Manager - Creative Services Writer

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Actual compensation will depend on a candidate’s education, experience, skills, and geographic location.  The anticipated wage for this position is

$57,750 - $129,800

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Position Description:

The Creative Services Writer is a member of the Creative Services (CS) team within Marketing Creative and Production Services (MCPS) and Lilly Marketing Studios. (LMS). The CS Writer is responsible for consulting with the CS Creative Lead and other team members to write content for Lilly-owned tactics to meet business needs. The CS Writer develops a variety of content to support Lilly-owned tactics such as healthcare copy, short and long form copy, claim updates or refresh, video script writing, manuscripts, non-personal promotional messaging, brand content grids, consultation for grammar/tone, editing, and writing for A/B testing.

Key Objectives/Deliverables:

Creates new and evolve existing healthcare professional/patient/consumer communication copy independently and in partnership with Marketing, Creative Services, and other colleagues

Develops copy according to project brief requirements

• Develops creative copy for tactics such as print ads, visual aids, direct mail, sales promotion, emails, banner ads, monographs, slide presentations, SOA content, social media content, and other projects as needed
• Ensures that creative concepts are strategically on target and that copy meet company standards of creative excellence
• Quality checks documents for agreement between in-text information and the source data as well as for internal consistency

Embrace and follows brand creative criteria

• Understands and aligns with applicable requirements as defined by the Lilly USA quality system

Proactively contributes to efforts to solve creative problems

• Recognizes and addresses important details with accuracy and efficiency

Handles complex assignments requiring strategic and creative input

• Understand how to use, create, and apply modular content
• Understand US affiliate requirements (brand agnostic)

Stay informed on local regulatory requirements

• Understand and incorporate brand specific feedback that has been documented by Marketers and/or Medical, Legal, Regulatory team upon review.
• Provide insights on US affiliate content library and tactic production including modular content process standard methodologies and copywriting guidance

Basic Requirements:

• Bachelor’s Degree in a healthcare-related field, English, Journalism, or a related degree
• 5+ years of experience in pharmaceutical/healthcare industry or in related service industry (e.g., healthcare advertising/PR/medical communications agency)
• Qualified candidates must be legally authorized to be employed in the United States. Lilly does not anticipate providing sponsorship for employment visa status (e.g., H-1B or TN status) for this employment position.

Additional Preferences:

• Demonstrated success in producing healthcare agency-quality creative copy solutions that leverage customer insights, effectively deliver on project requirements, and align to overall brand strategy
• Communicates effectively (in writing and verbally) with internal customers, team members, and supplier partners
• Demonstrated ability to understand a wide variety of therapeutic areas (e.g., diabetes, oncology, and immunology)
• Confirmed ability to tailor existing concepts to meet current business needs/align with evolving brand strategy
• Exemplifies professional experiences working with diverse teams, populations, or cultures

Exhibits excellent problem solving and critical thinking skills

• Works well independently and in partnership with others
• Strong organizational skills, attention to detail, ability to multi-task, and ability to work quickly and effectively under pressure

Ability to lead in ambiguity

• Competence with standard software applications (e.g., Microsoft Office)
• Demonstrated experience working for or with medical sources of authority such as Medscape and Epocrates to develop copy for medical resources
• Experience with project management approaches, including Waterfall and Agile methodologies
• Experience with project management tools (e.g., Wrike, Workamajig, Jira) preferred

Demonstrated prioritization skills

• High level of motivation and a strong appetite to find creative solutions to challenging situations

Thrives in a collaborative environment

• Makes sound, timely decisions about changes to work in progress

Experience and participation in agile-based projects

• Experience with Adobe Experience Manager (AEM) and/or other content management systems
• Candidates may be invited to complete a Creative Services Writer Skills Assessment following an initial phone interview
• Demonstrated ability to implement business rules and policies in a constructive but focused manner
• Demonstrated ability to apply all Quality and Compliance policies and procedures

Other Information:

• Some travel required (0-10%)

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.
Lilly is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

Our employee resource groups (ERGs) offer strong support networks for their members and help our company develop talented individuals for future leadership roles. Our current groups include: Africa, Middle East, Central Asia Network, African American Network, Chinese Culture Network, Early Career Professionals, Japanese International Leadership Network (JILN), Lilly India Network, Organization of Latinos at Lilly, PRIDE (LGBTQ + Allies), Veterans Leadership Network, Women’s Network, Working and Living with Disabilities. Learn more about all of our groups.

Full-time equivalent employees also will be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a company-sponsored 401(k); pension; vacation benefits; eligibility for medical, dental, vision and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities).Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.

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