Product Marketing Manager/Director - Brands & Agencies (Ad Tech)

Reposted 8 Days Ago
Be an Early Applicant
Pittsburgh, PA
In-Office
Senior level
Analytics
The Role
The Marketing Manager/Director will enhance messaging, create engaging marketing materials, support sales teams, and manage projects and relationships with vendors.
Summary Generated by Built In

CivicScience improves data-driven advertising across the open web through the use of declared consumer intent. We are looking for a detail-oriented Product Marketing Manager/Director to join our team and improve the speed, clarity, and quality of messaging to our prospective clients at brands and agencies.

This role is ideal for someone who excels at putting strategy into action—producing materials and supporting the development of compelling marketing narratives that bring CivicScience’s capabilities to life. You’ll collaborate closely with Sales, Account Management, and Revenue Operations teams to support a variety of client-facing initiatives and ensure seamless execution of marketing strategies.
This is an exciting opportunity for a dedicated, resourceful Ad Tech marketing professional who loves to roll up their sleeves and enjoys both the creative process and strategic deployment of collateral. If you're passionate about building brands, enabling sales, and crafting messages that resonate with agencies and brand-direct partners, we want to hear from you.


Key Responsibilities
  • Create high-impact content including sales collateral, presentations, industry reports, email campaigns, social media posts, and web copy.
  • Support sales enablement efforts by building and refining client-facing decks that tell a compelling story.
  • Use CivicScience’s real-time insights to inform marketing strategies and identify emerging trends.
  • Collaborate cross-functionally with content, engagement, and sales teams to translate messaging into compelling assets and fulfill inbound marketing requests in a timely and organized manner.
  • Stay current on the competitive landscape, media trends, and client category dynamics to enhance our marketing materials and positioning in the marketplace—including how to effectively speak to agencies and brand-direct buyers, not just ad tech companies.
  • Maintain and evolve a library of templated assets and design elements.
  • Manage and maintain marketing calendar to support product launches, campaigns, and brand initiatives.
  • Manage relationships with external vendors to deliver projects on time and on budget.
  • Apply strong project management skills to handle multiple initiatives simultaneously.
Qualifications & Experience
  • 5+ years of experience in a marketing or media-related role, ideally within advertising, marketing technology, or ad tech
  • Strong writing skills with the ability to develop clear, persuasive, and engaging marketing materials
  • Excellent communication and presentation skills with experience building and delivering compelling decks for sales and marketing teams
  • Comfort working with data, insights, and audience tools to inform marketing strategy
  • Curious mindset and a passion for learning about industry trends and client needs
  • Experience enabling sales teams with content, tools, and messaging that drives client conversations forward
  • Background in or understanding of how to market solutions to the buy side (agencies and brands)
  • Strong organizational and project management skills with the ability to juggle multiple deliverables and meet deadlines
  • Proficiency in Google Workspace products, CRM solutions (HubSpot, Salesforce), design tools (Canva), and analytics tools (Google Analytics, CRM reporting)
Benefits & Expectations
Join a company that values innovation and creativity and works with cutting-edge ad tech to influence major business decisions, shape the future of advertising, and make a real-world impact. Benefits include:
  • Company paid medical, dental, and vision premiums for you and your legal dependents
  • Company paid life insurance plus short- & long-term disability coverage
  • Flexible spending accounts for medical and dependent care
  • Employee assistance programs
  • Unlimited PTO
  • 401(k)
  • Travel and educational opportunities
This is a remote (work from home) role with flexibility, autonomy, and a preference for candidates in the Eastern Time Zone.

Working at CivicScience
CivicScience has a vibrant, high-energy work culture with ambitious, innovative, and forward-thinking team members. Our specialized business units collaborate to fuel CivicScience's goals and objectives.
We've been recognized for our work in the Inc. 5000, Pittsburgh Top Workplaces 2022, Pittsburgh Business Times Fast 50, GRIT Top 50 Innovative Supplier, Pittsburgh Technology Council's Tech 50 (winner), and Mental Health America’s Bell Seal program (Gold winner, 2024 & 2025). 
More about CivicScience
CivicScience is a consumer analytics and advertising platform. Our proprietary, always on, data collection engine captures over 1M survey responses daily, creating the most dynamic, real-time understanding of consumer wants, needs, and intentions in a constantly changing world. Powered by our premium media partnerships, our attitudinal database helps brands and media companies retain and grow existing customers while reaching and acquiring new ones.
Our clients use CivicScience's unique dataset to inform advertising, communications, product, and financial strategies that drive superior business outcomes. Join the conversation.

 

Top Skills

Canva
Google Analytics
Google Workspace
Hubspot
Salesforce
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Pittsburgh, PA
75 Employees
Year Founded: 2007

What We Do

"CivicScience data is not only predictive, more importantly, it's actionable."​ - Mark Cuban

We are a consumer intelligence research platform that translates real-time, consumer intentions into market-changing business intelligence. In simple terms: We power the world’s opinions and quickly deliver that data to the decision-makers who care. But, how?

We poll millions of (unpaid) Americans each week, with questions related to thousands of topics. We then use our powerful technology - the InsightStore™ - to analyze those opinions, discover market and cultural trends before they grow, and accurately predict future consumer behaviors and market outcomes. It’s market research like you’ve never seen before – which is why thousands of marketers and market research professionals, across all different verticals, trust us to answer their most pressing questions.

But enough about us – how can we help you?

#MarketResearch, #ConsumerInsights, #DataDrivenMarketing, #ConsumerMarketing, #MarketingSolution

Similar Jobs

Comcast Advertising Logo Comcast Advertising

Manager, Strategic Finance-Xumo

AdTech • Digital Media • Marketing Tech
Hybrid
Philadelphia, PA, USA
5000 Employees

Cox Enterprises Logo Cox Enterprises

Sales Manager

Automotive • Cloud • Greentech • Information Technology • Other • Software • Cybersecurity
Hybrid
Uniontown, PA, USA
50000 Employees
64K-126K Annually

Cox Enterprises Logo Cox Enterprises

Business Service Specialist

Automotive • Cloud • Greentech • Information Technology • Other • Software • Cybersecurity
Hybrid
Morgantown, PA, USA
50000 Employees
16-24 Hourly

Cox Enterprises Logo Cox Enterprises

Sales Manager

Automotive • Cloud • Greentech • Information Technology • Other • Software • Cybersecurity
Hybrid
Pennsylvania, USA
50000 Employees
64K-126K Annually

Similar Companies Hiring

Prolaio Thumbnail
Wearables • Mobile • Healthtech • Big Data • Artificial Intelligence • Analytics
Chicago, IL
62 Employees
Northslope Technologies Thumbnail
Software • Information Technology • Generative AI • Consulting • Artificial Intelligence • Analytics
Denver, CO
60 Employees
Scotch Thumbnail
Software • Retail • Payments • Fintech • eCommerce • Artificial Intelligence • Analytics
US
25 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account