Marketing Lead

Posted 4 Hours Ago
Be an Early Applicant
2 Locations
Hybrid
Senior level
Angel or VC Firm
The Role
Lead marketing for AngelList’s Funds and Nova businesses, shaping positioning, messaging, launches, campaigns, content, distribution, and sales enablement. Translate complex financial products, proprietary data, and customer outcomes into compelling market narratives that influence customer behavior, pipeline, revenue, assets, and transaction volume. Manage a growth marketer and external contractors while remaining hands-on across writing, customer research, campaign development, and launches. Build the marketing function and establish a consistent, data-informed shipping rhythm.
Summary Generated by Built In
Why Join AngelList 

We’re solving some of the hardest problems in venture capital and private markets. You’ll work with a team that values precision, urgency, and long-term thinking. If you want to shape how startups are funded and built, this is the place.

About AngelList

We exist to accelerate innovation by increasing the number of successful startups in the world. We do this by building the financial infrastructure that makes it easier for more people to invest in world-changing companies.

AngelList is the nexus of venture capital and the startup community. We support $171B+ in assets and have powered investments into over 13,000 startups—over 300 of which are unicorns. Today, 57% of top-tier U.S. VC deals involve investors on AngelList. While our scale is large, our ambition is larger.

If you're excited to build the future of private markets, come build with us.


About the Role:

AngelList supports more than $200B in assets across 30,000+ funds and syndicates, with over $80B moved through our banking infrastructure. Our network includes 2,300+ GPs and 72,000+ LPs, and more than a decade of private-market transaction data sits underneath the platform.

The opportunity now is to turn that scale, knowledge, and customer trust into a stronger market position and a durable source of growth. We are looking for a senior, hands-on marketing leader to build the positioning, launch rhythm, campaigns, and distribution behind AngelList’s businesses.

You’ll start with Funds. AngelList supports everything from a founder’s first SPV to $500M institutional funds, but many of the firms we want to serve next formed their view of us years ago, when AngelList was best known as where emerging managers got started. Your first challenge is to change that perception without losing what made the brand valuable. Nova, the banking network underpinning private markets, comes next.

You’ll work directly with Product on what we are building and why it matters, with Sales on why important deals are won and lost, and with the GMs and operators who know our customers best. Your job is to turn what AngelList knows into positioning, proof, and programs that change how the market sees us—and ultimately change customer behavior, pipeline, and revenue.

This is a player-coach role. You’ll manage a growth marketer, lead contractors across SEO, production, and creative, and build the team as your work earns further investment. This is a role for a doer: you’ll write the positioning, build the campaigns, talk to customers, and lead important launches yourself.

For the right marketer, it is a rare amount of leverage.

What You’ll Own

  • Shape the story. Develop positioning and messaging for AngelList and its businesses. Make sophisticated financial products easy to understand and hard to dismiss.
  • Lead important launches. Own the narrative, enablement, content, distribution, and measurement around the product and company moments that matter.
  • Turn proof into persuasion. Bring customer outcomes, institutional logos, migration results, product advantages, and market data into the buying process.
  • Publish what AngelList knows. Turn proprietary data and in-house expertise into useful, opinionated work that GPs and LPs share with one another.
  • Build durable distribution. Develop and test programs across content, customer networks, events, search, partnerships, and channels we have not tried yet.
  • Partner deeply with Sales. Understand why we win, why we lose, and where the story breaks. Build marketing and enablement that improve those outcomes.
  • Establish a consistent shipping rhythm. Put meaningful work into the market every week, learn from the response, and reinvest behind what works.
  • Build the function. Manage internal and external contributors, set a high standard for the work, and add capabilities as the opportunity becomes clear.

What We’re Looking For

  • You are an exceptional product marketer and writer. You can get deep into a complicated business, find the thing that matters, and explain it plainly.
  • You have substantial experience in product, growth, or integrated B2B marketing, including positioning, launches, and campaigns you led end to end.
  • You have managed marketers or external partners while continuing to produce important work yourself.
  • You have marketed to sophisticated B2B buyers—such as funds, finance teams, or CFOs—where buying decisions are considered and the target market is specific enough to name.
  • You care equally about story and distribution. You know that a strong narrative is only valuable if the right people encounter it.
  • You have strong commercial instincts. You care whether the work changes customer behavior, creates qualified opportunities, and contributes to revenue, assets, or transaction volume.
  • You create direction in ambiguous situations and become credible quickly by talking to customers, salespeople, product leaders, and operators.
  • You use data with discipline without pretending attribution is more precise than it is.
  • You have high standards, move quickly, and prefer doing excellent work to managing a large machine.

Working Here

If you don’t meet every requirement above, we still encourage you to apply. We value complementary strengths and operators who learn by doing.

AngelList has offices in a few cities, New York City and San Francisco. We have a hybrid in-office model: teammates come in at least 2 days per week (Tuesdays and either Wednesday or Thursday). 
Compensation:
The compensation for this role consists of a competitive base salary, benefits, and equity package. The base salary for this role is $210,000+ annually but actual will vary based on a number of factors including a candidate’s professional background, experience, and location. Full details about our Total Rewards package will be provided during the recruitment process.

Benefits:
We support your life both in and outside of work.
Explore our benefits
Learn about Funders & Founders

What Guides Us:
At AngelList, we are united in our purpose to accelerate innovation and build the future of private markets. Our beliefs and values shape what we work on and how we create impact. If the below resonate, we'd love to have you with us.
Our beliefs
Our values & leadership expectations

AngelList is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Skills Required

  • Exceptional product marketing and writing ability, including simplifying complex businesses and communicating clear value
  • Substantial experience in product, growth, or integrated B2B marketing
  • Experience leading positioning, product launches, and end-to-end campaigns
  • Experience managing marketers or external partners while producing important work independently
  • Experience marketing to sophisticated B2B buyers such as funds, finance teams, or CFOs
  • Ability to develop both compelling narratives and effective distribution programs
  • Strong commercial instincts and focus on customer behavior, qualified opportunities, revenue, assets, or transaction volume
  • Ability to create direction in ambiguous situations and build credibility quickly with customers, sales, product leaders, and operators
  • Disciplined use of data and appropriate caution regarding attribution precision
  • High standards, ability to move quickly, and preference for hands-on execution over managing a large organization
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The Company
HQ: San Francisco, CA
518 Employees
Year Founded: 2010

What We Do

AngelList builds the infrastructure where capital, creativity, and hard work come together to accelerate innovation. Our platform supports over $15B in assets for fund managers and has facilitated 17k+ startup investments (including 287 unicorns). Additionally, more than 1.3k startups use our suite of founder services to manage their business operations. AngelList is the de facto platform for investors, fund managers, and founders looking to build and invest in the next generation of great startups.

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