Marketing Coordinator (5544)

Posted 12 Days Ago
Be an Early Applicant
Washington, DC
Mid level
Information Technology • Consulting
The Role
As a Marketing Coordinator, you will create and execute marketing campaigns to promote a new software product for DoD customers, develop user-focused content, coordinate with design and training teams, organize events, monitor performance metrics, and respond to user inquiries. This role is critical for ensuring effective onboarding and enhancing brand awareness.
Summary Generated by Built In

As Marketing Coordinator, you’ll drive brand awareness and provide onboarding support for a new product for DoD customers designed to help users request software and cloud licenses. This role will be instrumental in ensuring the product’s successful MVP launch and adoption among a large and diverse user base. The ideal candidate will collaborate with cross-functional teams to implement marketing campaigns, develop user-focused content, and support a smooth onboarding experience.

We know that you can’t have great technology services without amazing people. At MetroStar, we are obsessed with our people and have led a two-decade legacy of building the best and brightest teams. Because we know our future relies on our deep understanding and relentless focus on our people, we live by our mission: A passion for our people. Value for our customers.

If you think you can see yourself delivering our mission and pursuing our goals with us, then check out the job description below!

What you’ll do:

  • Assist in the creation and execution of marketing campaigns to drive awareness and adoption of a new software product
  • Develop and distribute user-focused content, including guides, FAQs, and training materials, to simplify the onboarding process.
  • Develop an onboarding guide and process to help users onboard seamlessly into the new product
  • Coordinate with design and training teams to produce promotional assets, such as email templates, social media posts, and videos.
  • Organize and support virtual and in-person events, including webinars, training sessions, and launch announcements.
  • Monitor and report on key performance metrics, including user engagement, onboarding success, and campaign effectiveness.
  • Collaborate with the product team to ensure marketing materials accurately represent marketplace features and functionality.
  • Respond to user inquiries and feedback, addressing concerns and identifying opportunities for improved communication and support.
  • Maintain and update the marketplace’s marketing content on internal and external platforms.
  • Stay informed about industry trends and competitors to identify innovative marketing opportunities.

What you’ll need to succeed:

  • Ability to obtain Secret level security clearance.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of experience in marketing, communications, or a related role.
  • Possess an active Secret U.S. Government security clearance.
  • Deep expertise in technology or software marketing with a focus on self-service onboarding
  • Strong written and verbal communication skills with the ability to craft clear and engaging content.
  • Exceptional organizational and project management skills.
  • Analytical mindset with experience in tracking and reporting campaign performance metrics.
  • Team-oriented and collaborative, with the ability to work effectively across departments.

Like we said, we are big fans of our people. That’s why we offer a generous benefits package, professional growth, and valuable time to recharge. Learn more about our company culture code and benefits. Plus, check out our accolades.

Don’t meet every single requirement? 

Studies have shown that women, people of color and the LGBTQ+ community are less likely to apply to jobs unless they meet every single qualification.  At MetroStar we are dedicated to building a diverse, inclusive, and authentic culture, so, if you’re excited about this role, but your previous experience doesn’t align perfectly with every qualification in the job description, we encourage you to go ahead and apply.  We pride ourselves on making great matches, and you may be the perfect match for this role or another one we have. Best of luck! – The MetroStar People & Culture Team

What we want you to know:

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

MetroStar Systems is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of MetroStar Systems.

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"EEO IS THE LAW MetroStar Systems, LLC (MetroStar) invites any employee and/or applicant to review the Company’s Affirmative Action Plan. This plan is available for inspection upon request by emailing [email protected]."

The Company
HQ: Reston, VA
250 Employees
On-site Workplace
Year Founded: 1999

What We Do

MetroStar is a digital services and management consulting company specializing in emerging technologies within the public sector. MetroStar is a mission accelerator - we embrace disruptions in tech to propel progress. Through our user-centric capabilities, we create new paths to government innovation and shape thoughtful outcomes for the people.

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