Energy Exploration Technologies has a mission to become a worldwide leader in the global transition to sustainable energy. Founded in 2018, the company is fundamentally changing the way humanity powers our world and stores clean energy with breakthrough lithium-ion technologies and energy-storage solutions.
The Role
As the Director of Marketing and Brand Management at EnergyX, you will be responsible for developing and implementing strategic marketing initiatives to enhance our brand presence and drive business growth. You will lead a team of marketing professionals and collaborate cross-functionally to ensure alignment with company objectives.
Key Responsibilities:
Develop and Execute Marketing Strategies:
- Lead the development and execution of comprehensive marketing strategies to achieve brand objectives and increase market share.
- Utilize market research, competitive analysis, and consumer insights to inform marketing strategies and tactics.
Brand Management:
- Own the overall brand strategy, ensuring consistency across all marketing channels and touchpoints.
- Develop brand guidelines and standards to maintain brand integrity and coherence.
Campaign Management:
- Oversee the planning, execution, and optimization of marketing campaigns across various channels, including digital, print, social media, and events.
- Monitor campaign performance and adjust strategies as needed to maximize ROI.
Team Leadership and Development:
- Manage and mentor a team of marketing professionals, providing guidance, support, and development opportunities.
- Foster a collaborative and high-performance culture within the marketing team.
Cross-Functional Collaboration:
- Collaborate closely with cross-functional teams, including product development, sales, fundraising, and customer service, to ensure alignment of marketing efforts with overall business objectives.
- Act as a liaison between marketing and other departments to facilitate the seamless execution of initiatives.
Budget Management:
- Develop and manage the marketing budget, allocating resources effectively to support key initiatives and maximize ROI.
- Track expenses and analyze budget performance to optimize spending.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or related field
- 5-7 years of experience in marketing, with a focus on brand management and strategic planning.
- Proven track record of developing and implementing successful marketing strategies that drive business results.
- Strong leadership and team management skills, with the ability to inspire and motivate others.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments.
- Analytical mindset with the ability to interpret data and insights to inform decision-making.
- Creative thinker with a passion for innovation and staying ahead of industry trends
Benefits:
• Competitive salary
• Comprehensive healthcare package (Health, Dental, Vision)
• Paid time off and sick leave
• 401(k) with employer match
• Equity compensation
EnergyX is an Equal Opportunity Employer. Employment decisions are based on merit, competence, and qualifications without regard to race, color, religion, gender, national origin, veteran status, disability, age, sexual orientation, gender identity, marital status, or any other legally protected status.
Skills Required
- Bachelor's degree in Marketing, Business Administration, or related field
- 5-7 years of marketing experience with focus on brand management and strategic planning
- Proven track record of developing and implementing successful marketing strategies
- Strong leadership and team management skills
- Excellent communication and interpersonal skills
- Analytical mindset with ability to interpret data and insights
- Creative thinker with passion for innovation and staying ahead of industry trends
What We Do
EnergyX is a sustainable energy company focused on direct lithium extraction, refinery and battery technology. Combining these technologies from brine to battery will create a process dramatically lowering the cost of lithium resources. The company’s goal is to develop technology and assets that turn it into one of the premier, low-cost lithium providers for the growing lithium-ion battery industry. The electric vehicle (EV) and energy storage revolution is generating high demand for lithium, with some analysts forecasting orders-of-magnitude demand increases. As the EV market rapidly expands, millions of large-scale battery packs will be in demand. The estimated annual production of EV’s is 20,000,000 per year. For one 85-kWh car, the price of the lithium in the battery is approximately $2,945 per car. Residential (home) and commercial batteries are also gaining market demand traction, and California has implemented law stating by 2020 all new homes will require solar arrays. Companies already producing lithium are attempting to increase production as battery cell manufacturers are scaling up lithium-ion production with mega factories and actively acquiring raw materials through long term off-take supply agreements. In the Lithium Triangle, where 50-70% of the world’s known lithium reserve is located, current methods of extraction are based off outdated, natural evaporation pond technology, which takes 18 months, and loses 50-70% of the lithium due to co-precipitation. Our solution is to optimize and apply a highly scalable lithium extraction membrane to the process. The ability to efficiently extract and aggregate the lithium elements from the salt brines using proprietary, multi-level, synthetic ion separation techniques can increase time efficiency by 100x and recovery rate by 300%.
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