Mobile Gaming Marketing Artist

Posted 25 Days Ago
Be an Early Applicant
Hiring Remotely in New Zealand
Remote
Senior level
Artificial Intelligence • Gaming • Esports
The Role
As a Senior Marketing Artist / Motion Designer, lead the development of high-performing video assets for mobile games, ensuring alignment with performance marketing principles and optimizing creatives based on data insights.
Summary Generated by Built In
Senior Marketing Artist / Motion Designer - YallaPlay

Who We Are

YallaPlay Games is a rapidly growing startup building exciting mobile games that connect people together through play. Founded in Austin, Texas, we’ve since expanded to Brazil and the UAE, growing our diverse and talented team of creators. We pride ourselves on a fun and collaborative work environment, with a remote-friendly culture and a dedication to producing high-quality, engaging games. Our current titles, including “Spades Masters” (iOS/Android), have been enjoyed by millions of players globally. 

Our passion lies in reinventing card games infusing them with fresh mechanics, beautiful design, and social features that spark connection and excitement. As we continue to scale, we’re looking for creative, driven individuals who are excited to help shape the future of multiplayer mobile gaming in a fast-paced, collaborative environment.

Join us and be part of building something big from the ground up.

The Opportunity

YallaPlay is seeking a Senior Marketing Artist / Motion Designer to join its marketing team and lead the creation of high-performing creative assets for mobile games. This role requires strong expertise in performance-driven creative production and close collaboration with the User Acquisition team.

This is a performance-driven creative role working closely with our User Acquisition (UA) team. You’ll be responsible for concepting, producing, testing, and optimizing marketing video creatives that drive installs and revenue across paid advertising platforms.You’ll combine strong motion design expertise with a deep understanding of performance marketing principles — including hooks, pacing, iteration cycles, and creative optimization.

If you thrive in a data-driven environment and enjoy turning performance insights into impactful visual content, this role is for you.

This position can be remote or based at our Yas Island offices in Abu Dhabi, UAE

What You’ll Be Doing

  • Design and produce 2D-focused marketing video creatives, including selective 3D content
  • Conduct market research and creative competition analysis.
  • Develop creative concepts aligned with product positioning and performance objectives
  • Prepare and structure creatives for creative testing frameworks, including multiple variants and formats.
  • Analyze creative performance in collaboration with the UA team and continuously optimize assets.
  • Maintain close, ongoing collaboration with User Acquisition Managers throughout the creative lifecycle.

What We’re Looking For

What you need to have:

  • 5+ years of professional experience as a Marketing Artist and/or Motion Designer within the mobile gaming industry
  • Strong track record in producing marketing video creatives for mobile games
  • A strong and relevant portfolio is required, specifically showcasing performance marketing ad videos
  • Strong expertise in 2D marketing video production; familiarity with 3D workflows is considered a plus
  • Solid understanding of performance marketing creative principles, including hooks, pacing, iteration cycles, and creative optimization
  • Demonstrated professional use of AI-powered tools in creative production workflows
  • Ability to collaborate closely with User Acquisition Managers and translate performance data into actionable creative outputs
  • Advanced proficiency in After Effects for motion design and marketing video production
  • Strong command of Adobe Photoshop for visual asset creation and editing
  • Practical experience working with Unity for gameplay capture, mockups, or creative production workflows
  • Experience with Blender or similar 3D software is recommended, particularly for basic 3D scenes, camera setups, and renders
  • Experience producing video-based playables using playable ad tools

Nice to have:

  • Experience creating performance creatives for major mobile advertising platforms (e.g. Google, Applovin)
  • Experience working in fast-paced, data-driven UA environments
  • Familiarity with scaling successful creative video and playable concepts across multiple channels
  • Knowledge of Arabic or other regional languages is a plus.

Why YallaPlay

What You Get

  • Creative Ownership – Be the voice of YallaPlay across platforms, helping shape our social presence, storytelling, and community image.
  • Visibility & Impact – See your work featured in campaigns, gaming events, and media coverage that promote our games and studio.
  • Professional Growth – Gain hands-on experience in marketing, PR, and communications within a fast-paced gaming environment.
  • Global Exposure – Collaborate with partners, influencers, and gaming communities across different regions.


Benefits & Perks

  • Competitive salary
  • Remote-first and flexible schedule- Digital nomad friendly
  • Generous paid time off
  • Paid birthdays off
  • UAE visa sponsorship (if applicable)
  • Growth opportunities and access to learning resources
  • A team that actually loves games—and each other

Next Steps

Ready to join the team? We’d love to hear from you!

  • Apply directly through our careers page:
    👉 https://yallaplay.breezy.hr
  • Portfolio 

We review every application carefully and will be in touch if there’s a fit. Good luck!

Top Skills

Adobe Photoshop
After Effects
Blender
Unity
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The Company
HQ: Austin, Texas
22 Employees
Year Founded: 2015

What We Do

YALLAPLAY is a mobile gaming company focused on AI driven sustainable gaming models. The company has developed its own full-fledged proprietary gaming engine to support its growing games portfolio. Its first mobile game, Tarneeb Masters (iOS & Android), is a success with over 3 million users and continues to grow. The company recently launched its second title Spades Masters (in Beta). The company has attracted several rounds of VC funding as it continues on its growth trajectory

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