Marketing Manager DACH (m/f/d)

Reposted 25 Days Ago
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Vienna, AUT
In-Office
Mid level
Software
The Role
Lead and execute all DACH marketing activities: plan cross-channel campaigns, localise global initiatives, align marketing with Sales/SDR/Customer Success, manage agencies, optimise acquisition and upsell, produce region-specific content and translations, and measure performance against KPIs.
Summary Generated by Built In

Position

Full-time

Location

Vienna

Start

As of Now

Contract

Permanent


What we do at PlanRadar

PlanRadar is a leading platform for digital documentation, communication and reporting in construction, facility management and real estate projects. It enables customers to work more efficiently, enhance quality and achieve full project transparency. By improving collaboration and providing access to real-time data, PlanRadar’s easy-to-use platform adds value to every person involved in a building’s lifecycle, with flexible capabilities for all company sizes and processes. Today, PlanRadar serves more than 150,000 users across 75+ countries.

PlanRadar promises an inclusive, engaging and exciting place to work. We are inquisitive minds who challenge the status quo, with a drive to change our client's industry for the better. Our people matter the most, and we regularly conduct surveys and implement changes to ensure our benefits and the way we work reflects the culture that we promote. If you're courageous and ready for a new adventure, join PlanRadar!

Meet the team here!


What you’ll get to do

You’ve got a sharp eye for opportunities, a knack for strategy, and the drive to turn leads into lasting impact? Perfect. We’re looking for a Marketing Manager to take the reins of our DACH marketing efforts and push the brand forward across Germany, Austria, and Switzerland. In this role, you’ll build and execute cross-channel campaigns, partner closely with Sales and CS, and make sure we’re not just hitting KPIs — but growing with intention. If you’re ready to own a key market in a fast-paced scale-up, keep reading. 

AMONG OTHER THINGS YOU WILL

  • Own and drive all marketing activities in the DACH region — from planning to execution.
  • Align closely with Sales, SDR, and Customer Success to connect marketing to revenue.
  • Identify local growth opportunities and optimise acquisition and upsell performance.
  • Localise global campaigns and create region-specific content that actually resonates.
  • Manage external partners like PR agencies and local industry collaborators.
  • Ensure quality translations across product, campaigns, and web — no awkward German here.
  • Keep marketing aligned with our business goals and core KPIs.
  • Collaborate with global teams while bringing your regional expertise to the table.

WHO YOU ARE

  • You have 3+ years of marketing experience and can show real results.
  • You’re entrepreneurial and pragmatic — ideas are great, execution is better.
  • You collaborate naturally and enjoy building bridges across departments.
  • You’re fluent in German (native level) and confident in English — in writing and speech.
  • You understand how to tailor messaging for specific goals and audiences.
  • You love a good dashboard and make decisions based on data, not gut alone.
  • You bring energy, ownership, and adaptability to a fast-moving environment.
  • You care about impact, not just activity — and you don’t wait for permission to get started.
What we offer
  • Room for personal and professional development
  • Challenging and diversified line of action
  • Working in a fast-growing company with international customers and investors
  • Centrally located and attractive office in Vienna
  • Possibilities to work from home
  • Bonus based on a success-related commission scheme
  • Motivated and agile team with a common vision
  • Additional benefits like team events, free drinks & snacks, …

For applicants applying under an Austrian employment contract, the minimum salary for this role, as per the Austrian collective agreement, is €55,356 with the potential for a significantly higher salary based on experience and qualifications.

Benefits

Buddy program

In-house trainings

Global culture

Relocation package

Team events

Home Office possibilities

Flexible working hours

Free drinks, snacks & fruits

Referral program

Commission or bonus

Skills Required

  • 3+ years of marketing experience with demonstrable results
  • Native-level German fluency (written and spoken)
  • Confident English communication (written and spoken)
  • Experience planning and executing cross-channel campaigns
  • Experience aligning marketing activities to Sales, SDR, and Customer Success
  • Ability to localise global campaigns and create region-specific content
  • Experience managing external partners, PR agencies, and local collaborators
  • Data-driven decision making and experience with dashboards and KPIs
  • Entrepreneurial, pragmatic mindset with strong collaboration and ownership
  • Attention to high-quality translations across product, campaigns, and web
Am I A Good Fit?
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The Company
HQ: Vienna
Year Founded: 2013

What We Do

PlanRadar is an award-winning digital SaaS platform for documentation, task management and communication in construction and real estate projects. We operate across the globe, currently in over 75 markets. We service all markets across real estate and construction, adding value to every person involved in the building lifecycle, from contractors and engineers to property managers and owners. Our platform digitises all daily processes and communication, enabling time savings, cost savings and allowing projects to be completed to a higher quality. Everyday we help professionals drive efficiencies and increase their project success by streamlining the way they work and providing real-time access to valuable project data. Today, there are over 120,000 users of the platform experiencing huge cost and time savings with the help of PlanRadar. PlanRadar is currently available in 20 languages, and can be used across all IOS, Windows and Android devices.

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