Manager, CD Marketing VMS London

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London, England, GBR
In-Office
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role

Who are we looking for? 

We are looking for a curious, driven, and passionate person who loves retail and has a deep understanding of the role Visual Merchandising plays in delivering the ultimate consumer experience at retail. This individual should be able to demonstrate proven Visual Merchandising expertise, think strategically, and is a strong collaborator that can work seamlessly across functions. This requires them to be effective communicator and creative thought-partner who possesses the ability to influence decision-making. The ideal candidate has a passion for movement, a curiosity for our young consumer, and an unrelenting desire to build deeper relationships with them. They are keen to strive for better & more creative ways to engage with our consumers through testing, learning & iterating. And are willing to adapt on the fly, all while maintaining a positive growth mindset & building & developing a high performing team, in a collaborative environment. 

What will you work on? 

The Visual Merchandising & Styling team is responsible for developing and implementing inspiring, premium and elevated consumer experiences and product presentations for the Nike brand. As Manager, Retail Marketing, VMS, London UK & Ireland you will be part of the London UK & Ireland Retail Marketing function, reporting directly to the Director, Retail Marketing, London UK & Ireland. 

In this role core duties will include: 

  • Driving the strategic planning and execution of seasonal and daily Visual Merchandising & Styling ethos and approach across the Nike Sport Marketplace in UK&I to drive inspiration & deliver brand standards, whilst serving the business. 

  • Obsessing the consumer journey through store and making sure the Nike brand inspires London & UKI  consumers in an impactful & meaningful way.

  • Driving education & inspiration of store-based VMS teams to be able to drive the best store experience every day and maintain our standards, partnering with the UKI Field Retail team. 

  • Working collaboratively with our Consumer Insights function, Store teams and UKI Field Retail team to continuously understand how consumers shop, get ongoing feedback & learnings to build this into our executional plans & feed back to our Geo counterparts.

  • Managing, developing & empowering a team of professionals & specialists

Who will you work with?
You will report directly into the Director, Retail Marketing, London UK & Ireland and dotted line report into the Director, Retail Marketing, VMS, EMEA.
In this role you will work cross-functionally in London UK & Ireland, as well as closely with Geo & Global counterparts to align strategies & priorities, to ultimately bring our brand & consumer field of play visions to life for consumers. You will be expected to build & foster relationships that produce high-quality work through collaboration, partnership & alignment. 

Primary relationships will include: 
-    Retail Brand 
-    Brand Marketing 
-    Nike Direct Field Retail team: Retail Directors, Head Coaches
-    Stores teams incl. VMS
-    EMEA & Global Retail Marketing functions: VMS, Retail Brand
-    Consumer Insights

You will also manage & coach a team of professionals and specialists. 

The shape of your day-to-day work will vary significantly, and therefore your style and influence will have to adapt accordingly. You therefore must be collaborative, intuitive, and maximise the effectiveness of individual as well as collective thinking. You must be open to the opinions and expertise of those you engage with to apply coherent strategy and thinking that leads to new opportunities.

What you bring to Nike?

A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements in order to be considered.  Candidates that meet these criteria will then be assessed based on the competencies also outlined below.

Essential requirements: 

  • Longterm years of experience in marketing, with a strong focus on retail and digital marketing, with prior experience in Visual Merchandising & Styling 

  • A demonstrable understanding of the London consumer, the city and Nike’s position within it; knowledge of the current retail landscape, latest trends & innovations 

  • Previous people management & team leadership experience 

  • Experience working cross-functionally & with multiple stakeholders to drive alignment, influence decisions and drive impact 

  • A desire & willingness to adapt in an agile fashion to our consumers’ and organisation’s needs

This job posting will be closed on the 13th of June 2025.
After that, we will share feedback to all applications and move forward with the shortlisted ones.
This role is available for relocation.

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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