Marketing Growth Manager

Posted 19 Days Ago
Be an Early Applicant
2 Locations
Mid level
Healthtech • Information Technology • Software
The Role
The Marketing Growth Manager will lead cross-functional initiatives to drive revenue growth, optimize marketing strategies, and collaborate on product positioning while focusing on performance marketing and analytics.
Summary Generated by Built In

🚀 Who Are We?

Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700+ passionate professionals with a presence across 5 hubs.

Why Welltech?

Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.

What We're Looking For

We’re looking for an experienced, data-driven Marketing Growth Manager to lead cross-functional initiatives that drive Welltech’s revenue growth. You’ll combine performance marketing expertise, creative strategy, and funnel optimization to uncover new opportunities for revenue growth — directly impacting our business results.

Key Responsibilities:

  • Lead strategic, cross-functional growth initiatives across paid acquisition, creative, product growth, and analytics to drive sustainable revenue growth.

  • Develop and execute go-to-market strategies that expand current product positioning, launch new audience segments, and improve conversion efficiency across app and web funnels.

  • Collaborate with creative, product, and MarTech teams to identify high-impact opportunities, test new hypotheses, and scale successful growth tactics globally.

  • Bring a performance marketing mindset — analyze data, manage trade-offs, and turn insights into scalable marketing strategies.

    In your first three months you will:

  • Build a deep understanding of our products, audiences, and growth levers.

  • Take full ownership of one of the core growth streams — from strategy to execution — hitting ROI and revenue targets.

  • Strengthen collaboration between performance, creative, and product functions to accelerate experimentation and speed of learning.

The ideal profile:

  • 3+ years of experience in performance marketing with strong expertise in creative strategy and funnel optimization (app or web).

  • Proven track record of driving revenue growth through data-informed marketing and cross-functional leadership.

  • Strategic thinker with hands-on analytical skills and the ability to translate data into clear business impact.

  • Excellent communication and collaboration skills; fluent in English (B2+).

  • Adaptability, ownership, and a bias toward action in fast-changing environments.

Candidate journey: ⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team

Why You’ll Love Being Part of Welltech:

  • Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.

  • Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.

  • Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.

  • We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!

Check out some of our products

Muscle Booster — https://musclebooster.fitness/

Yoga-Go — https://yoga-go.io/

WalkFit - http://walkfit.pro

Top Skills

Creative Strategy
Funnel Optimization
Performance Marketing
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The Company
Calgary, AB
726 Employees
Year Founded: 2017

What We Do

Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health & Fitness mobile applications.

With an impressive 200M+ installs, and a suite of 5 revolutionary apps, we have positively impacted millions of users, fostering healthy habits and overall well-being. With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. Headquarted in Cyprus, our reach extends across us, Ukraine, Poland, the UK, and Spain, bringing together diverse talents and perspectives. From intuitive nutrition trackers to innovative fitness solutions, we're empowering individuals to embark on a transformative journey toward optimal health and happiness.

But we don't stop there. At Welltech, we're not just breaking boundaries; we're reshaping the future of nutrition, wellness, mindfulness, and fitness. The exciting part: Our mission goes beyond mere app development. We're building a holistic ecosystem of products designed to seamlessly integrate well-being into every facet of life.

Join us at Welltech and be part of a revolution that's redefining what it means to live well in the digital age.

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