Marketing & Business Development Coordinator

Posted Yesterday
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12 Locations
In-Office or Remote
Mid level
Professional Services
The Role
Supports firmwide marketing and business development by drafting legal directory, rankings, awards, attorney biography, proposal, and pitch content. Maintains experience databases, gathers case and matter information, tracks submissions and outcomes, prepares reports, and supports website and social media updates. Collaborates with attorneys, communications staff, and marketing teams to produce accurate collateral and identify business development opportunities.
Summary Generated by Built In

We offer our professional staff the opportunity to take their careers as far as they can envision. Through innovative workplace programs and initiatives, we continually invest in their growth and development as employees and as people. We reward exemplary professional efforts at every level of the firm. 
Interested applicants may apply for open positions using the link below. You are not considered an applicant unless you apply online using this site. We only accept applications for open positions and do not accept general inquiries.

 

Carlton Fields is seeking a Marketing & Business Development Coordinator. This hybrid position can be based in any of our office locations.

 

The Marketing & Business Development Coordinator supports firmwide marketing, awards/rankings/surveys, and business development initiatives, with a primary focus on drafting content for legal directories and awards submissions, managing the firm's experience database, and preparing marketing collateral and other support for the Marketing and Business Development Department. This role works closely with attorneys and the marketing/business development team to help position the firm and its lawyers in the marketplace and drive new business opportunities.

 

Awards and Rankings

  • Draft submissions to legal directories, rankings, and awards (e.g., Chambers, Best Lawyers, Super Lawyers, industry and client awards), turning case and matter information into clear, well-organized copy.
  • Coordinate submissions to legal directories, rankings, and awards, including identifying opportunities, developing a calendar, and gathering information.
  • Collect, maintain, and track case and matter data, survey responses, and other experience metrics needed for rankings, awards, and directory submissions.
  • Collaborate with the awards team to ensure timely, accurate, and strategic submissions aligned with firm priorities.

 

Experience Database Management

  • Update, maintain, and organize business development content and collateral using the firm's experience management software and central filing system.
  • Enter, validate, and regularly audit matter, case, and deal information in the firm's experience database to ensure accuracy, consistency, and usability for pitches, proposals, and rankings.
  • Generate reports and experience lists from the database to support proposals, RFPs, directory submissions, attorney bios, and targeted client development materials.

 

Collateral, Proposals, and Marketing Materials

  • Support the business development team by assembling and tracking proposals, RFPs, RFIs, and pitches.
  • Draft content for firm marketing materials, practice/industry summaries, and client-facing collateral.

 

Writing, Content and Web Support

  • Support the communications team with posting of awards, rankings, and firm accolades to the firm's website and social media channels.
  • Draft attorney bio narratives, including lateral and internal updates.
  • Gather information from attorneys as needed to prepare accurate, well-written drafts for submissions, bios, and pitch materials.

 

Administrative and Department Support

  • Track proposals, awards submissions, and results in the firm's central tracking system and prepare periodic reports on outcomes and trends.
  • Assume other day-to-day Marketing and Business Development Department responsibilities firmwide and locally, as needed.

 

Education & Experience

  • College degree; concentration in Journalism, English, Communications, Marketing, or Business preferred.
  • 2-3 years of related experience, ideally involving regular writing and editing (e.g., journalism, communications, content marketing, or legal marketing). Law firm experience is a plus but not required.

 

Actual salaries will vary depending upon various factors, including relevant experience and skillset. The salary range listed is just one component of the Carlton Fields total compensation package for employees. Other monetary rewards include annual discretionary bonuses based on performance and profit-sharing contributions based on eligibility and firm profitability.

 

Additionally, Carlton Fields provides a comprehensive suite of benefits to promote health and financial security, including medical, dental, and vision insurance as well as life, accident, and disability insurance plans. The firm also provides the opportunity to participate in 401(k) retirement benefits, commuter benefits, and well-being programs.

Carlton Fields is an equal opportunity employer, and does not discriminate in recruitment, hiring, or conditions of employment on the basis of race, color, sex, age, religion, national origin, marital status, disability, veteran status, sexual orientation, gender identity, or any other status protected by applicable laws. Please click here to view the EEO is The Law poster and supplement. We also participate in the E-Verify program. As an Equal Opportunity Employer, Carlton Fields is committed to providing reasonable accommodations to applicants with disabilities. If you are interested in applying for employment with Carlton Fields and need special assistance or an accommodation to use our website or applicant tracking system, please request assistance by e-mailing [email protected]. When contacting us, please provide your contact information and state the nature of your accessibility issue. We will only respond to inquiries concerning requests for reasonable accommodation.

Skills Required

  • College degree
  • 2-3 years of related experience
  • Regular writing and editing experience
  • Experience in journalism, communications, content marketing, or legal marketing
  • Law firm experience
  • Concentration in Journalism, English, Communications, Marketing, or Business
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The Company
HQ: Tampa, FL
890 Employees
Year Founded: 1901

What We Do

Carlton Fields is a national law firm providing client-focused legal services to businesses and organizations across industries. Its attorneys, government consultants, and professional staff collaborate to address litigation, regulatory, transactional, and other complex legal matters, tailoring advice to clients’ business goals. The firm emphasizes long-term relationships, innovation, ethical practice, access to justice, and service to its communities and the legal profession.

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