Marketing Manager, New Developments

Posted 3 Hours Ago
Be an Early Applicant
Houston, TX, USA
In-Office
70K-80K Annually
Mid level
Real Estate
The Role
Manages marketing campaigns and daily marketing operations for luxury residential new development projects in Texas. Coordinates branding, advertising, digital marketing, social media, creative vendors, developer clients, and sales teams. Oversees brand approvals, project deliverables, launches, events, reporting, and campaign performance while ensuring deadlines, brand consistency, and project objectives are met.
Summary Generated by Built In
Marketing Manager – Texas

Department: Douglas Elliman Development Marketing (DEDM)
Position Type: Full-Time

Position Summary

Douglas Elliman Development Marketing (DEDM) is seeking a Marketing Manager to support the planning, execution, and management of marketing initiatives for its portfolio of luxury residential new development projects throughout Texas.

This role will oversee day-to-day marketing activities, coordinate advertising campaigns, manage brand approvals, and collaborate with developers, sales teams, and external partners to ensure marketing efforts align with project objectives and brand standards. The ideal candidate will have strong project management skills, experience in luxury real estate marketing, and the ability to manage multiple projects in a fast-paced environment.

Key Responsibilities
  • Develop, coordinate, and execute marketing campaigns and initiatives for assigned luxury residential new development projects.

  • Manage day-to-day marketing operations, ensuring projects, deliverables, and campaigns are completed accurately and on schedule.

  • Collaborate with developer clients, sales leadership, and internal teams to align marketing strategies with project goals and sales objectives.

  • Coordinate branding, advertising, digital marketing, social media, and promotional materials across assigned developments.

  • Manage brand approvals and ensure compliance with established guidelines, including requirements for branded residential developments.

  • Work with external agencies, creative vendors, and marketing partners to coordinate campaign execution and production of marketing materials.

  • Prepare weekly marketing reports, campaign updates, and performance summaries for developer clients and internal leadership.

  • Monitor marketing performance, identify opportunities for improvement, and recommend adjustments to enhance campaign effectiveness.

  • Maintain consistent communication with project stakeholders to ensure timely execution of marketing initiatives.

  • Support new project launches, sales events, promotional activities, and other strategic marketing initiatives as needed.

Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.

  • 3–5 years of marketing experience, preferably within luxury residential real estate, new development, or a related industry.

  • Experience managing marketing campaigns, coordinating creative projects, and working with multiple stakeholders.

  • Strong organizational, project management, and time management skills.

  • Excellent written and verbal communication skills.

  • Familiarity with digital marketing, social media, advertising, and marketing performance reporting.

  • Ability to manage competing priorities and meet deadlines in a fast-paced environment.

  • Proficiency in Microsoft Office and familiarity with marketing platforms and project management tools.

  • Strong attention to detail and ability to maintain brand consistency across marketing materials.

Compensation

Compensation will be determined based on experience, qualifications, and business needs.

Skills Required

  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • 3–5 years of marketing experience
  • Experience in luxury residential real estate, new development, or a related industry
  • Experience managing marketing campaigns and coordinating creative projects
  • Experience working with multiple stakeholders
  • Strong organizational, project management, and time management skills
  • Excellent written and verbal communication skills
  • Familiarity with digital marketing, social media, advertising, and marketing performance reporting
  • Ability to manage competing priorities and meet deadlines in a fast-paced environment
  • Proficiency in Microsoft Office
  • Familiarity with marketing platforms and project management tools
  • Strong attention to detail and ability to maintain brand consistency across marketing materials
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The Company
New York, NY

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