Managing Director, SEO

Reposted 2 Days Ago
Hiring Remotely in United States
Remote
260K-300K Annually
Expert/Leader
Agency • Digital Media • Consulting
The Role
Lead and grow Brainlabs' NAMER SEO practice, managing P&L, shaping AI-driven SEO strategy, sponsoring large client relationships, co-leading go-to-market for AI Visibility, selecting partners/technology, guiding measurement, and delivering SEO thought leadership across channels.
Summary Generated by Built In

Brainlabs is the media agency built to answer one question: what's actually driving profit? Founded in 2012 by Daniel Gilbert, we were built by engineers before we were a media agency. Today, 1,000+ Brainlabbers across five continents use our proprietary agents, built on 32 media tools and over 2,500 logged experiments, to help brands connect every channel they plan and buy to one thing: the bottom line.

Classification: Full-time
Reporting to: Chief Product Officer
Location: New York City, New York | Los Angeles, California | San Francisco, California | Dallas, Texas | Bloomington, Indiana | Boca Raton, Florida
Compensation: We are open to hiring candidates in our various office locations across the United States. We also receive applications from, and hire, candidates with varying levels of experience for example those who have a few years experience in a role to those who are looking to make a step up. The salary ranges on our job postings are set so as to account for these variable factors with decisions on the salary to be offered only made once we know the experience and location of our new hire.
Work Authorization: Must be legally entitled to work in the United States

What's the role 

The Managing Director, SEO is responsible for driving the expansion of Brainlabs’ SEO and AI Visibility efforts. The primary objective is to continue to grow the SEO practice profitably by building an approach that utilizes the best people, processes and technology to be able to deliver client results via organic and AI search.

So, tell me about the company

Brainlabs is culture-first. You’ve probably heard other companies describe themselves as people, clients, or profit first – but we see people, clients and profit as the building blocks of our ecosystem. Culture powers all three and we know that when the ecosystem is balanced, we all win! That's why the culture we cultivate is a culture of winning together.

To learn more about what it’s like to be a Brainlabber, check out our culture code.

What you do

  • Manage the P&L and grow revenue across the NAMER SEO practice
  • Align the organization around a single vision for delivering AI SEO visibility and organic traffic
  • Senior sponsorship of our largest SEO client relationships working with Brainlabs SEO teams to develop strategy and communicating SEO strategy to client side C-level stakeholders 
  • Co-Lead GTM for AI Visibility efforts with the Chief Product Officer, lead new business SEO opportunities
  • Define the partners and tech to best serve Brainlabs’ clients
  • Guide measurement strategy for SEO and AI Visibility
  • Deliver SEO thought leadership across social media, Brainlabs’ blog and industry speaking engagements

Who you are

  • An SEO professional with 12+ years of SEO experience inclusive of leading SEO teams, developing and executing SEO strategy for enterprise clients and participation in sales processes
  • Have an opinion of how AI and LLMs have changed SEO and how brands need to adapt to drive increased AI visibility
  • Held in high regard by media partners and colleagues
  • Comfortable in a QBR, on stage or in a pitch closing media business
  • Understanding of SEO from a technical, content and strategic lens
  • Track record of hiring, developing and growing successful teams
  • Ideally have independent agency experience
  • Strong negotiation skills 
  • Can build: processes, trainings and culture

How you succeed

  • You live our culture code every day!
  • Clearly define how we will show up in the marketplace, align the leadership team around it, and build the teams in markets in that image
  • Take a pragmatic, first principles approach
  • Balance quick wins versus long term tactics
  • Grow our SEO Practice revenue via both new business and new buying assignments from existing clients
  • Collaborate and share with other SEO leaders globally, as well as Medial & Data leaders in NAMER
  • Build strong relationships and work effectively with your peer group.

What happens next

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. 

Thank you for your interest in Brainlabs! We look forward to getting to know you!


#LI-MB1

Current position range
$260,000$300,000 USD

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!

Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.

Skills Required

  • 12+ years of SEO experience including leading teams, developing and executing enterprise SEO strategy, and participating in sales processes
  • Clear understanding and opinion on how AI and LLMs have changed SEO and how to drive AI visibility
  • Experience sponsoring large SEO client relationships and communicating strategy to C-level stakeholders
  • Comfortable presenting in QBRs, on stage, and in pitches to close media business
  • Deep understanding of technical SEO, content strategy, and overall SEO strategy
  • Proven track record hiring, developing, and growing successful teams
  • Independent agency experience
  • Strong negotiation skills
  • Ability to build processes, trainings, and team culture
  • Must be legally entitled to work in the United States
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The Company
Los Angeles, California
907 Employees

What We Do

Hi! We’re Brainlabs, a global digital-first media agency. We win for our clients using our unique formula of testing, tech & talent. Testing is in our DNA. We run millions of experiments to deliver remarkable marketing ROI. We call it the Brainlabs Effect™ We’re experts in: - Paid Search - Programmatic - Paid Social - Influencer - Data Strategy - Data Science - SEO - CRO - Creative - GMP - Retail media We also offer consultancy and training along with our proprietary tech stack to supercharge performance.

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