We created Pirsonal to help companies accelerate sales and increase engagement by evoking a reaction from their segmented, individualized audiences. We believe that multimedia individualization and marketing automation have the power to do so in the most effective way and that this should be accessible to any company around the globe.
This is a 100% remote full-time position. All of our current Team is in Asia or Europe and so we prefer to hire people from Europe and Asia because of team collaboration. It is unlikely (although not impossible) that we will hire in North America.
If you have had 3+ years experience in marketing and are looking to progress to the next level, then this could be an exciting career move for you.
We are searching for an experienced, technical and self-driven Marketing Manager to create and lead our marketing team! As a Marketing Manager, you will mainly be responsible for developing and implementing all the marketing strategies with a clear focus on demand generation and content creation.
Must-Have Job Responsibilities:
- Lead generation: define personas and create nurturing inbound and outbound campaigns based on needs assessment, verticals and territories using marketing automation systems.
- Email campaign: develop prospect and customer segmentation, conduct analysis and create targeted and differentiated value propositions for an array of personas.
- Content creation: create original and a variety of content in different mediums: Website copy, emails, landing pages, collateral; optimize Web content with SEO best practices.
- Sales support: streamline the marketing to sales lead qualification process and provide sales tools, e.g., corporate and product PowerPoint presentations, to expedite the sales cycle; must have participated in some sales methodology and training, such as solution selling, and familiar with pipeline stages.
- Website: have design and navigation experience as well as content strategy experience for nurturing specific personas.
- Marketing strategy: conduct competitor SWOT analysis and identify market trends.
- Graphic design: create concepts for visuals for both internal and external campaigns and collaborate with graphic designers to execute them.
- Reporting: create monthly reporting of all Marketing deliverables, status of projects, identify obstacles, provide solutions to overcome those obstacles.
- Events: assist with major conferences, including booth design, invitation management, logistics, multimedia requirements and conference participation for analysts.
- Internal communications: participate in internal sales and research analyst calls.
- Social media: develop awareness and thought-leadership campaigns.
- Create a marketing team
- At least 3 years experience in marketing (SaaS, a plus)
- Being customer-centric
- Hands on experience with CRM and SEO tools like Google Analytics, Google Adwords, etc.
- In-depth knowledge of big data analysis
- Regularly produce and present reports
- Excellent organizational and time management skills
- Good communication and interpersonal skills
- Excellent presentation skills
- MA in Marketing, Management or similar relevant field
- Addition marketing certifications are a plus
- This is a remote position
Top Skills
What We Do
As a leader in the personalized video space, we understand the challenges organizations face in engaging their audiences effectively.
From employees to customers, individuals are often bombarded with generic messages that fail to connect on a personal level. This leads to disengagement, decreased retention, and a diminished brand reputation.
Pirsonal is a game-changer in the personalized video industry.
Our flexible software and hands-on services empower teams like yours to unleash the power of personalized videos without worrying about experience, scalability, or security.
We believe in a personalized approach that speaks directly to each individual, capturing their attention and motivating them to take action.
You can use our tools to manage your video personalization program on your own or you can ask for our assistance.
Our platform securely automates the creation of personalized videos, dynamic landing pages, and interactive videos, so you can easily reach your entire audience with highly effective messages, without the need for manual work.
We understand that implementing personalized video programs can be daunting, especially for the first time. That's why we're here to walk alongside you every step of the way.
Our team of experts will guide you through the process, from creating the right videos to targeting your audience effectively.
With Pirsonal, you can:
- Engage your audience with personalized videos that grab their attention and drive action
- Scale your personalized video campaigns to reach every member of your audience
- Automate the video creation process, saving you time and resources
Reap the benefits of personalized video engagement, including increased retention, higher conversion rates, and a stronger brand reputation
Partner with Pirsonal and discover the power of personalized video marketing. We'll help you transform your audience engagement strategy and achieve your business goals.
