Marketing Coordinator, Seafood Group

You'll be a key support for the Seafood team, helping shape how visitors and exhibitors discover and experience Seafood Expo Global and Seafood Processing Global. Working alongside the Marketing Manager, you'll turn great ideas into campaigns, copy, and content that bring new and returning audiences to the show. Your work will expand the event's reach and elevate its presence across the industry. If you love a fast-paced, creative role where no two days look the same, this is a great place to grow. This is a hybrid role. You must be in a commutable distance to our Portland, Maine office. 

• Campaign Planning: Partner with the Marketing Manager and Sales Managers to develop and execute visitor and exhibitor campaigns for Seafood Expo Global and Seafood Processing Global, including maintaining annual promotion schedules and delivering on time.
• Email Marketing: Build and deploy email campaigns for visitors and exhibitors that drive lead generation, sales, and registration.
• Copywriting and Content: Write compelling copy for emails, websites, and other marketing materials, keeping messaging and brand identity consistent across every channel.
• Social Media: Develop and implement a social media plan that supports your campaigns, writing and creating posts that boost engagement and conversion.
• Collateral and Website: Coordinate the design, production, and distribution of marketing collateral and digital assets, and keep the event website updated with fresh visitor and exhibitor content.
• Sponsorships and Product Showcase: Liaise with exhibitors to fulfill sponsorship deliverables, and work with the Project Manager on Product Showcase and Product Award updates across the website and digital media.
• Paid Marketing and Conference Promotion: Work with cross-functional teams and the internal digital marketing team on paid efforts, and collaborate with the Marketing Manager and Conference team to promote programming and increase conference registrations.
• Attendee Experience and Reporting: Respond to attendee inquiries, help set up and test registration websites, assist with onsite logistics and signage, and analyze campaign performance, post-event surveys, and registration data to recommend improvements.

• Experience: 2+ years of marketing, communication, customer service or related work experience.
• Marketing Technology: Experience with marketing automation software and social media marketing platforms, plus proficiency in tools such as WordPress, Elementor, Marketo, Workfront, and/or Canva.
• Design and Digital Skills: Digital knowledge and design skills, including Formstack and/or Canva, are desired; familiarity with Later Social and/or Adobe Premiere is a plus.
• Everyday Tools: Experience with the Microsoft Office suite and social media platforms including Facebook, Instagram, and LinkedIn.
• Writing and Communication: Strong copywriting and editing skills, with excellent oral and written communication and a customer service mindset.
• Organization: Strong project management, planning, and organizational skills with great attention to detail, and the ability to meet deadlines in a fast-paced, multi-tasking role.
• Team Mindset: A collaborative attitude, creative thinking, proactive initiative, and a love of continuous learning, with the flexibility to adapt quickly and work both independently and with the team.

• Work Environment: We offer the flexibility to work fully remote or enjoy a hybrid work schedule. Let our culture speak for itself.
• Work-Life Balance: Generous paid time off programs including vacation, sick leave and paid family and medical leave.
• Training & Development: From training conferences to professional development seminars, we invest in resources, including LinkedIn Learning for all staff, that empower employees to excel in their careers.
• Comprehensive Healthcare: Inclusive benefits beyond traditional healthcare coverage, including no-cost-to-you services. Free access to all employees and their families to a national network of licensed clinical psychologists, interactive self-paced programs, life coaches and 24/7 support.
• Wellness Benefits: Employees can earn credit towards their health insurance premiums by engaging in our Wellness Program which supports physical, mental, and emotional well-being through offering fitness challenges, webinars, and nutrition education.