Smadex is a leading advertising technology company founded in Barcelona in 2011 and sold to American-based and stock-listed Entravision in 2018 (NYSE::EVC). We are a fully transparent platform built with top technology, countless programmatic management features and powerful machine learning algorithms to help advertisers grow their business at scale. We are currently considered one of the top mobile ad-tech companies in the world.
We are looking for a Marketing Analyst to drive our regional event execution and marketing operations. The candidate should be organized and high-energy, taking full ownership of the logistics, vendor management, and on-site delivery for major regional events while supporting our commercial expansion across the APAC region.
This position is based in China
Your tasks and responsibilities:
- End-to-End Event Management: Own the timelines, logistics, registration, venue setup, and vendor negotiations for major Greater China Region (GCR) and APAC events (such as ChinaJoy and the Mobile Masterminds Summit).
- Regional Market Activation: Support localized marketing campaigns, content distribution, and sales enablement materials for priority markets, including dedicated support for our Korea market expansion.
- Product Execution Support: Coordinate marketing activation and regional materials for existing Smadex programmatic solutions and emerging business areas, including our SDK solutions.
- Customer Engagement: Coordinate premium regional customer loyalty initiatives, client gifting programs, and relationship-building activities.
- Regional Marketing Operations: Maintain shared marketing calendars, track regional project budgets, and manage supplier documentation.
Skills and requirements:
- 3+ years of hands-on event planning and marketing execution experience, ideally within the AdTech, mobile programmatic, attribution, or mobile gaming ecosystem.
- Professional fluency in English and Mandarin Chinese is required (for vendor, agency, and stakeholder management). Korean language capability is highly desirable.
- Exceptional project management skills with proven experience briefing, negotiating with, and managing third-party production vendors and agencies.
- Highly collaborative mindset with the ability to work independently while aligning closely with regional commercial teams and Global Marketing.
What We Offer
- Competitive base salary and aggressive performance-based incentive plans
- Flexible working hours, with an opportunity to work from home 2 days/week
- Career pathing and continued education available
- Highly engaged leadership to support you in your position and career
- Friendly and inclusive working environment
- Opportunity for international travel
- Comprehensive medical benefits
- Short Summer Fridays
Skills Required
- 3+ years of hands-on event planning and marketing execution experience
- Professional fluency in English
- Professional fluency in Mandarin Chinese
- Exceptional project management skills
- Experience briefing, negotiating with, and managing third-party production vendors and agencies
- Highly collaborative mindset and ability to work independently
- Experience in AdTech, mobile programmatic, attribution, or mobile gaming
- Korean language capability
What We Do
Smadex is the transparent DSP engineered for growth. The number one solution for user acquisition, retargeting and branding campaigns. We address the challenges and concerns of marketers by providing a fully transparent platform built on strong technology, countless programmatic management features and powerful machine learning algorithms that focus on achieving real outcomes. Advertisers can access global consumers on the highest quality brand safe and viewable inventory at scale, and capture attention using strong and engaging ad formats to drive performance sales and brand metrics. Smadex partners with the leading third party platforms to provide the most innovative solutions and independent measurement. Our open platform can easily plug and play with any new external partners. Smadex is a technology company led by engineering and data science, working with agencies and direct clients across the globe. Smadex is a business unit of Entravision Communications (NYSE: EVC)
