The Role
Conduct primary and secondary market research, design and execute surveys, collect and analyze qualitative and quantitative data, prepare reports and presentations, and provide data-driven insights to support Sales, Marketing, and Business Development. Maintain market intelligence databases and engage with clients/customers via telephone for feedback and validation.
Summary Generated by Built In
Job Description – Market Research Analyst
Company: Atlanta Systems Pvt. Ltd.
Location: Connaught Place, New Delhi
Experience: 0–1 Year (Freshers with relevant internships may apply)
Employment Type: Full-Time
Key Responsibilities- Conduct primary and secondary market research to gather industry insights.
- Analyze market trends, competitor activities, and customer behavior.
- Connect with clients and customers over calls to conduct research, collect feedback, and validate market information.
- Design and execute surveys and questionnaires.
- Collect, interpret, and present qualitative and quantitative data.
- Prepare research reports, presentations, and actionable business insights.
- Support Sales, Marketing, and Business Development teams with data-driven recommendations.
- Maintain market intelligence databases and monitor industry developments.
- Market Research & Analysis
- Data Collection & Interpretation
- Competitor & Market Trend Analysis
- Client & Customer Interaction
- Telephone-Based Market Research
- Advanced MS Excel, MS PowerPoint & MS Word
- Report Preparation & Documentation
- Internet Research
- Strong Analytical & Problem-Solving Skills
- Excellent Communication & Presentation Skills
- Attention to Detail & Time Management
- Bachelor's/Master's degree in Marketing, Business Administration, Commerce, Economics, or a related field.
- 0–1 year of experience (Freshers with internship experience are welcome).
- Proficiency in MS Office, especially Excel and PowerPoint.
- Knowledge of Power BI, Tableau, Google Analytics, or SPSS will be an added advantage.
Skills Required
- Bachelor's/Master's degree in Marketing, Business Administration, Commerce, Economics, or related field
- 0-1 year of experience (freshers with internship experience welcome)
- Market research and analysis
- Data collection and interpretation
- Competitor and market trend analysis
- Client and customer interaction, including telephone-based market research
- Advanced MS Excel
- MS PowerPoint
- MS Word
- Report preparation and documentation
- Internet research
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Attention to detail and time management
- Knowledge of Power BI
- Knowledge of Tableau
- Knowledge of Google Analytics
- Knowledge of SPSS
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The Company
What We Do
Atlanta Systems Pvt. Ltd. is a leading Indian manufacturer specializing in the design and development of IoT and telematics solutions. The company provides enterprise-grade GPS tracking devices and fleet management software, including AI-based vehicle trackers and video telematics, to enable smarter mobility across various industries. Founded in 1994, it is recognized as a major provider of IOT products and solutions in India.
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