Marketing Intern (Content & Social Media)

Posted 11 Days Ago
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Kuala Lumpur, WP. Kuala Lumpur, Kuala Lumpur, MYS
In-Office
Internship
Fintech • Insurance • Software • Financial Services
The Role
Create digital content and support campaigns across social media platforms. Responsibilities include campaign ideation, video and infographic production, article and script writing, social media posting and engagement, performance monitoring, trend and competitor research, and collaboration with designers and the Marketing team.
Summary Generated by Built In

ABOUT US:

PolicyStreet Group is a full-stack insurance technology (insurtech) group of companies providing digital insurance solutions to businesses and consumers across Asia and Australia.

The Group operates through multiple entities across its key markets and business lines, including its insurance distribution, embedded insurance, and reinsurance arms. It partners with over 40 insurance and takaful providers globally to deliver employee benefits and group insurance solutions, insurance aggregation services, and digital infrastructure that simplifies insurance.

PolicyStreet Group is backed by leading venture capital firms Altara Ventures and Gobi Partners, as well as sovereign wealth funds Khazanah Nasional Berhad and Cool Japan Fund. The Group serves over 10 million customers with more than US$10 billion in sum insured. It was featured in the Financial Times and Statista’s Top 500 High-Growth Companies Asia-Pacific 2026 list and named “Most Disruptive Insurtech in Malaysia” at the Insurance Asia News (IAN) Country Awards for Excellence 2025.


RequirementsAbout the Role

We are looking for a bold, hyper-creative, and fast-moving Marketing Intern to join our team! If you live and breathe social media, know what makes a video go viral, and can spot a trend before it peaks, this role is for you.

You’ll be at the forefront of crafting engaging content, riding viral trends, and helping us shape how technology is transforming the insurance industry.

What You’ll Do
  • Fast-Paced Video & Content Creation: Ideate, script, film, and edit engaging short-form video content (Reels, TikToks, Shorts) and graphics from end to end.
  • Trend-Jacking & Social Media Management: Spot online trends instantly and turn them into relevant content. Assist in managing posts, comments, and engagement across platforms (Instagram, TikTok, Facebook, X/Twitter, Threads).
  • Creative Copywriting: Write catchy, attention-grabbing captions, video scripts, and short-form copy that resonate with our target audience.
  • Algorithm & Strategy Execution: Understand what content performs best on each platform and leverage algorithm best practices to maximize reach and engagement.
  • Campaign & Team Support: Brainstorm outside-the-box creative campaigns and collaborate closely with the marketing team to execute content strategies effectively.
What We Expect of You
  • Creative & Out-of-the-Box Thinker: A natural storyteller who brings fresh, unconventional ideas to the table.
  • Fast-Paced Executor: Ability to act quickly, produce content on short turnarounds, and thrive in a fast-moving environment.
  • Video & Design Savvy: Hands-on experience with CapCut and Canva. (Familiarity with Adobe Illustrator/Photoshop is a plus!)
  • Social Media & Algorithm Literate: Deep understanding of Instagram, TikTok, Facebook, X/Twitter and Threads —you know what works, what doesn't, and how content goes viral.
  • Language Proficiency: Fluent in English and Bahasa Melayu (written and spoken). Fluency in Mandarin is a strong advantage.
  • Background: Currently pursuing a Bachelor’s or Master’s degree in Marketing, Mass Communication, Creative Media, Journalism, or a related field.
  • Industry Curiosity: Eager to learn how tech and innovation are changing the insurance landscape.
Bonus Points / Requirements
  • 🎬 Portfolio Required: A portfolio showcasing your short-form videos, creative design, or social media work is highly preferred.
  • 🔥 Viral Experience: Bonus points if you’ve personally created content or managed a page that went viral!

Benefits

Join Our Team in Shaping the Future of Insurance

As a homegrown startup that seeks to innovate how we use and think of insurance, we value teammates who think big, challenge the old ways, and take extreme ownership.
In PolicyStreet, we aim to do better, to serve people better. We are committed to pushing boundaries of innovation and to develop Purposeful and Simple insurance solutions for businesses and consumers, narrowing the protection gap and improving financial inclusivity in the region.
If you are driven to make change, keen to be at the forefront of insurance innovation, and grow with a team of talented and motivated people, we'd be just as excited to get to know you too!

Skills Required

  • Currently enrolled in a Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field
  • Strong interest in marketing and content creation
  • Understanding of social media trends, including hashtags, emojis, and acronyms
  • Familiarity with Instagram, Facebook, Twitter, and TikTok
  • Understanding of platform-based marketing strategies
  • Solid written and verbal communication skills
  • Strong attention to detail and willingness to learn
  • Comfort working with data and/or content creation
  • Portfolio showcasing content, writing, or social media work
  • Fluency in English and Bahasa Melayu, written and spoken
  • Mandarin language skills
  • Curiosity about how technology is shaping the insurance industry
  • Familiarity with Excel or Google Sheets
Am I A Good Fit?
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The Company
HQ: Kuala Lumpur, Kuala Lumpur
109 Employees
Year Founded: 2016

What We Do

PolicyStreet is an insurance technology group of companies providing cutting-edge digital insurance solutions to businesses and consumers in Southeast Asia and Australia. PolicyStreet works directly with over 40 life, general, and takaful providers globally to offer a comprehensive range of products and services, which includes but is not limited to embedded insurance, customised employee benefits, financial advisory and aggregation of insurance, as well as the development of digital solutions to make insurance purposeful & simple for businesses and consumers. As a licensed Reinsurer, General Insurer and Takaful Operator by the Labuan Financial Services Authority (LFSA), an approved Financial Adviser and Islamic Financial Adviser by Bank Negara Malaysia (BNM), and a licensee of the Australian Financial Services License by the Australian Securities and Investments Commission (ASIC), PolicyStreet is able to underwrite, customise policies, and provide unbiased advice to its clients and partners worldwide. PolicyStreet is backed by the Malaysian sovereign wealth fund, Khazanah Nasional Berhad, and serves over 5 million customers with over US$ 10 billion in sum insured. In 2024, PolicyStreet was recognised as "Fintech of the Year" at The Asset's Triple A Digital Awards and ranked as the second-highest Malaysian company in the "High-Growth Companies in Asia Pacific 2024" list by Statista and The Financial Times.

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