Marketing Intern - Community

Posted 2 Days Ago
Be an Early Applicant
Brea, CA, USA
In-Office
22-22 Hourly
Internship
eCommerce
The Role
Supports Yami’s community marketing through student ambassador recruitment, onboarding, coordination, and engagement. Maintains Rednote community channels, responds to users, promotes order-sharing programs, and assists with influencer and user-generated content campaigns. Helps create digital content, coordinate events, evaluate sponsorship opportunities, and execute broader marketing initiatives. The role is fully onsite, requires collaboration across teams, and runs 40 hours per week for three months with potential extension or conversion.
Summary Generated by Built In

About Yami:

Founded in 2013, Yami’s mission is to bring the world closer for everyone to experience and enjoy. We make it easy to discover exciting flavors and trending products from Asia. Named Inc. Magazine’s fastest growing start-up on the ”Inc. 500 List.”, we’re committed to connecting people with authentic food, beauty, home, and wellness experiences through our e-commerce platform, iOS, and Android apps.

Job Summary

The Marketing Intern- Community Marketing is responsible for creating promotional content, as well as leading both campus and group ambassadors to run weekly promotions and monthly branding activities. They maintain social media channels, like RED, to expand our market and influence within the student community groups.


Job Responsibilities: 

Yami Student Ambassador Program 

  • Recruiting, onboarding, and coordinating student ambassadors across college campuses.

  • Communicating with student ambassadors, including campaign updates, content guidelines, and activity tracking.

  • Help plan and execute on-campus events, student engagement activities, and content creation initiatives.

  • Encourage student ambassadors to create and share engaging social media content featuring Yami's products and promotions. Review content and provide feedback to improve quality. 

  • Maintain good and active relationships with student ambassadors and various organizations (e.g., CSSA). Evaluate and sponsor organizations’ events to increase Yami’s awareness among student groups. 


Yami RED Community Maintenance

  • Monitoring Yami’s official RED account and replying to comments and group chats to keep the community active.

  • Designing and promoting Yami’s RED order share program to increase the order share posts count and quality. 

  • Assisting with influencer marketing. Help coordinate influencer/User Generated Content (UGC) Creator outreach, product seeding, content deliverables, and campaign timelines.

  • Assist with other marketing initiatives, community engagement activities, events, and cross-functional projects as assigned.


Qualifications & Requirements:

  • Currently pursuing or have completed a Bachelor's degree in Marketing, Communications, Business, Digital Media, or a related field, or a recent graduate.

  • Strong interest in social media/community marketing, digital content creation, and influencer marketing.

  • Familiarity with Rednote and current social media trends.

  • Experience creating and editing short-form videos, photos, or other digital content through coursework, personal projects, or previous internships.

  • Familiarity with content creation and editing tools such as CapCut, Canva, Adobe Creative Suite, or similar platforms is a plus.

  • Worked in CSSA while in school is a plus

  • Ability to understand and analyze data with proficiency at using Microsoft Excel, Word, and PowerPoint

  • Familiar with group chat operation and management

  • Fully Onsite M-F in the Brea office/ in offline events

  • Responsible, passionate to work efficiently

  • Ability to cooperate and communicate with other teams 

  • Related work experience in e-commerce company is a plus

  • Excellent written and verbal communication skills in English and Mandarin

  • 40 hours/ week, 3-month term with the possibility to extend/ transfer to a full-time position

  • Creative, detail-oriented, organized, and eager to learn.

  • Ability to manage multiple tasks, meet deadlines, and collaborate with team members.

  • Interest in Asian food, beauty, lifestyle products, and pop culture is a plus.

  • Please share personal social media projects, school projects, content portfolios, and relevant extracurricular activities 


Benefits & Compensation:

  • $22 per hour

  • Real-world marketing experience in a fast-paced, high-growth company

  • Coffee and snacks​

  • On-site gym, pool, and game rooms





Skills Required

  • Currently pursuing or recently completed a bachelor's degree in Marketing, Communications, Business, Digital Media, or a related field
  • Strong interest in social media, community marketing, digital content creation, and influencer marketing
  • Familiarity with Rednote and current social media trends
  • Experience creating and editing short-form videos, photos, or other digital content through coursework, personal projects, or internships
  • Ability to understand and analyze data using Microsoft Excel, Word, and PowerPoint
  • Familiarity with group chat operation and management
  • Ability to work fully onsite Monday through Friday in the Brea office and at offline events
  • Ability to cooperate and communicate with other teams
  • Excellent written and verbal communication skills in English and Mandarin
  • Availability for 40 hours per week for a three-month term
  • Creative, detail-oriented, organized, and eager to learn
  • Ability to manage multiple tasks, meet deadlines, and collaborate with team members
  • Familiarity with CapCut, Canva, Adobe Creative Suite, or similar content creation tools
  • Prior CSSA experience
  • Related work experience in an e-commerce company
  • Interest in Asian food, beauty, lifestyle products, and pop culture
  • Personal social media projects, school projects, content portfolios, or relevant extracurricular activities
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The Company
HQ: City of Industry, CA
Year Founded: 2013

What We Do

A City of Industry, California-based e-commerce site for Americans to purchase Asian snacks, beauty products, health supplements.

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