Marketing Lead Generation Manager

Posted 11 Days Ago
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Hiring Remotely in Phoenix, AZ, USA
In-Office or Remote
Entry level
Agency • Information Technology • Professional Services • Financial Services
The Role
Manage B2B lead generation campaigns from prospect research and list building through outreach, CRM hygiene, reporting, and sales handoff. Lead stakeholder meetings, coordinate timelines, segment audiences, monitor email performance, and optimize outbound campaigns. The role combines strategic project management with hands-on execution using LinkedIn, Seamless AI, HubSpot, cold email, and direct marketing channels.
Summary Generated by Built In

This is a remote position.

Our client is looking for a Lead gen manager/associate to drive their B2B lead generation efforts and manage end-to-end marketing campaign execution. They are a B2B supply chain solutions and business development firm that partners with manufacturers to help them enter and expand within new markets.

This position suits a proactive, collaborative professional who thrives on both strategic campaign project management and hands-on execution. The ideal professional is comfortable leading weekly stakeholder conversations, keeping cross-functional tasks on schedule, and maintaining clean, actionable CRM data as the marketing strategy evolves.

Responsibilities
  • Build targeted contact lists for prospective companies, including trade show exhibitors, utilizing LinkedIn and Seamless AI to pinpoint key decision-makers
  • Scrub and verify prospect lists to ensure high data accuracy before importing contacts into HubSpot
  • Maintain data hygiene across the CRM database by auditing and updating contact and company records
  • Support the execution of multi-channel lead generation campaigns, including cold email outreach and physical marketing boxes
  • Track campaign performance metrics and compile clear reporting on outreach results and pipeline impact
  • Partner with key stakeholders to define campaign objectives, target audiences, and execution roadmaps
  • Lead weekly stakeholder meetings, drive the campaign action item list, and manage project timelines to keep all initiatives on track
  • Segment prospect lists by industry vertical, company profile, and buyer persona to tailor outreach messaging
  • Coordinate follow-up workflows and lead handoff processes between marketing and sales teams
  • Monitor email deliverability, open rates, and response trends to optimize ongoing outbound sequences
Requirements
  • High proficiency in spoken and written English
  • Experience working with manufacturers
  • Strong communication skills with a collaborative, friendly, and proactive approach
  • Comfort speaking up and pushing back constructively when deadlines slip to keep projects moving
  • Flexibility to handle both the project management and hands-on execution sides of the role
Qualifications
  • Experience in the automotive or another industrial sector is preferred
  • Experience using Seamless AI for B2B contact research and list building is a plus
  • Experience sourcing prospects via LinkedIn is a plus
  • Experience managing contact imports, data hygiene, and campaigns in HubSpot is a plus
  • Proficiency with the Microsoft Suite is a plus
  • Experience leveraging internal tools and AI tools to support marketing workflows is a plus
  • Familiarity with B2B cold email outreach and direct mail or dimensional marketing campaigns is a plus
  • Experience with project management tools such as Asana, Monday.com, or Trello is a plus
Benefits
  • Full-time position
  • 100% remote
  • Flexible schedule operating Monday to Friday, 9:00 AM to 5:00 PM Eastern Time (starting a couple of hours later with workday overlap in Eastern Time is acceptable)

Skills Required

  • High proficiency in spoken and written English
  • Experience working with manufacturers
  • Strong communication skills with a collaborative, friendly, and proactive approach
  • Ability to speak up and push back constructively when deadlines slip
  • Flexibility to handle project management and hands-on execution responsibilities
  • Experience in the automotive or another industrial sector
  • Experience using Seamless AI for B2B contact research and list building
  • Experience sourcing prospects via LinkedIn
  • Experience managing contact imports, data hygiene, and campaigns in HubSpot
  • Proficiency with the Microsoft Suite
  • Experience using internal tools and AI tools to support marketing workflows
  • Familiarity with B2B cold email outreach and direct mail or dimensional marketing campaigns
  • Experience with project management tools such as Asana, Monday.com, or Trello
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The Company
HQ: Phoenix, AZ
38 Employees
Year Founded: 2021

What We Do

WOW Remote Teams provides US companies with custom, reliable, and affordable teams featuring the top 1% of professionals from Latin America, streamlining hiring and offering significant cost savings.

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