Manager B2B Go to Market
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We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic professionals to join our team! We understand that connectivity isn't just a luxury anymore - it's a necessity that empowers lives, fuels businesses, and drives innovation. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. We owe our success to our amazing product, commitment to our people and the connections we make in every community.
If you are resourceful, collaborative, team-oriented and passionate about delivering consistent excellence, Optimum is the Company for you!
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Job Summary
The Manager B2B Go-to-Market is responsible for the successful launch of key pricing, promotions, offers, and programs aimed at growing new and existing customer relationships, improve product mix, ARPU and Revenue. This candidate will be the subject matter expert of all the offers and programs under their responsibility to effectively work across the organization to bring approved plans to market.
The Manager Go-to-Market is a highly strategic and analytical role who should fully understand and develop end-to-end offer and program operational requirements. It is a highly dynamic role, that should at the same time be able to influence in a highly matrixed environment. This role reports to the Senior Director, B2B Offer Strategy and will work cross functionally with senior members in Product, Marketing, Marketing Analytics, Business Planning, Sales, Care, Field, Training & Readiness, Operations, and other areas.
Responsibilities
• Develop comprehensive go to market end to end plan for each program launch.• Take full ownership and clearly articulate go-to-market strategy.• Drive cross departmental adherence to timelines and deadlines.• Own day to day calendar management, clear communications between marketing, creative, UX design teams, and sales/care channels & other departments.• Ensure all task deadlines are achieved and that each deliverable is completed accurately and on time.• Develop excellent working relationships with all lines of business and serve as single point of contact for the B2B team.• Create and implement operational solutions.• Drive operational excellence with improved frontline training materials & approach.• Spot risks to new offers, product lines, sales channels, etc. and develop relevant mitigation plans.• Achieve established service level requirements with respect to the gathering of required strategy and process information and assisting in the timely design and development of training materials. • Maintain strong and valued relationships with functional heads by soliciting feedback. • Achieve launch roll outs on a timely basis.• Assist business units in attainting program related key metric reporting.
Qualifications
5+ years of professional experience with a focus on marketing, product management, business development or similar role.
Strong project management orientation. Can hone-in on tactics and drive steps necessary to execute on campaigns
Experience in a test and learn environment preferred
Challenges the status quo to identify areas for improvement, efficiency and effectiveness
Ability to work in a fast-paced environment under tight deadlines and demonstrate flexibility
Requires good oral and written communication skills
Strong Excel and PowerPoint skills
Ability to create superior, concise presentation of data and concepts
Understanding of pricing and promotional strategies
Self-starter with ability to work under limited supervision
Very comfortable leading large, diverse cross functional teams while pushing to keep projects prioritized and on schedule
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
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This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $102,816.00 - $168,912.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
Nearest Major Market: Brooklyn
Nearest Secondary Market: New York City