Copywriter

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Pittsburgh, PA, USA
In-Office
eCommerce
The Role
About Us

Recognized among Pittsburgh's 2024 Top Workplaces and Fastest-Growing Companies, Wolfe has been a leader in the Gift Card and FinTech sectors for over 25 years. We power gift card programs for national merchants like KFC. Our flagship consumer brand, PerfectGift.com, enables customers to create customized gift cards.

We are a fast-paced environment, like kayaking down a white-water river, not canoeing on a lake. Learn more about our company culture, core values, and industry recognition on our career page (https://wolfe-llc.breezy.hr/).

Role Summary

The marketing team at Wolfe is looking for a conversion-obsessed copywriter (content writer) who understands writing for web, modern SEO, and brand-centered storytelling. They will craft various content types from website copy, to blog and social posts, write product descriptions (and other assets) that address our target audience and promote our brands. They will research industry topics and trends, optimize content for organic search (with the help of an SEO expert), revise and edit pieces, and collaborate with other writers and marketers to ensure brand consistency. Ideal candidates will be creative, detail-oriented, and able to meet deadlines. Ability to use AI to augment your work is also ideal.

This is a 5-day onsite role in Pittsburgh, PA.

Responsibilities
  • Write content that promotes our products and services
  • Conduct in-depth research and convey findings with accuracy 
  • Create, revise, and edit content before publication 
  • Stay current on marketing and general industry trends to augment content development 
  • Work with content strategists to build editorial calendars 
  • Collaborate with team members to ensure alignment and consistency in branding, style, and messaging 
Impact Statement

Below are the success metrics and measurements for this role in the first 90 to 120 days:

  • Write content based on PMM (Product Marketing Manager) requirements for a Minimum 1-2 Tier 1 campaigns per quarter​ 
  • Write content based on PMM requirements for a 2-3 Tier 2 campaigns per quarter​ 
  • Write content based on PMM requirements for a Minimum 5-7 Tier 3 campaigns per quarter​ 
  • Write content for 1 white paper 1 and 1 case study per quarter​ 
  • Write content for 1 Video script per month for the customer spotlight program​ 
Qualifications
  • Proven experience as a content writer or copywriter 
  • Exceptional written communication skills 
  • Impeccable use of grammar, punctuation, and spelling 
  • Strong attention to detail 
  • Ability to meet tight deadlines 
  • Creative and strategic-thinking skills 
  • Proficiency in web-based research and SEO best practices 
  • Proven ability in B2B or B2C marketing 
Preferred Qualifications
  • Ability to collaborate with other writers and receive and give feedback 
  • Compelling writing style, voice, and tone 
  • Experience using content management systems like WordPress or Drupal 
  • Positive attitude and a willingness to learn 
  • Portfolio of relevant writing samples 
  • Experience writing for multiple brands concurrently 
Compensation & Benefits

Wolfe is committed to providing a comprehensive benefits package to support your well-being, along with competitive compensation. Our benefits and perks include but not limited to:

  • Restricted Stock Units (RSUs)
  • Profit Share
  • Medical, Prescription, Vision, and Dental insurance for employees and dependents (Wolfe pays 80% of premium)
  • Short-Term Disability Insurance (Wolfe pays 100% of premium)
  • Voluntary Long-Term Disability Insurance, Life Insurance, Critical Illness Insurance, Accident Insurance, and Hospital Indemnity coverage
  • PTO (vacation and sick time)
  • Corporate Holidays and Floating Holidays
  • 401(k)
  • Employee recognition program
  • Charitable Donation to a charity of your choice yearly
  • Employee Referral Bonus
  • Tuition Reimbursement
  • Internal Training and Information sessions
  • Family Picnic, Holiday Party, and other outings
  • Internal Culture Club

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Wolfe is an Equal Opportunity Employer.

Wolfe does not sponsor employment visas.

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The Company
Pittsburgh, PA
95 Employees
Year Founded: 1995

What We Do

Wolfe has cultivated multiple technology companies in Pittsburgh for more than 20 years. Founded by serial entrepreneur Jason Wolfe, the company has developed and sold numerous businesses including GiftCards.com (2008 to 2016; sold to Blackhawk Network), Jambo Media (2008 to 2012; sold to Undertone) and Direct Response Technologies (2001 to 2006; sold to Digital River). Wolfe is a self-funded, innovative company with forward leaning employees and a culture of teamwork and integrity. Our latest ventures include Gift Card Granny, PerfectGift.com and GiftYa.

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