campaigns for unmatched scale and performance.  By understanding how each unique impression behaves and looking for patterns and performance in real time, we can drive real performance gains without relying on audience data. 

Yieldmo is a fully-distributed, global company that provides the opportunity for employees to activate their entrepreneurial side . We are well-positioned for success in the new phase of adtech innovation with about 150 employees.  We firmly believe that each person we bring into our team can make an impact.

What We Need

You are a passionate and curious Marketer ready to stand up a new function at Yieldmo. Creativity and playful, relatable marketing comes naturally to you and an innate ability to put yourself in the customers (and sellers) shoes to anticipate needs. 

What You Can Expect in This Role

This is a strategic and hands on IC role with room to grow; focused on enhancing sales team productivity through training, resources, and programs, ensuring alignment with sales, marketing, and product strategies for effective customer interactions. A 50/50 approach of proactive and reactive, you’ll be expected to operate proactively to identify areas of opportunity for sellers that can be expedited through marketing materials, packaging, and programs. You’ll also be expected to balance proactive work of your own conception with reactive materials requests from our Revenue teams, and have the ability to prioritize. You’ll be working cross-functionally with product and revenue leadership, directly influencing revenue from top brands and agencies. You’ll drive programs and materials that are vertical, industry, and moment-specific; arming our sellers with resonating touchpoints that open doors and conversations. 

Requirements

  • BA/BS degree, marketing/communications/ design a plus
  • 1-3 years of experience in field marketing and sales enablement
  • 2+ years in the advertising industry (agency, brand, or vendor side)
  • Intermediate to advanced PowerPoint skills
  • Experience in cross-team collaboration for large scale projects
  • Strong communication, writing, and storytelling skills
  • Excellent organizational and time management skills.
  • Hunger to continuously learn and to develop your skill sets
  • Ability to think about both the big picture and the micro-level details
  • A can-do attitude and an inclination to seek a creative solution to any technical or process challenge
  • Initiative and drive in everything you do
  • A basic understanding of the ad tech ecosystem, its participants and business models, and the value exchange that takes place among its participants every day.
  • Experience working with sales teams, internal business intelligence, market analysts and public research to inform corporate products and services.
  • Collaborative, client-centric, and data-driven approach to producing sales materials and programs.

Perks

  • Fully remote workplace
  • Generous employer contribution to Health Benefit premiums & 401k Match 
  • Work/life balance: flexible PTO, competitive compensation packages, Summer Fridays & much more
  • 1 Mental Escape (ME) day each quarter to fully unplug and recharge
  • A generous learning stipend and other opportunities for professional development
  • Dedicated staff committed to diversity and inclusion
  • An allowance to help you upgrade your home office

US Jobs: The base salary range for this role is: $120,000-$145,000 per year. The range listed is just one component of Yieldmo's total compensation package for employees. Individual compensation decisions are based on a number of factors, including experience, level, skillset, and balancing internal equity relative to peers at the company. We recognize that the person we hire may be less experienced (or more senior) than this job description as posted. In these situations, the updated salary range will be communicated with you as a candidate. For all other countries, we have competitive pay bands based on market standards.

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Technology we use

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An Insider's view of Yieldmo

How would you describe the company’s work-life balance?

As a working mom with a long commute, it's imperative to work at a company that supports flexible working arrangements. After discussing the need with my manager, he expressed full support and confidence in my ability to produce stellar results even from home! Yieldmo delivers on its promise to put people first and trusts results the will follow.

Sue Andrews

Account Director

How do you collaborate with other teams in the company?

Processing and analyzing billions of data points each month requires us to have our finger on the pulse of multiple teams within Yieldmo. We collaborate in real-time via Slack and our office setup makes it easy to swing by someone's desk. We also have recurring cross-functional stands ups as well bi-weekly All Hands company meetings.

Indu Narayan

VP Data

What makes someone successful on your team?

Success on my team belongs to the curious self-starter. The landscape is constantly changing and creative problem solving is a key skill when you rarely encounter the same issue twice. You have to love digging into the "why" and "how" of everything. Success on this team rises and falls on continuous learning and collaboration.

Dan Contento

SVP Growth & Automated Partnership

How do your team's ideas influence the company's direction?

I'm a huge believer in trying out new ideas and encouraging my team to stretch themselves. We have an award for when something goes wrong with an untested idea. It celebrates that we didn't let the fear of the unknown stop us from trying and 9 times out of 10 we learn something really important. We help solidify Yieldmo's true north.

Timothy Price

SVP, Sales and Accountability

What projects are you most excited about?

I'm most excited about Yieldmo's newest DEI initiatives! We truly encourage people to bring their full selves to work (whether that's in person or remote!) and this has sparked diverse thought leadership. Yieldmo fosters a creative, collaborative environment in which it's easy to make new friends while also learning something new everyday!

Karina Neretich

People & Talent Specialist

What are Yieldmo Perks + Benefits

Culture
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Remote work program
Our remote work program includes the option to work from home or work from the New York office. Yieldmo provides a home office stipend for full time employees to ensure a comfortable work space.
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity manifesto
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Life insurance
Team workouts
Yieldmo sponsors a weekly virtual yoga class every Friday as well as HIIT and Pilates classes from time to time - we encourage people to join our Slack channel #sweatmo to get involved!
Mental health benefits
Yieldmo employees are encouraged to take two "ME" (Mental Escape) days per month and truly unplug in order to feel refreshed.
Financial & Retirement
401(K)
401(K) matching
Yieldmo provides employees with a 401(k) matching plan managed by Fidelity. We match 100% of contributions up to 3% of an employee's annual gross pay.
Company equity
Performance bonus
Child Care & Parental Leave
Generous parental leave
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Before COVID, employees were provided with a fully stocked kitchen and free lunch on all business days! We look forward to bringing this back once the pandemic ends!
Free snacks and drinks
Company-sponsored happy hours
Pet friendly
Home-office stipend for remote employees
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend

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