The Role
Supports marketing campaigns across digital, social, and offline channels; conducts market and competitive research; creates content; coordinates branding deliverables with internal teams, vendors, and agencies; tracks campaign performance; manages website and social media activity; and assists with events, webinars, and client-focused promotions.
Summary Generated by Built In
A brief description of the Marketing Intern role is provided below:
Roles & Responsibilities:
1. Assist in planning and executing marketing campaigns across digital, social media, and offline channels to support brand awareness and lead-generation initiatives.
2. Conduct market research, competitive analysis, and industry benchmarking to provide insights that support marketing strategies and client-facing initiatives.
3. Support content creation for marketing collateral, including social media posts, blogs, presentations, newsletters, and case studies.
4. Coordinate with internal teams, external vendors, and creative agencies to support branding, design, and communication deliverables.
5. Track, analyze, and report campaign performance metrics while identifying opportunities for optimization.
6. Assist in managing Embark’s digital presence, including website updates, social media engagement, and community building activities.
7. Help organize marketing events, webinars, and client-focused sessions by supporting logistics, outreach, and promotions.
8. Stay updated on emerging marketing trends, tools, and technologies to support innovation within the marketing function.
Preferred Candidate Profile:
1. Postgraduate degree MBA in Marketing with a strong academic record (CGPA of >7/10).
2. Prior internship experience in marketing, digital marketing, brand communications, or related areas will be an added advantage.
3. Strong communication skills – written and verbal, with an ability to create crisp and engaging content.
4. Creative thinking with a strong understanding of digital and social media landscapes.
5. Proficiency in MS Excel, PowerPoint, and marketing analytics tools.
6. Strong research capabilities with attention to detail and structured thinking.
7. Interest in brand strategy, digital marketing, market research, and the evolving GCC ecosystem.
8. Ability to manage multiple tasks, work independently, and collaborate effectively with cross-functional teams.
Skills Required
- Postgraduate MBA degree in Marketing with a CGPA above 7/10
- Prior internship experience in marketing, digital marketing, brand communications, or a related area
- Strong written and verbal communication skills
- Ability to create crisp and engaging content
- Creative thinking and understanding of digital and social media landscapes
- Proficiency in Microsoft Excel, Microsoft PowerPoint, and marketing analytics tools
- Strong research capabilities, attention to detail, and structured thinking
- Interest in brand strategy, digital marketing, market research, and the GCC ecosystem
- Ability to manage multiple tasks, work independently, and collaborate cross-functionally
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The Company
What We Do
Embark is a specialized consulting and execution platform that helps global enterprises establish, operate, scale, and transform Global Capability Centres in India. Its integrated offering spans strategy, workspace, talent, human resources, legal, finance, tax, real estate, and IT. Operating as an end-to-end partner, Embark supports global companies with setup, managed services, and long-term operational integration.
