Marketing Manager, Brazil

Posted 13 Days Ago
Be an Early Applicant
Hiring Remotely in SGP
Remote
Senior level
Software
The Role
Own Ahrefs’ marketing growth in Brazil by developing and executing localized strategies across content, digital campaigns, events, partnerships, communities, and public relations. Build brand awareness, qualified demand, and customer acquisition while educating the market on SEO, AEO, and AI search. Analyze market and competitor insights, establish local relationships, report performance, and identify repeatable growth opportunities. This remote role operates as a one-person local marketing team in collaboration with global marketing.
Summary Generated by Built In
About Ahrefs

Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. Our tools help people understand search demand, analyse competitors, improve website performance and research content opportunities, backed by 15 years of web crawling data and increasingly powered by AI.

We’re bootstrapped and profitable, and we have been for 15 years. There are no investors and no board, which means no outside timeline on our decisions. We’re multinational, with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo, and our culture is fast-moving, low-ego, and built on smart decisions and ownership.

The role

We’re looking for a Marketing Manager to drive Ahrefs’ growth in Brazil. This isn’t about translating global campaigns: it’s about building and executing a local marketing strategy that resonates with Brazilian marketers and businesses.

You’ll bring a track record of helping SaaS companies expand in Brazil, a strong understanding of SEO and AEO, and the ability to turn market knowledge into measurable growth.

You’ll start as a one-person local marketing team, working closely with our global marketing team.

This role is remote and based in Brazil.

What you’ll do
  • Own Ahrefs’ marketing in Brazil, taking a hands-on approach across the marketing mix.
  • Develop and execute marketing strategies that drive brand awareness, qualified leads and customer acquisition.
  • Create and localise content for Brazilian audiences: blog posts, social media, email campaigns, landing pages and other digital assets.
  • Manage local marketing activities, including content, events, partnerships, community engagement and public relations.
  • Educate the Brazilian market on SEO, AEO and AI search, positioning Ahrefs as a trusted resource.
  • Build relationships with Brazilian marketers, agencies, creators, industry experts and relevant communities.
  • Organise and take part in conferences, networking events and customer meetups to build relationships and generate demand.
  • Analyse market trends, competitor activity and customer insights to identify opportunities and improve performance.
  • Report results, learnings and priorities to senior leadership, connecting marketing activity to business growth.
What you’ll need
  • Significant hands-on experience in SaaS marketing, with ownership of market growth and clear, measurable results.
  • A track record of SaaS expansion in Brazil. You can show which companies you helped grow, what you personally owned, and the results in customer acquisition, revenue or other meaningful business metrics. Experience bringing a global SaaS brand into Brazil is particularly relevant.
  • Strong practical knowledge of SEO and AEO, including how brands build visibility across search engines and AI-powered answer platforms.
  • Good working knowledge of Ahrefs, and how its products serve marketers and businesses in Brazil.
  • A deep understanding of the Brazilian marketing landscape, customer behaviour, and local channels and communities.
  • Strong content creation and digital marketing skills, with experience adapting English-language content and creating original campaigns for Brazilian audiences.
  • The ability to identify quick wins in your first few months, build on what works, and develop a longer-term strategy while operating as a one-person local team.
  • Strong communication and relationship-building skills, working effectively across teams.
  • Native-level Brazilian Portuguese and fluent English, written and spoken. Spanish is a plus.
What success looks like

In 6 months: you’ve launched a focused marketing strategy for Brazil, with measurable improvements in relevant traffic, engagement and qualified demand. You’re active in at least two relevant local communities, you’ve established relationships with potential partners and creators, and you can show which early initiatives are contributing to customer acquisition.

In 1 year: Ahrefs has a recognised presence in the Brazilian marketing community. Your content, partnerships and community initiatives are contributing to measurable growth in customers and revenue. You’ve identified repeatable ways to acquire customers, built a plan for further expansion, and established whether growing a small local team is justified.

Why Ahrefs

We believe in empowering smart people to make big decisions. As our Marketing Manager for Brazil you won’t be managing a rigid process, you’ll be building a market. We don’t micromanage. We trust you to identify opportunities, move quickly and deliver results, working with a product that helps marketers do their jobs better.

Ahrefs does not engage with agencies or third-party recruitment providers for the roles we hire for. If we need help, we’ll let you know.

Location: Brazil. Remote.

Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know! 

Skills Required

  • Significant hands-on experience in SaaS marketing with ownership of market growth and measurable results
  • Track record of SaaS expansion in Brazil, including personally owned growth initiatives and measurable customer acquisition, revenue, or business results
  • Experience bringing a global SaaS brand into Brazil
  • Strong practical knowledge of SEO and AEO, including search engines and AI-powered answer platforms
  • Good working knowledge of Ahrefs and its products
  • Deep understanding of the Brazilian marketing landscape, customer behavior, local channels, and communities
  • Strong content creation and digital marketing skills
  • Experience adapting English-language content and creating original campaigns for Brazilian audiences
  • Ability to identify quick wins, build on successful initiatives, and develop a long-term strategy independently
  • Strong communication and relationship-building skills
  • Native-level Brazilian Portuguese, written and spoken
  • Fluent English, written and spoken
  • Spanish language skills
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The Company
HQ: Singapore
165 Employees
Year Founded: 2010

What We Do

Ahrefs Pte. Ltd. is a software company that develops online SEO tools and free educational materials for marketing professionals. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. When Ahrefs launched its first tool, Site Explorer, it disrupted the stagnant field of backlink analysis and kickstarted a new round of competition among SEO tool providers. It quickly became one of the world’s best backlink analysis tools. Since then, Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.

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