Manager, Search & Engagement Optimization

Posted 14 Days Ago
Be an Early Applicant
Hiring Remotely in U.S.
Remote
Mid level
AdTech • Marketing Tech
The Role
The Manager of Search & Engagement Optimization will enhance digital marketing services by leading SEO, ASO, and CRM initiatives. Responsibilities include developing search optimization strategies, transforming analytics into actionable insights, and collaborating with various teams to meet client goals.
Summary Generated by Built In

Allied Global Marketing is a leading full-service entertainmentculture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.

About Us

At Allied Global Marketing, we empower brands to connect with their audiences through innovative strategies across entertainment, lifestyle, and technology sectors. We thrive on achieving exceptional results and seek individuals who excel in tight-knit teams to drive impactful change.


Why We Need You

As Manager, Search & Engagement Optimization, you will play a pivotal role in enhancing our digital marketing services. Your expertise in traditional SEO, emerging / enhanced search optimization, ASO, and CRM will be instrumental in crafting strategies that elevate our clients' presence across various digital platforms. You will be responsible for transforming analytics into actionable insights, optimizing campaign effectiveness, and maintaining our competitive advantage in the continually evolving search landscape.


Key Responsibilities

  • Lead and execute SEO, ASO, and CRM initiatives for agency clients, ensuring services meet the highest standards and deliver outstanding results.
  • Develop, implement, and refine comprehensive search optimization strategies that align with evolving market trends and boost client visibility across:
    • Traditional search engines
    • AI-powered platforms
    • Voice search
    • Visual search
    • Contextual search environments
  • Collaborate with Digital Earned Media colleagues to develop strategies for optimizing organic social search presence.
  • Be hands-on with developing and deploying CRM campaigns, driving user engagement and client retention.
  • Creating, documenting, and enhancing processes to streamline our SEO, ASO, CRM and related operations.
  • Work closely with other agency solutions, such as Paid Media, Creative, and Client Solutions, to ensure SEO and CRM strategies align with business goals.


Qualifications

  • 4+ years of experience in digital marketing with a focus on SEO, ASO, and CRM.
  • Proven track record of driving successful SEO and CRM projects.
  • Expertise in data analytics and the application of insights to improve campaign outcomes.
  • Hands-on experience with relevant tools / services such as GA4, SEMrush, Marketo, HubSpot, AppTweak, Salesforce.
  • Ability to successfully manage multiple internal and external projects concurrently. 
  • Exceptional communication skills, capable of distilling complex concepts for diverse audiences.


Preferred Qualifications

  • Experience with AI applications in digital marketing.
  • Familiarity with Web3 technologies and emerging digital trends.
  • Passion for continuous learning and innovation in a fast-paced environment.


Details:

  • Benefits: This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). In addition, we offer 10 company paid holidays. 
  • Company: Allied Global Marketing
  • Location: US, Remote
  • Department: Strategy & Innovation
  • Reports To: EVP, Strategy & Innovation
  • Employment Type: Full-time


#LI-Remote




Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Top Skills

Aso
CRM
Seo
The Company
HQ: Los Angeles, CA
616 Employees
On-site Workplace
Year Founded: 1986

What We Do

In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing. Allied’s award-winning team of specialists, over 400 strong across 23 global offices, create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.

Similar Jobs

GitLab Logo GitLab

Senior Director, Public Policy

Cloud • Security • Software • Cybersecurity • Automation
Easy Apply
Remote
United States
2050 Employees
212K-397K Annually

Cloudflare Logo Cloudflare

Regional Director Majors, Midwest

Cloud • Information Technology • Security • Software • Cybersecurity
Remote
United States
3900 Employees

Motorola Solutions Logo Motorola Solutions

CommandCentral AWARE System Manager

Artificial Intelligence • Hardware • Information Technology • Security • Software • Cybersecurity • Big Data Analytics
Remote
Florida, USA
21000 Employees

Square Logo Square

Head of Revenue Operations and Enablement

eCommerce • Fintech • Hardware • Payments • Software • Financial Services
Remote
Hybrid
8 Locations
12000 Employees
218K-327K Annually

Similar Companies Hiring

JuiceMedia.AI Thumbnail
Marketing Tech • Machine Learning • Digital Media • Big Data Analytics • Analytics • Agency • AdTech
Marina Del Rey, CA
68 Employees
Effectv Thumbnail
Marketing Tech • Digital Media • AdTech
New York, NY
2157 Employees
Hedra Thumbnail
Software • News + Entertainment • Marketing Tech • Generative AI • Enterprise Web • Digital Media • Consumer Web
San Francisco, CA
14 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account