Marketing Coordinator

Posted 6 Days Ago
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San Francisco, CA
In-Office
50K-70K Annually
Junior
eCommerce • Retail • Manufacturing
The Role
Support the Marketing Lead in executing brand strategies, managing campaigns across digital channels, tracking analytics, and coordinating with vendors and stakeholders.
Summary Generated by Built In

Italic is creating a world of luxury without labels. We believe that luxury today is exclusionary and all about marketing that hurts its customers and manufacturers. Our mission is to create a new model that enables manufacturers to bypass the legacy luxury supply chain and deliver luxury goods with equivalent or better quality directly to consumers. Our customers come to rely on Italic for our quality, timeless design, and radical value.

About Us
We believe in bold ideas, refined execution, and delighting customers with exceptional experiences. You’ll join a lean, creative marketing team that moves fast, tests often, and values your input.

What You’ll Do

Marketing Administration & Strategy

  • Support the Marketing Lead in coordinating and executing brand, direct-response, and retention marketing strategies

  • Assist with developing, tracking, and optimizing marketing budgets and forecasts

  • Maintain the marketing calendar and ensure alignment across campaigns

Project & Campaign Execution

  • Manage marketing campaigns from ideation through execution across digital channels (email, paid ads, social, content) and occasional offline/print assets

  • Create, coordinate, and deliver marketing assets (banners, visuals, copy, landing pages) in collaboration with designers, copywriters, and cross-functional teams

  • Help launch new product drops, seasonal campaigns, and promotions

Analytics, Insights & Reporting

  • Monitor KPIs such as CAC, ROAS, conversion rates, email performance, and website metrics

  • Build dashboards and detailed reports to share results, derive insights, and recommend optimizations

  • Stay on top of industry / competitor trends and share key learnings to help shape strategy

Vendor & Stakeholder Coordination

  • Assist with execution and logistics around events, photoshoots, webinars or pop-ups when needed

  • Collaborate with internal teams (ops, customer service, product) to ensure marketing is aligned with business goals

What We’re Looking For

Technical / Experience

  • Bachelor’s degree in Marketing, Business, Communications, or related field

  • 1–2 years experience in marketing, e-commerce, or related roles

  • Working experience with marketing tools (CRM / email platform, Google Analytics, Google Ads, social media ad platforms)

  • Bonus if you’ve used e-commerce platforms (Klaviyo, Shopify, Magento, etc.), A/B testing tools, or automation systems

Skills & Mindset

  • Excellent organizational and project management skills — you can juggle multiple campaigns and deadlines

  • Strong communication skills — able to clearly present ideas, feedback, and results

  • Analytical and data-driven — you can translate numbers into actionable insights

  • Creative, with a “test and learn” attitude — you’re not afraid to experiment and iterate

  • Team-player — you enjoy working cross-functionally and contributing ideas

  • Proactive, detail-oriented, and accountable — you take ownership of your projects

Why You’ll Love Working With Us
  • Be part of a growing e-commerce brand where your work directly impacts business growth

  • A fast-paced, startup-like environment that values creativity, experimentation, and learning

  • Opportunity to grow into more senior roles (growth marketing, acquisition, brand)

  • Freedom to contribute ideas and see them brought to life

Culture

Great Brands Start With Great People

Our culture focuses on performance, integrity, and longevity. We believe that the best brands are not grown through sheer force but rather through deliberate decision-making and persistent effort over a long period of time. We are committed to creating a workplace where talented individuals can thrive in building an enduring, beloved brand that we all take pride in.

Inputs Over Outputs

We value the effort and work that goes into achieving results rather than just the end result. We believe that investing in our people and processes will lead to better outcomes while also creating a more sustainable and enjoyable environment.

Flat Hierarchy

Our company has a flat hierarchy and values the input and ideas of all team members. We believe that everyone has the potential to make a significant contribution to the success of the company.

Small Team, Big Opportunities

As a small team, all employees are expected to take ownership in their work. Some might move faster while others are fine with a slower pace. Those who seek to move faster in their career will be able to do so based solely on merit, contribution, and performance.

Top Skills

CRM
Google Ads
Google Analytics
Klaviyo
Magento
Shopify
Social Media Ad Platforms
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The Company
Los Angeles, California
67 Employees
Year Founded: 2018

What We Do

Italic is a contemporary brand that was born to challenge the conventional notion of luxury.

Our tagline is “Luxury without labels” — we believe luxury should be defined by the quality of a product, not by a price tag or logo. We use the same manufacturers as top luxury brands with a direct-from-factory model to deliver true luxury quality for unparalleled value.

Italic is headquartered in Los Angeles and partners with more than 60 manufacturers around the world. To learn more about Italic, please visit italic.com

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