Marketing Manager (f/m/d)

Posted 5 Days Ago
Be an Early Applicant
Hamburg
Hybrid
Mid level
AdTech
The Role
As a Marketing Manager, you will create and manage engaging content for social media and sales collateral, enhance brand visibility, drive lead generation, and analyze marketing performance. You will work collaboratively with other teams to promote employer branding initiatives and support sales efforts.
Summary Generated by Built In

Every great app out there deserves to be connected with the right users and the right revenue streams. And adjoe will give this to them. adjoe is a leading mobile ad platform developing cutting-edge advertising and monetization solutions that take its app partners’ business to the next level. Our unique ad unit Playtime has made us one of the fastest-growing ad platforms and top-ranking user acquisition sources for app publishers worldwide (ranked #1 for growth in the AppsFlyer Index). And that’s just the start: we’ve just launched our programmatic in-app platform in order to disrupt the status quo of mobile ad monetization.


Home to an advanced tech stack, powerful financial backing from Bertelsmann, and a long-term growth mindset, adjoe is part of the applike group ecosystem. A hub of disruption and thought leadership in the app economy, with a driven and dynamic workforce to be reckoned with.


Be the next tech-driven, ambitious talent to join our growing teams!


Meet Your Team


Full-time storytellers and product-sellers – committed creators and curators. Our Marketing team specializes in everything from building the adjoe brand to showcasing the success of its niche tech products. We are on a mission to build adjoe’s brand and partnerships across the industry.


We are seeking an experienced and creative Marketing Manager with strong skills in graphic design, social media, and content creation to join our team. Reporting to the Growth Marketing Lead, you will be responsible for enhancing adjoe’s industry and employer visibility by creating and managing engaging content for social media, the website, and sales collateral. You will also collaborate with the Employer Branding Specialist to promote our brand and culture.


Please ensure your share with us your portfolio, we'd love to see what you have been working on so far!

What You Will Do

  • Content Creation: Develop and design visually appealing content (including copy, graphics, and video) for social media, the website, newsletters, and sales collateral.
  • Social Media Management: Manage and grow the company’s social media presence by increasing followers, engagement, and impressions across platforms.
  • Website Optimization: Design and implement strategies to increase website traffic and optimize content for engagement.
  • Lead Generation: Drive inbound lead generation through compelling marketing campaigns and targeted content strategies.
  • Campaign Development: Research, plan, and execute marketing campaigns that align with strategic objectives. Create and edit content to support these initiatives.
  • Performance Reporting: Analyze and report on all marketing efforts to measure success and provide actionable insights for improvement.
  • Market Analysis: Monitor industry trends and competitors to refine marketing strategies.
  • Internal Collaboration: Work alongside our Employer Branding Specialist to enhance our employer brand. Support activities such as internal events, recruitment marketing, and other employer branding initiatives to foster a strong company culture and attract top talent.
  • Brand Storytelling: Develop stories and content that reflect our culture and values for use on our website, social channels, and in recruitment processes.
  • Sales Collateral Creation: Work closely with Product Marketing Managers to create various sales collateral, such as presentations, one-pagers, and pitch decks, to support sales efforts

Who You Are

  • 3+ years in marketing management focused on graphic design, social media, and content creation
  • Proven success in brand growth and lead generation through innovative marketing strategies
  • Skilled in Adobe Illustrator, Photoshop, Figma, and video editing tools
  • Proficiency in photography and videography
  • In-depth knowledge of social platforms, viral campaigns, trends, and social insights
  • Strong analytical abilities for data-driven decision-making and growth initiatives
  • Experienced in product marketing, translating features into compelling messages
  • Capable of executing branding and marketing campaigns across channels
  • Excellent written and verbal communication skills, ensuring brand consistency
  • Highly organized, able to manage projects with cross-departmental collaboration
  • Supports event and sales teams in executing event strategies

Hear of Our Perks?

  • Work-Life Package: 2 remote days per week, 30 vacation days, 3 weeks per year of remote work, flexible working hours, dog-friendly kick-ass office in the center of the city.
  • Relocation Package: Visa & legal support, relocation bonus, reimbursement of German Classes costs, and more.
  • Happy Belly Package: Monthly company lunch, tons of free snacks and drinks, free breakfast & fresh delicious pastries every Monday
  • Physical & Mental Health Package: In-house gym with a personal trainer, various classes like Yoga with expert teachers & free of charge access to our EAP (Employee Assistance Program) to support your mental health and well-being
  • Activity Package: Regular team and company events, and hackathons.
  • Education Package: Opportunities to boost your professional development with courses and training directly connected to your career goals 
  • Wealth building: virtual stock options for all our regular employees
The Company
Hamburg
230 Employees
On-site Workplace
Year Founded: 2015

What We Do

applike group is the leading company building in the app economy. Our technologies + businesses to cover the full value chain of the mobile apps market.

Our companies work independently, but benefit from each others’ technologies and knowledge.

We are 4 companies (JustDice, adjoe, Sunday, justtrack) under one roof of applike group.

justDice: We build exciting app-discovery products for mobile gamers. With >50 million users we are the global market leader, while still growing rapidly every day

adjoe: We build new technologies and ad formats that create a competitive edge for mobile app developers.

Sunday: We create and publish extremely engaging and addictive mobile games with smart and player-friendly monetisation

justtrack: One-stop software to automate your whole user acquisition process.

This would be inconceivable without the 3 developer teams that form the core of applike group.

We are 100 percent tech company where everybody is interested in computer science. We are always giving our best to get in touch with the newest technology in order to build the most relevant products. Our mission is to build software with the capability to distribute ads to every mobile device on earth.

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