Manager Player Creative

Posted 4 Days Ago
Be an Early Applicant
Ponte Vedra Beach, FL, USA
In-Office
Senior level
Sports • Esports
The Role
Manages creative content for PGA Tour players across social and digital channels. Partners with players, agents, and internal teams to identify opportunities, plan tournament-week coverage, shoot and edit video, produce photography and graphics, and distribute assets through player channels. Supports branded and sponsored storytelling, develops content plans, monitors platform trends, and coordinates stakeholders to strengthen player brands and fan engagement.
Summary Generated by Built In

The Best Players Need the Best People.

This position partners with PGA Tour players, agents, and internal teams to create short and long form content that showcases player stories and engages fans. The role contributes to the planning, development, and execution of video, photo, and graphic content, helping bring creative ideas to life across player channels. Working closely with players and key stakeholders, this individual identifies content opportunities, supports creative projects, and helps deliver compelling storytelling that elevates both player brands and the PGA Tour.

QUALIFICATIONS

  • Bachelor’s degree required; preferred fields include Journalism, Video Production, Graphic Design, or related disciplines.

  • 5+ years of experience in content creation for digital platforms, with a strong portfolio of compelling visual assets including video, photography, and graphic design.

  • Proficient in producing sponsored and branded content, with the ability to shoot and edit video that delivers measurable value for players and Tour sponsors.

  • Expertise in creating both live and edited video content tailored for platforms such as Facebook, Twitter, Instagram, and YouTube.

  • Exceptional writing and editing skills, with a keen eye for grammar, style, and tone appropriate for diverse audiences.

  • Deep understanding of the social media landscape, including content strategy, platform-specific best practices, performance metrics, and emerging trends.

  • Advanced proficiency in Adobe Creative Suite, with solid capabilities in video editing and photography.

  • Strong project and time management skills, with the ability to juggle multiple priorities and meet tight deadlines in a fast-paced environment.

  • Excellent interpersonal and collaboration skills, with a proven ability to build relationships that support dynamic content development.

  • Strong interest in golf preferred

  • Available for on-call rotation outside of the production schedule and understand that flexibility in shift work might be required, including weekends, holidays, evenings, and nights.

DUTIES/RESPONSIBILITIES

  • Support the development and execution of creative content initiatives for the PGA Tour players across social and digital channels.

  • Manage Player Creative videography, driving player targeting strategies and coordinating shooting schedules during tournament weeks.

  • Cultivate and maintain strong relationships with players, agents, and managers to support content creation efforts and player engagement.

  • Develop weekly plans with content teams, both on and off-site, to ensure consistent output and alignment with strategic goals per tournament week.

  • Engage with internal and external stakeholders to ensure proper distribution methods to player channels.

  • Shoot and edit videos, create and distribute graphics and other creative assets tailored for players' platforms, often within tight deadlines.

  • Collaborate with internal departments to extend and personalize the PGA Tour brand across individual player channels while identifying and executing cross-functional content opportunities.

  • Contribute ideas and recommendations for content across social and digital platforms, while staying informed on emerging trends and platform innovations.

  • Support content initiatives that provide added value to PGA Tour Official Marketing Partners and title sponsors through player-focused storytelling and distribution opportunities.

  • Foster a collaborative and innovative work environment by sharing ideas, supporting team initiatives, and contributing to continuous improvement efforts.

  • Provide weekend tournament coverage to capture and deliver timely content opportunities for players and their channels.

  • Collaborate with internal teams to foster dynamic conversations between league/tournament accounts and player profiles.

  • Special projects as assigned.

Skills Required

  • Bachelor's degree
  • 5+ years of digital-platform content creation experience
  • Portfolio demonstrating compelling video, photography, and graphic design assets
  • Experience producing sponsored and branded content
  • Ability to shoot and edit video
  • Experience creating live and edited video for Facebook, Twitter, Instagram, and YouTube
  • Exceptional writing and editing skills
  • Understanding of social media strategy, platform best practices, performance metrics, and emerging trends
  • Advanced proficiency in Adobe Creative Suite
  • Video editing and photography capabilities
  • Strong project and time management skills
  • Excellent interpersonal and collaboration skills
  • Strong interest in golf
  • Availability for on-call rotation, weekends, holidays, evenings, and nights
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The Company
HQ: Ponte Vedra Beach, FL
3,208 Employees

What We Do

By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide. The PGA TOUR, headquartered in Ponte Vedra Beach, Florida, co-sanctions more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR Series-China. Members on the PGA TOUR represent the world’s best players, hailing from 29 countries and territories (93 members are from outside the United States). Worldwide, PGA TOUR tournaments are broadcast to 212 countries and territories in 23 languages. Virtually all tournaments are organized as non-profit organizations to maximize charitable giving. In 2019, tournaments across all Tours generated a record $204.3 million for local and national charitable organizations, bringing the all-time total to more than $3 billion. To learn more about the positive impact the PGA TOUR has on the communities in which we play, please visit www.pgatour.com/impact. Fans can follow the PGA TOUR on PGATOUR.COM, the No. 1 site in golf, on the PGA TOUR app and on social media channels, including Facebook, Instagram (in English, Spanish and Korean), LinkedIn, Twitter, TikTok, WeChat, Weibo, Toutiao and Douyin.

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