Marketing Cloud Technologist

Posted Yesterday
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Saskatoon, SK, CAN
In-Office
Senior level
Gaming • News + Entertainment • Social Impact • Hospitality
The Role
Leads marketing technology initiatives focused on Salesforce Marketing Cloud integration, maintenance, security, enhancement, and automation. Serves as the platform subject matter expert, develops technical solutions, manages customer data architecture and integrations, analyzes requirements, documents configurations, supports compliance and change management, maintains related applications, and trains users. Requires CRM technical experience, CDP knowledge, and experience using consumer behavior data for audience segmentation.
Summary Generated by Built In

This position will lead SIGA's marketing technology initiatives with a focus on integration, maintenance, and enhancement. The Marketing Cloud Technologist will serve as the subject matter expert for SIGA's Marketing Cloud Technology and will provide expertise in the development of automated solutions to support business needs.

Responsibilities

Leading SIGA's Marketing Cloud technology infrastructure and elevating the platform capabilities, security measures, and integration specifications. Providing technical understanding of the Marketing Cloud platform, including cross-product connectivity knowledge, data architecture (customer data model and customer 360 concepts). Initiate projects and collaborate with other business units while ensuring an agile and collective approach. Work with various business units and data warehouse users to apply established change management procedures. Analyzing user requirements and workflows to determine configuration/customization. Documenting functional requirements, design specifications, system configurations, customizations and interfaces. Ensuring system security control following Canadian Privacy Legislation, Segregation of Duty (SoD) confirmation and Sarbanes Oxley (SoX) direction. Maintaining and supporting Marketing Technology applications, EBS and provide training to users.

Qualifications

Bachelor's degree in Business (Marketing major preferred), Computer Science, or other related field; an equivalent combination of training and experience may be considered. Salesforce Certified Marketing Cloud Consultant certification and Email Marketing Specialist certification is preferred. Minimum of 5 years' related experience, which includes senior technical experience in Customer Relationship Management systems. Experience with Customer Data Platforms (CDP). Experience computing behavioural attributes using consumer behaviour data such as campaign response, web analytics, or purchase transactions and using the attributes to segment audiences.

About UsWhy SIGA? 
SIGA is a First Nation employer of choice in the province, with a focus on quality of life and an inclusive work environment that embodies a strong sense of belonging for employees. As a non-profit, 100% of our net income goes back to our communities. Since our inception more than 30 years ago, SIGA has returned $1.9 billion back to our beneficiaries.
For the third consecutive year, SIGA is proud to be named a Saskatchewan Top Employer by Canada’s Top 100 Employers. Now in its 21st year, Saskatchewan’s Top Employers is a special designation that recognizes employers that lead their industries in offering exceptional places to work.

Work Eligibility? 
To be employed with SIGA, you must meet the following criteria:
  • At least 19 years of age
  • Ability to obtain and maintain a Gaming Employee Certificate of Registration from the Saskatchewan Liquor Gaming Authority / Indigenous Gaming Regulators
  • You must be legally entitled to work in Canada
Additional Information 
We thank all applicants for their interest; however, only those selected for an interview will be contacted.
For more information regarding this competition, or if you require an accommodation or support, please contact the Talent Acquisition Team at [email protected]
Applicants should note that SIGA does not currently participate in the Saskatchewan Immigrant Nominee Program (SINP) for this type of position and will not support a SINP Job Approval. 

Apply today! 
Once employed with SIGA there are many opportunities for learning, growth and advancement throughout the company. We take great pride in being a preferred employer and aspire to attract the very best and very brightest to become part of our family. We look forward to reviewing your application.

Skills Required

  • Bachelor's degree in Business, Computer Science, or a related field, or equivalent training and experience
  • At least 5 years of related experience
  • Senior technical experience with Customer Relationship Management systems
  • Experience with Customer Data Platforms
  • Experience computing behavioral attributes from consumer behavior data, including campaign response, web analytics, or purchase transactions
  • Ability to obtain and maintain a Gaming Employee Certificate of Registration from Saskatchewan gaming regulators
  • Legally entitled to work in Canada
  • Salesforce Certified Marketing Cloud Consultant certification
  • Email Marketing Specialist certification
  • At least 19 years of age
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The Company
HQ: Saskatoon
Year Founded: 1995

What We Do

The Saskatchewan Indian Gaming Authority (SIGA) is a First Nations gaming operator in Saskatchewan, running seven casinos and an online gaming platform. It was established to create employment for First Nations people, generate revenue, and support economic development projects for its shareholders and communities.

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