Marketing Campaigns and Programs Associate

Posted 6 Hours Ago
Be an Early Applicant
Hiring Remotely in U.S.
Remote
79K-97K Annually
Junior
Artificial Intelligence • Cloud • Software
Harness is the AI-native software delivery platform company.
The Role
Executes Harness’s webinar and growth marketing programs from vendor and speaker coordination through promotion, follow-up, reporting, and optimization. Partners with demand generation, content, product marketing, sales, and field marketing to drive registrations, attendance, engagement, and pipeline. Manages email, social, and paid digital promotion, builds repeatable processes, tracks performance metrics, and recommends improvements while supporting broader marketing campaigns.
Summary Generated by Built In

Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics, acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. As AI accelerates code creation, the real bottleneck has shifted to everything after the code – testing, deployments, application security, reliability, compliance, and cost optimization. Harness brings AI and automation to this “outer loop,” helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle.

Powered by Harness AI and the Software Delivery Knowledge Graph, the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform. 

Over the past year, Harness powered over 185M deployments, 82M builds, 18T flag evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend — enabling customers like United Airlines, Morningstar, and Choice Hotels to accelerate releases by up to 75%, reduce cloud costs by up to 60%, and achieve 10x DevOps efficiency. 

With a global team across 26 offices and 27 countries, Harness is shaping the future of AI software delivery — and we’re looking for exceptional talent to help us move even faster.

Position Summary

We're looking for a highly organized, creative, and results-driven Marketing Campaigns and Programs Associate to help plan, run, and scale the campaigns and growth marketing programs that put Harness in front of developers, platform engineers, and DevOps leaders. In this role, you'll own the day-to-day execution of our webinar program, both Harness-hosted and third-party, from vendor sourcing and speaker management through promotion and results reporting, while also supporting marketing campaigns and additional growth marketing programs as needed.

You'll partner closely with demand generation, content, product marketing, field marketing, and sales to turn great ideas into repeatable, measurable programs. This is an exciting opportunity for a motivated marketer who thrives in a fast-paced environment, loves operational excellence, and is eager to find creative ways to scale what works.

About the role
  • Own the end-to-end execution of Harness's webinar program, including both hosted webinars and third-party webinars with partners and sponsored-content vendors.
    • Source, evaluate, and manage third-party webinar vendors and partners, including negotiating terms, coordinating deliverables, and tracking lead delivery.
    • Recruit, prep, and coordinate internal and external speakers (customers, partners, Field CTOs, and product experts), managing run-of-show, rehearsals, and day-of logistics.
    • Manage platform setup, registration pages, follow-up nurture, and on-demand content handoff for each webinar.
  • Plan and execute internal and external promotion for every program, including email, social, and paid digital, in partnership with demand gen, content, and creative teams.
    • Build promotion plans and timelines that drive registration and attendance against target audiences and pipeline goals.
    • Coordinate with sales, SDRs, and field marketing to align webinar follow-up with account and pipeline priorities.
  • Report on program results, including registrations, attendance, engagement, pipeline, and cost per outcome, and translate the data into clear recommendations.
  • Bring creative thinking to operationalize and scale demand generation programs, building repeatable playbooks and processes.
  • Support marketing campaigns and additional growth marketing programs.
About you
  • 1–2 years of experience in B2B marketing, demand generation, campaign management, or a related role.
  • Hands-on experience running webinar programs, including hosted and/or third-party webinars, from planning through promotion and follow-up.
  • Experience promoting programs across email, social, and paid digital channels.
  • Experience reporting on program results, with a data-driven approach to measuring performance and informing next steps.
  • Strong project management and organizational skills, with the ability to juggle multiple programs, deadlines, and stakeholders at once.
  • Excellent written and verbal communication skills, with a proven ability to collaborate and work cross-functionally with marketing, content, product marketing, sales, and external partners.
  • Thrives in a fast-paced, cross-functional environment where creativity meets accountability.
  • Creative thinker who finds ways to operationalize and scale demand generation programs through process, automation, and testing.
Nice to have
  • Experience in B2B technology, SaaS, or developer-focused growth marketing.
  • Familiarity with fast-paced environments.
  • Experience with growth marketing programs and campaign management.
  • Interest in AI, DevOps, and software delivery.
Work Location

