Manager, Strategy & Activation

Posted 8 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
90K-110K Annually
Mid level
Agency
The Role
As a Manager, Strategy & Activation, you will lead client relationships, develop digital campaign strategies, and oversee execution across performance media channels to achieve business objectives.
Summary Generated by Built In
Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.
 
Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.
  • We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face. 
  • We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. 
  • We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it. 

The Manager, Strategy & Activation position will be a leader on key client relationships. In this role, you’ll be responsible for deeply understanding clients’ business challenges and goals, becoming the trusted “go-to” strategic partner for clients. You’ll succeed as a Strategy & Activation Manager if you’re a proven leader, have exceptional communication and analytical skills, and are a creative problem solver with a strong understanding of performance marketing and today’s evolving digital media landscape.

What You Will Do:
  • Serve as a strategic lead across digital performance channels including Paid Social, Programmatic/Display, Paid Search, Online Video, and emerging digital platforms
  • Act as the primary point of contact for assigned clients; proactively manage communication, escalate issues when needed, and build strong client relationships
  • Partner with clients to understand business goals, KPIs, audience strategies, and competitive dynamics
  • Lead campaign strategy, planning, activation, and optimization across performance media channels to drive measurable business outcomes
  • Oversee campaign execution and collaborate closely with internal channel specialists, ad operations, analytics, and creative teams to ensure flawless delivery
  • Monitor and manage all aspects of campaign performance, pacing, optimization recommendations, and reporting insights
  • Translate performance data into actionable recommendations and strategic narratives for clients and internal stakeholders
  • Lead client status meetings, performance reviews, and strategic planning sessions both remotely and on-site
  • Manage and mentor a team of 1-3 Senior Analysts and/or Analysts 
  • Drive operational excellence and contribute to process improvements that increase efficiency and campaign effectiveness
Desired Skills and Experience:
  • 3–5+ years of experience in digital media planning, activation, and performance marketing
  • Hands-on experience across Paid Social, Programmatic/Display, Paid Search, and digital campaign management platforms
  • Strong understanding of performance KPIs, attribution methodologies, audience targeting, and optimization strategies
  • Experience with campaign management, reporting, and performance analysis across multiple digital channels
  • Familiarity with platforms such as Google Ads, Meta Ads Manager, TikTok Ads, SA360, DV360, The Trade Desk or similar media technologies preferred
  • Strong analytical skills; comfort working with large datasets, Excel, reporting tools, and digital measurement platforms
  • Ability to apply innovative thinking to solve complex client marketing challenges
  • Strong ability to build relationships and confidently manage day-to-day client communications
  • Excellent presentation, written, and verbal communication skills
  • Strong organizational and time management skills with the ability to prioritize in a fast-paced environment
  • Ability to thrive in an entrepreneurial, collaborative, and team-oriented culture
  • Bachelor’s degree with relevant major preferred

Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.

Total Compensation:        

  • Base Salary: $90,000 - $110,000
  • Target Annualized Discretionary Bonus: 5% ($4,500 - $5,500)
  • Target Total Cash: $94,500 - $115,500

Benefits:

  • Healthcare/Dental/Vision
  • Unlimited PTO
  • 401k Contributions
  • $75/mo Wellness Stipend
  • $100/mo Mobile Phone Stipend
  • $50/mo Internet Stipend
  • $500/yr Annual Learning Stipend
  • $2,000/yr Annual Tuition Stipend
  • One-time $200 New Hire Home Office Equipment Stipend
  • Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
  • Annual Work From Anywhere 4 weeks per year

Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others. 

Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clicking here


Skills Required

  • 3-5+ years of experience in digital media planning, activation, and performance marketing
  • Hands-on experience across Paid Social, Programmatic/Display, Paid Search, and digital campaign management platforms
  • Strong understanding of performance KPIs, attribution methodologies, audience targeting, and optimization strategies
  • Experience with campaign management, reporting, and performance analysis across multiple digital channels
  • Familiarity with media technologies such as Google Ads, Meta Ads Manager, TikTok Ads, and others
  • Strong analytical skills and comfort with large datasets
  • Excellent presentation, written, and verbal communication skills

Kepler Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kepler Group and has not been reviewed or approved by Kepler Group.

  • Fair & Transparent Compensation Fairness is supported by a clearly described approach using defined salary bands, annual/merit-based increases, and market adjustments. Transparency appears to improve predictability around how pay is set and adjusted over time.
  • Pay Growth & Progression Pay increases are described as occurring through annual and merit cycles, with market adjustments used when benchmarks change. One-off agency-wide pay increases have also occurred when compensation was perceived as lagging.
  • Leave & Time Off Breadth Time off is positioned as generous, with minimum days enforced and additional wellness time described. Unlimited PTO and seasonal perks like summer Fridays are also part of the time-off experience for some.

Kepler Group Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
chicago , IL
554 Employees
Year Founded: 2012

What We Do

Kepler provides digital and database services to Fortune 500 clients in the financial services, retail, healthcare and other industries. Our core services revolve around helping clients use data to power more dynamic and personalized marketing - including programmatic media services, CRM strategy, and management and marketing systems integration. Utilizing our proprietary Kepler Intelligence Platform™, we actively manage client programs in over two dozen countries worldwide.

Similar Jobs

Fora Logo Fora

Senior Manager, Activation Strategy & Operations

Agency • On-Demand • Professional Services • Sales • Software • Travel • Hospitality
Easy Apply
Hybrid
New York City, NY, USA
170 Employees
100K-150K Annually

Mattel Logo Mattel

Manager, Brand Strategy & Activation

Digital Media • Kids + Family • Music • News + Entertainment
In-Office
East Aurora, NY, USA
10467 Employees

Grow Therapy Logo Grow Therapy

Talent Activation Strategy and Projects Manager

Healthtech • Social Impact • Software
Remote or Hybrid
New York, NY, USA
460 Employees
144K-168K Annually

Similar Companies Hiring

Caxy Thumbnail
Software • Mobile • Enterprise Web • Artificial Intelligence • Agency
Chicago, IL
45 Employees
Digible Thumbnail
Social Media • PropTech • Marketing Tech • Digital Media • Artificial Intelligence • Agency • AdTech
PH
145 Employees
Fora Thumbnail
Travel • Software • Sales • Professional Services • On-Demand • Hospitality • Agency
New York, NY
170 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account