Manager, Digital User Experience - Converse

Reposted Yesterday
Be an Early Applicant
Boston, MA, USA
In-Office
127K-258K Annually
Senior level
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role
Lead and grow Converse's UX Design team while remaining hands-on in Figma. Own the day-to-day design portfolio for converse.com and direct marketing, partner with merchandising, product, and SEO to shape UX strategy, manage major design engagements and agencies, and use analytics to identify problems, prioritize work, and validate post-launch.
Summary Generated by Built In
The annual base salary for this position ranges from $126,700.00 in our lowest geographic market to $258,400.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.

Information about benefits can be found here.

WHO YOU’LL WORK WITH

Converse’s User Experience & Digital Capabilities team owns UX design, strategy, and digital product management for converse.com and direct marketing, within Converse’s Direct organization. This role leads a team of UX Strategists and Designers, reports to the Director of UX & Digital Capabilities, and partners with merchandising, experience strategy, content design, product management, and technology.

WHO WE ARE LOOKING FOR

Converse is looking for a design leader who can run a team and still ship great work personally — a true player-coach. The ideal candidate combines deep craft in Figma and modern design tools with real people-management experience: setting goals, coaching growth, and owning performance for a small team, not just informal mentorship. They are comfortable owning a day-to-day portfolio of design work, leading high-visibility engagements, and representing design in go-to-market conversations alongside merchandising and content partners. They have developed design strategies to SEO execution. They bring working fluency in behavioral analytics tools like Contentsquare and are comfortable interpreting Adobe Analytics or Google Analytics data to inform design decisions. E-commerce design experience is required. This role suits someone energized by both mentorship and hands-on craft.

  • 8+ years of experience in UX/product design, including 2+ years directly managing designers.
  • Bachelor’s degree in Design, Human-Computer Interaction, or a related field; will accept any suitable combination of education, experience, and training.
  • No specific certification required; portfolio-demonstrated expertise at an expert-level craft is accepted for leveling.
  • Experience partnering with SEO stakeholders to develop strategy — understanding how design and content decisions affect organic search performance.
  • Standard office environment.

WHAT YOU’LL WORK ON

You’ll lead Converse’s UX Design team — owning the day-to-day design portfolio, coaching designers, and staying hands-on in Figma. You’ll also drive our biggest design bets, from redesigns to go-to-market moments where you represent design for Converse Digital.

  • You’ll lead and grow a team of UX Strategists and Designers — setting priorities, coaching craft, and owning performance and career growth.
  • You’ll play a lead role in shaping converse.com’s UX strategy alongside experience strategy and merchandising partners — and take ownership of designing and implementing against it.
  • You’ll partner with stakeholders to develop SEO strategy and the tactical processes that guide how design and content decisions support converse.com’s organic search performance.
  • You’ll manage the day-to-day UX design portfolio across converse.com and direct marketing, balancing capacity against commerce, marketing, and consumer service roadmaps.
  • You’ll represent UX Design in cross-functional planning meetings with merchandising, experience strategy, and content design.
  • You’ll lead major design engagements end-to-end, including scoping and managing external design agencies on initiatives.
  • You’ll stay hands-on in Figma, reviewing and directly contributing to design work at a staff-plus level of craft.
  • You’ll use Contentsquare and Adobe/Google Analytics data to identify UX problems, prioritize work, and validate design decisions post-launch.
  • You’ll partner closely with Digital Product Management to keep design and product roadmaps aligned.

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Skills Required

  • 8+ years UX/product design experience
  • 2+ years directly managing designers
  • Bachelor's degree in Design, Human-Computer Interaction, or related (or equivalent experience)
  • Expert-level craft in Figma and modern design tools
  • E-commerce design experience
  • Working fluency with behavioral analytics tools such as Contentsquare
  • Ability to interpret Adobe Analytics or Google Analytics to inform design decisions
  • Experience partnering with SEO stakeholders to develop strategy
  • Portfolio demonstrating expert-level design craft

Nike Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.

  • Retirement Support A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
  • Equity Value & Accessibility An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
  • Parental & Family Support Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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