U.S. Remote

What you will have at Harness
  • Competitive salary
  • Comprehensive healthcare benefits
  • Flexible Spending Account (FSA)
  • Flexible work schedule
  • Employee Assistance Program (EAP)
  • Flexible Time Off and Parental Leave
  • Monthly, quarterly, and annual social and team building events
  • Monthly internet reimbursement

Pay transparency
$79,000—$97,000 USD
Harness in the news:
  • Accelerating Our Mission to Bring AI to Everything After Code
  • Goldman Sachs leads investment in software delivery startup Harness at $5.5 billion valuation
  • How Harness runs 16 “startups within a startup” at scale | Jyoti Bansal
  • Harness Research Shows AI Visibility Crisis Fueling Security Nightmare
  • Harness has been named to the Inc. Power Partner list for software delivery success

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.

At Harness, we care about your privacy and are committed to protecting your personal data. For additional information on this topic, you can visit our privacy Portal: https://harness-privacy.relyance.ai/

Note on Fraudulent Recruiting/Offers

We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of Harness. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. 

Please note, we do not ask for sensitive or financial information via chat, text, or social media, and any email communications will come from the domain @harness.io. Additionally, Harness will never ask for any payment, fee to be paid, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations.

If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Harness, please do not provide any personal or financial information and contact us immediately at [email protected]. You can also find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission’s website (https://consumer.ftc.gov/articles/job-scams), or you can contact your local law enforcement agency.

Skills Required

  • 1–2 years of experience in B2B marketing, demand generation, campaign management, or a related role
  • Hands-on experience running webinar programs from planning through promotion and follow-up
  • Experience promoting programs across email, social, and paid digital channels
  • Experience reporting on program results using data to measure performance and inform next steps
  • Strong project management and organizational skills, including managing multiple programs, deadlines, and stakeholders
  • Excellent written and verbal communication skills and cross-functional collaboration experience
  • Ability to work effectively in a fast-paced, cross-functional environment
  • Creative approach to operationalizing and scaling demand generation programs through process, automation, and testing
  • Experience in B2B technology, SaaS, or developer-focused growth marketing
  • Experience working in fast-paced environments
  • Experience with growth marketing programs and campaign management
  • Interest in AI, DevOps, and software delivery

Harness Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Harness and has not been reviewed or approved by Harness.

  • Fair & Transparent Compensation — Pay is considered competitive across many roles, with engineering noted as particularly strong. Feedback suggests role-level compensation details for sales are relatively visible, aiding clarity around base and OTE.
  • Leave & Time Off Breadth — Programs like flexible PTO, parental leave, periodic company-wide Fridays off, and a dedicated Recharge & Reset benefit expand time-away options. Feedback suggests these cadence-based days help employees meaningfully disconnect.
  • Healthcare Strength — Core medical, dental, and vision coverage is highlighted alongside an Employee Assistance Program and wellness initiatives. Mental health and wellbeing support complement the primary plans.

Harness Insights

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The Company
HQ: San Francisco, CA
900 Employees
Year Founded: 2017

What We Do

Harness is a leader in AI-native software delivery, dedicated to empowering developers and engineering teams worldwide. We revolutionize how software is built, tested, deployed, and optimized by driving efficiency, reliability, and speed throughout the software development lifecycle. At Harness, we envision a world where developers focus on innovation, free from repetitive tasks, supported by tools that streamline every step. Our platform leverages AI and automation across all key pillars of software delivery: Continuous Integration, Continuous Delivery, Feature Flags and Experimentation, Cloud Cost Management, Security Testing, and more. By automating traditionally manual processes that slow down engineering teams, Harness enables organizations to release software faster, reduce errors, and optimize costs—all while enhancing the developer experience and flexibility. Harness is transforming software delivery on a global scale. As a pioneer in AI-driven automation, we streamline complex development processes, eliminate inefficiencies, and empower developers to innovate freely. Our mission is ambitious: enabling millions of developers to deliver code faster, more reliably, and with greater ease than ever before.

Why Work With Us

Harness is built on a culture of growth, collaboration, and transparency, where team members are encouraged to push boundaries and solve meaningful challenges. We invest in personal and professional development, value work-life balance, and foster a supportive environment—making Harness an ideal place to make a real impact in tech.

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