Marketing Data Analyst

Posted 14 Days Ago
Irvine, CA
In-Office
80K-90K Annually
Mid level
Financial Services
The Role
The Marketing Data Analyst will manage and implement marketing data tracking across platforms, ensuring proper event tracking and integration. The role involves supporting ad operations, troubleshooting data issues, and enabling lifecycle data for CRM platforms.
Summary Generated by Built In

WHY JOIN TAXRISE?

At TaxRise, we don’t just provide tax relief services; we provide hope, stability, and solutions to individuals and families facing financial uncertainty. Our team is passionate about reshaping the tax resolution industry through innovation, empathy, and unwavering commitment to our clients.

Join us and make a tangible difference in people’s lives while growing your career with a team that values your contributions.

ABOUT THE ROLE

We’re hiring a Marketing Data & Ad Ops Analyst to execute the day-to-day implementation and maintenance of our marketing data infrastructure. This role is highly technical and hands-on, ensuring that all tracking, tagging, and integrations are properly set up and running smoothly.

This person will spend their time inside Segment, GA4, GTM, and ad platforms, making sure events are firing correctly, campaigns are tracked properly, and lifecycle teams have the data they need. If you enjoy rolling up your sleeves, troubleshooting tracking issues, and building clean data flows, this is the role for you.

HOW YOU’LL BE REWARDED
At TaxRise, we value creativity, strategy, and results! We offer a competitive salary, career growth opportunities, and the chance to make a direct impact on brand and campaign performance.

  • Base salary: $80,000 – $90,000 annually

WHAT YOU’LL DO

Tracking & Implementation

  • Set up and manage event tracking in Segment and Google Tag Manager.
  • Configure and maintain GA4 properties, conversions, and cross-domain tracking.
  • Implement campaign tagging (UTMs, tracking templates) across all paid media channels.

Ad Ops Support

  • Ensure paid media platforms (Google, Meta, TikTok, Native) are correctly integrated with our analytics and attribution tools.
  • QA campaign pixels, conversions, and events before launch.
  • Monitor and troubleshoot tracking discrepancies between platforms.

Lifecycle Data Enablement

  • Support the lifecycle team by passing required behavioral events and attributes into HubSpot and Salesforce.
  • Ensure events are mapped correctly for segmentation, automation, and reporting.

Execution & QA

  • Perform regular audits of tracking infrastructure to ensure data quality.
  • Troubleshoot and resolve tagging, tracking, and integration issues quickly.
  • Document tracking setups and maintain clear records of event schemas.

WHAT YOU’LL NEED TO HAVE

  • 2–4 years of hands-on experience in marketing/ad operations, marketing analytics, or marketing technology.
  • Proficiency with Segment, GA4, GTM, and ad platform tracking (Google, Meta, TikTok).
  • Familiarity with HubSpot, Salesforce, or other CRM/lifecycle platforms.
  • Strong technical troubleshooting skills (e.g., debugging events, using Chrome DevTools, validating pixels).
  • Experience with UTMs, pixels, and attribution basics.
  • Highly detail-oriented and comfortable working in fast-paced, campaign-driven environments.

NICE TO HAVE

  • All paid media campaigns launch with accurate tracking and attribution.
  • Segment and GA4 are configured correctly, feeding clean event data into downstream tools.
  • Lifecycle team has reliable access to behavioral and conversion data.
  • Tracking issues are identified and resolved quickly, with minimal downtime.
  • Documentation ensures transparency and repeatability of all implementations.

WHAT WE OFFER

We believe in taking care of our team so they can take care of our clients. Here’s what you can expect as part of the TaxRise family:

  • Medical, Dental, and Vision Insurance (starting after 60 days)
  • Paid Time Off (Vacation, Sick Days, Company Holidays)
  • Wellness Days to recharge when you need it most
  • 401(k) retirement plan with company match
  • Professional Development Program to support your growth
  • Access to our on-site gym and gaming lounge
  • Catered team lunches every Friday
  • Fun and energizing quarterly company outings

ABOUT US

At TaxRise, our mission is simple yet impactful: to revolutionize the way taxpayers navigate their tax challenges. We believe in the power of lifting others up, and that's the driving force behind everything we do. 

When you join us, you're not just becoming part of a company; you're joining a movement. We're a team that thrives on celebrating successes and making a genuine impact on people's lives.

We're proud to be the fastest-growing company in our industry, and we're on the lookout for exceptional individuals to help us continue our journey of transformation.

If you're ready to bring your unique talents and innovative spirit to a company where your work truly matters, TaxRise is the place to be. Join us and be part of a team that’s reshaping the future of tax resolution.


OUR COMMITMENT

At TaxRise, we’re proud to be an equal opportunity employer. We know that a world-class culture stems from the diversity and talent of our team. We provide equal employment opportunities (EEO) to all without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable law.

TaxRise is also committed to ensuring equal opportunity in employment for qualified persons with disabilities. If you require any reasonable accommodation throughout the recruiting process, please let your recruiter know.

Top Skills

Ga4
Google
Gtm
Hubspot
Meta
Salesforce
Segment
Tiktok
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The Company
HQ: Irvine, CA
230 Employees
Year Founded: 2017

What We Do

At TaxRise, we've been on a mission to transform the lives of countless taxpayers. With our expert guidance, we've empowered people to conquer their tax challenges and liberate themselves from the burden of tax liability.

Why Work With Us

At TaxRise, we stand out as a tax resolution company with a difference. What sets us apart is our unwavering commitment to personalized solutions. Unlike the one-size-fits-all approach, we tailor our strategies to unique tax challenges. We're not just resolving tax issues; we're redefining the way you experience tax relief.

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