Bayview Physicians Group- one of the fastest-growing, multi-specialty healthcare groups in Virginia- is seeking a dynamic and detail-oriented Marketing and Creative Design Specialist to join our team full-time. In this exciting role, you’ll play a key part in driving our brand forward by coordinating and supporting a variety of marketing and communications initiatives.
If you’re passionate about marketing, thrive in a collaborative environment, and are ready to make a meaningful impact in the healthcare space, we want to hear from you! Discover how rewarding your career can be at Bayview Physicians Group.
Essential Job Functions:
- Develops multiplatform marketing strategies and planning; oversees campaign implementation, monitoring, optimization and performance.
- Develops digital and social platform initiatives, including content, marketing performance and audience development.
- Write non-technical copy, edit, and proofread marketing materials.
- Monitor and research marketing trends and strategies to stay up to date with best practices in social media management and digital marketing.
- Identify digital channels and execute social media strategies for campaigns including idea generation, content creation, design, and scheduling.
- Maintain and act as the main point of contact for the organization’s website including web updates and development.
- Create marketing collateral including writing, developing, and managing of marketing materials.
- Conduct search engine optimization tasks to determine strategies for improving visibility and ranking.
- Must be able to communicate effectively and professionally with executives, physicians, and staff at all levels of the organization.
- Strong organization skills and the ability to manage multiple priorities under tight deadlines are essential for success in this role.
- Success in this fast-paced role requires strong critical thinking, keen attention to detail, and excellent time-management skills. The ideal candidate will possess outstanding written and verbal communication abilities, demonstrate the flexibility to work both independently and collaboratively, and be comfortable juggling multiple priorities with efficiency and professionalism.
- Bachelor’s Degree in Business, Marketing, Communications or relevant field preferred
- Applicant must be experienced with Adobe Creative Cloud
- Applicant must be proficient in Microsoft Office as well as Website Content Management Systems and social media platforms
- Minimum 3 years marketing experience required
- Healthcare experience preferred
- Applicant must be flexible to cover marketing events during after hours, and occasional weekends as needed
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What We Do
Bayview Physicians Group is a premier, multi-specialty, independent physicians group, serving neighborhoods in the Hampton Roads area, including Carrollton, Chesapeake, Franklin, Norfolk, Suffolk, and Virginia Beach. Bayview offers quality medical services with over 300 providers in 72 outpatient care sites, 6 Urgent Care Centers and 5 hospitals. We are proud to offer convenient locations for regular doctor appointments, after hours Urgent Care services and, when needed, inpatient hospitalist services. Over the past 26 years, our group has expanded to provide expert treatment in Family Medicine, Internal Medicine, Urgent Care and specialties including Cardiology, Dermatology, Ear, Nose & Throat, Endocrinology, General Surgery, Hospital Care, Neurology, OB/GYN, Occupational Medicine, Physical Medicine & Rehabilitation, Podiatry, Pulmonary & Critical Care, Rheumatology, and Sleep Medicine. Our team is comprised of many of the finest physicians and medical staff in the area. Bayview has also assembled a top-notch team of physicians dedicated to caring for hospitalized patients. Hospitalists bridge the gap between inpatient and outpatient care and provide consistent and attentive care when the need for hospitalization arises. Our team of hospital physicians provides in-patient services at Chesapeake Regional Medical Center, Sentara Leigh Hospital, Sentara Obici Hospital, Sentara Princess Anne Hospital, and Sentara Virginia Beach General Hospital. In order to help our patients navigate a myriad of healthcare options, Bayview offers the convenience of electronic medical records and our offices are equipped with state of the art technology. We offer lab services at all locations and x-ray services at select locations, including all of our Urgent Care locations. Our promise is to provide quality healthcare that has value to our patients. Please explore our website to find an office in or near your neighborhood.
