Marketing Analyst

Reposted 14 Days Ago
Be an Early Applicant
Edinburgh, City of Edinburgh, Scotland
Hybrid
Junior
Fintech • Professional Services • Consulting • Energy • Financial Services • Cybersecurity • Generative AI
Be Yourself at Work, Make a Difference, and Act with Integrity are our values at Capco.
The Role
The Marketing Analyst will assist with marketing campaigns, manage creative requests, create content, and evaluate campaign success metrics.
Summary Generated by Built In

Joining Capco means joining an organisation that is committed to an inclusive working environment where you’re encouraged to #BeYourselfAtWork. We celebrate individuality and recognize that diversity and inclusion, in all forms, is critical to success. It’s important to us that we recruit and develop as diverse a range of talent as we can, and we believe that everyone brings something different to the table – so we’d love to know what makes you different. Such differences may mean we need to make changes to our process to allow you the best possible platform to succeed, and we are happy to cater to any reasonable adjustments you may require. You will find the section to let us know of these at the bottom of your application form or you can mention it directly to your recruiter at any stage and they will be happy to help.

About the Team:

The Global Marketing Team provides strategic vision to support Capco’s business goals and objectives worldwide. Our global team of 30+ marketers includes marketing strategists, designers, content produces, animators, and press and internal comms experts.

The team partners with the business to bring creative and targeted marketing campaigns to each geography, embracing new strategies and innovative techniques to keep Capco ahead of the competition. At Capco, the Marketing team is a partner to the business, helping to increase brand awareness, foster and build relationships with our clients and influencing the bottom line through lead generation and maturation. We also provide strategic and execution support to Capco’s corporate services functions, CSR, Health and Wellness and D&I initiatives.  

About the Role:

Capco is looking for a Marketing Analyst to join its growing team, supporting the UK Marketing team in the execution of marketing campaigns and initiatives across London, Edinburgh and Glasgow. 

The ideal candidate must be passionate, dedicated, engaging, energetic, digital savvy, have high integrity, and strong inter-personal skills.  You should be willing to dive in and do everything from coordinating events, helping to create and distribute branded materials, draft social media copy, oversee the creation of blogs and articles and ordering giveaways for tradeshow events.

What You’ll Get to Do:

  • Assist with the development and distribution of marketing materials including thought leadership, email marketing campaigns, sales collateral and social media posts.
  • Have strong written and interpersonal skills. You must be comfortable editing copy for sales collateral and creating and/or editing PowerPoint presentations. 
    • Create social media content to help position Capco as a thought leader amongst financial services, insurance and energy industries
    • Support coordination of marketing campaigns and measure campaign success against pre-defined metrics and criteria across channels
  • Provide limited administrative support i.e. ordering giveaways, client gifts, arranging sessions with senior stakeholders, submitting invoices, managing content trackers etc.
  • Assist with management of all creative requests from the business including project management with design, content writers, and third-party agencies
  • Learn new marketing technologies and software platforms to support brand building and marketing reach
  • Maintain and update UK marketing pages on the intranet and create internal marketing newsletters.

What You’ll Bring with You

  • Bachelor’s degree in marketing, communications, public relations, journalism or related field.
  • 2+ years marketing experience in agency, management consulting, financial services and/or B2B technology industry, with demonstrated ability to work effectively with a wide range of stakeholders.
  • Proactive and independent worker who also is a team player that can build strong relationships with stakeholders.
  • Demonstrable experience working with online content.
  • Possess superb written and verbal communication skills.
  • Have excellent interpersonal skills, and the ability to communicate well with people at all levels of the company.
  • Possess a high level of integrity, organisation and a results-driven orientation.

Why Capco?  

You will join a company that supports and encourages an entrepreneurial outlook and independent thinking. Capco is not about organizational charts and layers – we operate with little hierarchy because we want all employees to feel that Capco is their firm.   We warmly value diversity and inclusion and embrace our collective uniqueness – our culture is a strong, fresh, and invigorating difference from our competitors.

We offer highly competitive benefits, including medical, dental and vision insurance, an electric car scheme, and a work culture focused on innovation and creation of lasting value for our clients and employees. 

Ready to take the Next Step  

If this sounds like you, we would love to hear from you. This is an opportunity to make a difference and contribute to a highly successful company with a significant growth trajectory. 

Top Skills

Content Management Systems
Email Marketing
Marketing Technologies
PowerPoint
Social Media

What the Team is Saying

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Michael
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The Company
HQ: London
6,000 Employees
Year Founded: 1998

What We Do

Capco, a Wipro company, is a global management and technology consultancy specializing in driving transformation in the energy and financial services industries. Capco operates at the intersection of
business and technology by combining innovative thinking with unrivalled industry knowledge to fast-track digital initiatives for banking and payments, capital markets, wealth and asset management, insurance,
and the energy sector. Capco’s cutting edge ingenuity is brought to life through its award-winning Be Yourself At Work culture and diverse talent.

TRUSTED ADVISORS - Our collaborative and entrepreneurial approach position us as trusted long-term partners to our clients.

DEEP EXPERTISE - Clients look to us for clear guidance, proven expertise, and the support they need to set their companies up for success.

DISRUPTIVE SOLUTIONS- We do not provide off -the-shelf answers to clients’ challenges. Instead, we work in close collaboration to understand the issues, and craft disruptive, bespoke solutions.

ACCOUNTABILITY AND OWNERSHIP - We recognize every client has distinct needs and expectations, and we take ownership and accountability for the solutions we design, build, and deliver.

Why Work With Us

We support and encourage an inclusive culture, entrepreneurial outlook and independent thinking. Capco is not about organizational charts and rigid hierarchies – we want all employees to feel that Capco is their firm to own and run. We believe diversity powers innovation. Be Yourself At Work (#BYAW) is an integral and underlying part of our culture

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Capco Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
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