Marketing & Client Relation Manager

Posted Yesterday
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Lagos, Lagos Island, Lagos, NGA
In-Office
Mid level
HR Tech • Professional Services • Consulting
The Role
Lead marketing and client services to grow revenue and market share. Build brand management, PR/CSR, and digital marketing strategies; manage client relationships, campaigns, social media, cross-department delivery, and reporting to ensure client satisfaction and operational efficiency.
Summary Generated by Built In

JOB OBJECTIVE(S)

§  Run a comprehensive Marketing & Client Services framework in strategic alignment with TDL’s overall business objectives.

§  Meet the company’s revenue aspirations through the management of existing clients and winning new clients.

§  Build and lead TDL’s strategic brand management/marketing initiatives, enhancing and improving the positioning and image of the company

DUTIES & RESPONSIBILITIES

§  Identify and establish new relationships to create strategic alliances consistent with the company’s objectives, to ensure its market share in the industry is deepened

§  Market tailored HR and Function services to existing and prospective clients

§  Collaborate with other departments to ensure prompt delivery of services as agreed with the Clients.

§  Develop and maintain high client satisfaction ratings through successful working relationships with clients.

§  Organize marketing campaigns, adopt business strategy and pricing of services to capture required target markets. 

§  Develop an integrated strategy to achieve deeper market penetration in current markets and expand into new markets

§  Responsible for developing and implementing all aspects of the company’s brand management, corporate communications campaigns

§  Oversee TDL’s public relations initiatives and CSR including advertising, marketing materials and publications.

§  Strategically network with statutory bodies and key players in the industry

§  Manage the company’s social media platforms.

§  Maintain the security of all information entrusted to the staff

§  Tender periodic reports on marketing growth and social media impact

§  Comply with the principles and policies in the information handbook

§  Other official tasks assigned

 

KEY PERFORMANCE INDICATORS

§  Revenue Growth

§  Cost Reduction

§  Audit Defect Rate Compliance

§  Ensure prompt disbursement of id cards & branded items.

§  Turn-around time, Issue Resolution & Quality Rate

§  Implementation of Efficient & Effective Policies, Procedures & Processes

§  Strategic initiatives

§  Growth in number of Digital Marketing (engagement)

§  Growth in number of Digital Marketing (followership)

§  Client satisfaction rating

 



Requirements

Knowledge

§  All Company’s businesses

§  Service/Product development & management

§  Customer Relationship Management

§  Financial analysis and advisory

§  Microsoft suite

 

Skill/Competencies

§  Collaborative and supportive style of working

§  Resourcefulness & Resilience

§  Empathy

§  Accuracy and attention to detail

§  Excellent time management and organisation skills

§  Interpersonal skills

§  IT and Computer appreciation

§  Excellent Communications skills (written and oral) with strong business and customer focus

§  Reasoning and Analytical Skills

§  People management

§  Negotiation skills

§  Excellent presentation, body & sound language skills

§  Excellent business development and relationship management experience

§  Sound interpersonal and negotiation skills

§  Business advisory competence relating to client industry knowledge

§  Basic portfolio management skills



Benefits
Competitive

Skills Required

  • Knowledge of all company businesses
  • Service and product development and management
  • Customer Relationship Management experience
  • Financial analysis and advisory skills
  • Proficiency with Microsoft suite
  • Experience in business development and relationship management
  • People management experience
  • Excellent written and oral communication skills
  • Strong negotiation skills
  • Time management and organizational skills
  • Analytical and reasoning skills
  • Experience managing social media platforms
  • Presentation and interpersonal skills
  • IT and computer literacy
  • Basic portfolio management skills
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The Company
HQ: Lagos
Year Founded: 2000

What We Do

Total Data Limited is a management consultancy firm that specializes in providing end-to-end HR services.

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