Sport is powered by athletes. In this role, you will lead how Nike serves, supports, and elevates athletes across sports, ensuring their influence creates meaningful impact for the brand, our partners, and the broader Nike community. This senior role shapes strategy, influences key decisions, and connects athletes to opportunities that create value for internal teams and external stakeholders. Through athlete services, relationship management, and cross-functional leadership, you will unlock growth, inspire innovation, and help Nike lead the future of sport.
WHO YOU’LL WORK WITHThis role reports directly to the France Sports Marketing Senior Director and partners closely with the EMEA Sports Marketing Athlete Development & Services team. Collaboration is central to success. This person works across internal functions to deliver business impact, partners with global teams to manage and develop the profile of globally and locally relevant athletes, and collaborates with external partners to ensure seamless execution and high-quality athlete services.
WHO WE ARE LOOKING FORThe ideal candidate is a Sports Marketing leader who is passionate about sport and energized by Nike’s culture. This person builds trusted relationships, delivers exceptional athlete experiences, and elevates athletes across sports. As a people leader, they inspire, develop, and empower teams while building a culture of collaboration, accountability, and excellence. They combine strong communication and stakeholder management with a service-first mindset, sharp attention to detail, and the ability to influence across functions. They understand how athletes drive impact, shape culture, and strengthen Nike’s connection to the future of sport. They can confidently present plans, activations, integrations, and product concepts to athletes and their teams, earning alignment and the approvals needed to move work forward.
You’ll bring:- Extensive sports marketing experience within the sports industry and a strong athlete-first mindset.
- Proven track record in strategy and brand marketing, with the ability to influence senior stakeholders and deliver measurable impact.
- Strong leadership skills with experience guiding cross-functional teams, mentoring talent, and inspiring innovative execution.
- Exceptional relationship-building abilities that create trust and collaboration with external partners and internal stakeholders at senior levels.
- Fluency in French and English to communicate effectively across local and international markets.
- Ability to travel regularly within France and internationally to uphold Nike standards and deliver results.
- Ability to support key sport moments outside standard office hours when needed to serve athletes and the business.
- Manage athletes’ development plans and service strategy: You will oversee and implement how Nike leverages the athlete portfolio in France, building strategies that activate cross-functional teams and drive brand and business outcomes.
- Be the connector: You will serve as the key point of contact between local functions, EMEA, and Global, ensuring alignment on campaigns, services, and strategic priorities.
- Drive brand activations: You will leverage the athlete portfolio to amplify Nike campaigns and activations, maximizing visibility and impact while upholding Nike standards from planning through execution.
- Deliver top-class servicing: You will own the athlete services strategy, define and manage the local service budget, and ensure athletes are supported with consistency, care, and excellence during key sport moments.
- Act as a team player: You will represent the France Sports Marketing voice at senior levels, keep the athlete at the center, and make clear decisions about how to best serve the business.
- Lead the team: You will manage direct reports, ensure athletes and the business are served, and build trust and transparency across Sports Marketing teams in France, EMEA, and Global.
Application deadline: 31 August, 2026
Skills Required
- Extensive sports marketing experience within the sports industry
- Proven experience in strategy and brand marketing
- Experience influencing senior stakeholders and delivering measurable business impact
- Experience guiding cross-functional teams, mentoring talent, and leading people
- Strong relationship-building and stakeholder-management skills with internal and external partners
- Fluency in French and English
- Ability to travel regularly within France and internationally
- Ability to support key sports moments outside standard office hours when needed
Nike Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.
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Retirement Support — A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
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Equity Value & Accessibility — An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
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Parental & Family Support — Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.
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What We Do
At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.
Why Work With Us
At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.
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