The Role
Are you a programmatic trader looking for an opportunity to join a team disrupting the status quo? Do you want to join a small company and make a big impact? We are looking to add a superstar to our growing and innovative CTV team. The ideal candidate is someone who has a passion for smarter CTV video activation and is seeking a role with direct impact on the short and long-term success of our clients’ business. We are looking for an experienced, tech-savvy individual who loves advertising and thrives in a fast-paced team environment dedicated to achieving our clients' goals. The role demands a deep understanding of digital advertising campaigns (both demand-side and supply-side) and ad operations.
As part of the Ad Operations team, the candidate will be responsible for creating, launching and optimizing CTV ad campaigns within Simulmedia’s TV® and third-party platforms. They will have the opportunity to collaborate with several departments across Simulmedia (including sales, client success, finance, product, data science and engineering) to ensure that ad campaigns deliver the desired business outcomes for our clients. Additionally, they will be passionate about differentiating our streaming advertising offerings in the marketplace. Along with their deep programmatic expertise, the right candidate for this job is a strong individual contributor, extremely detail-oriented, and someone who takes pride in delivering the best possible results for our clients.
Responsibilities:
● Oversee the planning, set-up, forecasting and optimization of programmatic video campaigns across an industry-leading suite of premium publishers;
● Develop workflows for data & technical platform issues with demand side platforms (DSPs), supply side platforms (SSPs), and data management platforms (DMPs);
● Architect operational workflows & playbooks across DSPs & walled gardens to strengthen/enhance our streaming offering;
● Collaborate with our Sales & Client Success teams to craft compelling CTV strategies throughout the planning process, acting as a go-to resource on all things ad-tech & programmatic advertising;
● Collaborate with Product, Data Science and Engineering teams to deliver relevant market-focused feedback in an ever-changing CTV landscape;
● Ensure client campaigns are meeting their goals by managing campaign pacing with continuous optimization;
● Manage issues related to campaign troubleshooting, campaign delivery, data onboarding, and/or internal or external reporting; and
● Participate in user testing initiatives for new ad products and feature enhancements
Qualifications:
● 3-5 years of programmatic ad ops experience, with a strong track record of successful campaign management;
● Ideal candidate will have experience in both buy and sell environments maintaining digital marketing tools
● Fluency working with and across major DSPs (e.g., (Beeswax, DV360, Xandr, Amazon DSP, Magnite, etc.), SSPs (e.g., Xandr, Magnite, Freewheel, Google), DMPs and data providers (e.g., LiveRamp, TruOptik, Transunion, Comscore), and third-party ad servers (Sizmek, Innovid, DCM, ExtremeReach, etc.);
● Experience working with ad verification technologies (DoubleVerify, IAS, etc.)
● Comprehension and experience in building custom audiences and trafficking digital video and other formats;
● Must demonstrate professional maturity and strong organizational agility;
● Experience working in an extremely fast-paced environment with high degree of autonomy;
● Quick learner and detail oriented; possessing intellectual curiosity, critical thinking, analytical and problem-solving skills;
● Comfort with reporting and using data sets for deeper analysis; experience with SQL a plus;
Strong collaborator who is adaptable to change with an eye towards innovation
We're required to include a reasonable estimate of the compensation range for this role. Compensation decisions are dependent on the unique facts and circumstances of each case, but a reasonable estimate of the current base range for this role is $90,000 - $110,000. Note that this range is specific to national metro areas and that offers take into account a wide variety of potential factors considered in compensation, including but not limited to skill, qualifications, accomplishments, experience, credentials, and business needs. Simulmedia offers competitive pay relative to its peers plus a wide range of best-in-class, comprehensive, and inclusive employee benefits. To learn more, visit our website: https://www.simulmedia.com/careers#lever-jobs-container.
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The Company
What We Do
Simulmedia is the leader in cross-channel TV advertising. With our TV+® platform, we deliver unparalleled reach, measurement, and results wherever audiences watch or stream.
Founded In 2008, Simulmedia pioneered a data-first, digital approach to TV ad placement and optimization that changed TV advertising forever. With TV+, Simulmedia helps advertisers and agencies quickly and effectively reach viewers scattered across both linear television and CTV at guaranteed scale without wasteful duplication.
Simulmedia has planned and executed successful TV campaigns for hundreds of brands, including Experian, WarnerMedia, Zelle, Disney, 1-800-FLOWERS, Monster, Electrolux, Rover, Nordstrom, King’s Hawaiian, and many more.
In addition, Simulmedia allows brands to extend their reach and connect with elusive younger audiences via PlayerWON®, the first engagement and monetization platform for free-to-play PC and console video games. For more information, visit www.simulmedia.com and www.playerwon.com.
