Marketing Associate

Posted 9 Days Ago
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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Entry level
Automotive • Energy
The Role
Supports competitor research, market analysis, email, social, digital marketing, SEO, website updates, content creation, PR, events, outreach, lead generation, and campaign reporting. Collaborates with marketing, design, content, engineering, and product teams to promote EV and clean-energy technologies.
Summary Generated by Built In

About Us

At Maxwell Energy, we’re accelerating the transition to an all-electric future. As an Endurance Group company, we design and manufacture advanced electronics, including Battery Management Systems (BMS), motor controllers, and connected solutions for electric vehicles and energy storage. Built in India for customers worldwide, our technology brings together engineering expertise and a focus on safety, reliability, and performance. Join us to help turn complex technology into compelling stories and build a brand shaping the future of energy. 


Requirements

About the Role 

We are looking for a creative, proactive, and results-driven Marketing Associate to support the planning and execution of marketing initiatives. The ideal candidate should have a strong understanding of digital marketing, brand communication, content creation, and campaign management, along with the ability to coordinate with internal teams and external agencies. 

Key Responsibilities 

1. Marketing Strategy & Execution 

  • Assist in planning and executing marketing campaigns across online and offline channels. 
  • Support brand-building initiatives, product launches, and promotional activities. 
  • Conduct market research, competitor analysis, and identify emerging marketing trends. 
  • Track campaign performance and recommend improvements. 

2. Digital Marketing & Social Media 

  • Manage and coordinate content across social media platforms. 
  • Develop content calendars with the help of the agency and coordinate creative assets, captions, and promotional material. 
  • Support digital advertising campaigns across Google Ads and Meta Ads. 
  • Monitor social media engagement, website traffic, SEO and digital campaign performance. 

3. Branding & Content Development 

  • Coordinate with designers, content creators, video editors, and agencies to develop marketing creatives. 
  • Ensure consistency in brand messaging, visual identity, and communication across all platforms. 
  • Assist in developing marketing collateral, presentations, brochures, videos, and promotional material. 
  • Contribute creative ideas for campaigns, product promotions, and brand awareness initiatives. 

4. Campaign & Vendor Coordination 

  • Coordinate with external marketing agencies, production partners, printers, and other vendors. 
  • Manage campaign timelines, deliverables, and execution schedules. 
  • Support the planning and execution of events, exhibitions, activations, and promotional campaigns. 
  • Work closely with sales, product, and other internal teams to align marketing initiatives with business objectives. 

5. Reporting & Performance Tracking 

  • Prepare regular marketing activity reports and campaign performance summaries. 
  • Monitor key performance indicators (KPIs) such as reach, engagement, leads, and conversions. 
  • Maintain marketing budgets, campaign trackers, and project documentation. 
  • Identify opportunities to improve marketing effectiveness and ROI. 

Required Qualifications & Skills 

  • Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field. 
  • Strong written and verbal communication skills. 
  • Creative thinking with an eye for design, content, and brand aesthetics. 
  • Excellent organizational, multitasking, and coordination skills. 
  • Proficiency in MS Office, particularly PowerPoint and Excel. 
  • Familiarity with Canva, Google Analytics, Meta Business Suite, and digital marketing tools is an advantage. 
  • Ability to take ownership of tasks and work independently in a fast-paced environment. 

Department: Marketing 
Location: Bengaluru 
Experience: 0-1 years (Fresher)  
Employment Type: Full-Time 


Benefits

We are looking for someone who is creative, detail-oriented, resourceful, and execution-focused. The candidate should be comfortable managing multiple projects, working with creative teams, coordinating vendors, and ensuring that marketing initiatives are delivered on time and to a high standard. 

A strong sense of ownership, willingness to learn, and passion for marketing and brand building are essential. 
If you’re excited about EVs, want to work in a fast-paced, startup-like environment, and are ready to grow fast, Maxwell’s the place to be.

Skills Required

  • Recent graduate in Marketing, Communications, Business, or a related field
  • Basic proficiency with Google Sheets and Google Docs
  • Interest in electric vehicles or clean technology
  • Interest in content, ideas, and storytelling
  • Detail-oriented and organized
  • Willingness to learn
  • Marketing internship or project experience
  • Experience with Canva, Mailchimp, or social media tools
  • Interest in sustainability and clean energy
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The Company
HQ: Andheri
141 Employees
Year Founded: 2016

What We Do

Maxwell is raising the bar in the energy and automobile industry with world-class engineering and quality standards. We design, manufacture, and supply advanced electronics to OEMs building electric vehicles and Li-Ion batteries. Battery Management System (BMS) is our flagship product offering. All our team members follow a clear vision of accelerating the earth's transition to an all-electric future. We know where our mission fits within this process. We're pumped to leverage our collective expertise in batteries to envision a world where batteries are safer, last longer, perform better, and empower a more sustainable future for our future generations.

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