<マーケティング本部>Digital Customer Engagement/部長/神戸本社

Posted Yesterday
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Kobe, Hyogo
Senior level
Healthtech • Biotech • Pharmaceutical
The Role
The Digital Customer Engagement Specialist role focuses on creating and implementing digital strategies to enhance customer interactions. Responsibilities include analyzing user journeys, developing digital solutions, managing channels, overseeing operations, and leading a team to improve customer engagement while collaborating with various internal stakeholders.
Summary Generated by Built In

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Job Summary: We are seeking a highly skilled Digital Customer Engagement Specialist to join our team. This role is essential for understanding the customer journey and user experiences in the digital space, and for developing and enhancing digital channels and solutions for owned, paid, and earned media. The specialist will also oversee operational aspects to ensure seamless execution. He/She will report to Senior Director, Omnichannel Customer Engagement

Key Responsibilities:

  • Strategic Development: Create and implement digital engagement strategies to enhance customer interaction and satisfaction across all digital touchpoints.
  • Customer Journey Mapping: Analyze and map the customer journey to identify opportunities for improving the digital experience.
  • Solution Development: Develop and optimize engaging digital solutions for websites, social media, email campaigns, and other digital platforms. Work with Content Teams to effectively incorporate Content strategies and operations.
  • Digital Channel Management: Manage and enhance both owned, paid, and earned digital channels, ensuring a cohesive and seamless customer experience.
  • Operational Oversight: Oversee the operational aspects of digital engagement, including resource allocation, project management, and process optimization.
  • Performance Analysis: Monitor, analyze, and report on digital engagement metrics to evaluate the effectiveness of strategies and make data-driven improvements.
  • Collaboration: Work closely with Omnichannel Orchestration and Business Integrator Teams, Central Marketing Teams, Brand Teams, Sales, and IT teams to ensure alignment and integration of digital strategies.
  • Trend Identification: Stay updated on the latest digital technologies and trends to continuously improve engagement strategies.
  • Customer Interaction: Address customer inquiries and feedback through digital platforms promptly and effectively.
  • Team Management: Lead and manage a team and foster a culture of continuous improvement and innovation.
  • Capability Development: Lead to develop digital customer engagement capabilities for ELJ (both HCP and Consumers)

Mandatory for Hiring

  • Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Experience: Extensive experience in digital marketing, customer engagement (UX included), or a similar role, with operational management experiences.
  • Skills: Strong understanding of digital trends and technologies, excellent communication and content creation skills, and proficiency in using digital analytics tools. Native level Japanese & Business level English
  • Attributes: Strategic thinker, detail-oriented, and able to lead and collaborate effectively in a fast-paced environment.
  • 弊社では社員のウェルビーイングと生産性の観点から、自宅最寄り駅から勤務地までの通勤距離が90㎞以内かつ公共交通機関の所要時間が90分以内の範囲を、通勤可能上限としています。それよりも遠方にお住まいの場合は、通勤可能な範囲にご転居いただくことを原則としております(借上社宅の貸与あり)。車両通勤を認める場合においても、上記を適用します。

Preferred Experiences

  • Experience with omnichannel marketing strategies.
  • Familiarity with customer relationship management (CRM) systems.
  • Certification in digital marketing or related fields.
  • People management experience

Business title: Associate Director-Digital Customer Engagement

【就業場所】 神戸本社 

従事すべき業務の変更の範囲 :当社業務全般

就業場所の変更の範囲 :将来のキャリアの一環として、神戸本社・東京支社・西神工場・ 海外オフィスでの勤務をする場合もありうる

<処遇>

【給与】当社規定により優遇します

【諸手当】住宅手当、通勤交通費など

【昇給】有り

【賞与】年一回 個人業績結果及び会社業績結果に基づく業績変動賞与を翌年3月に支給する。【勤務時間】8:45~17:30

【時間外手当】“担当職”のみ支給

【清算制フレックス勤務】適応あり。フレキシブルタイム:5時~22時内で勤務。(ただし、一斉休憩を除く)1日の必要最低労働時間:4時間(半日休暇時は2時間)一斉休憩:12時~13時

【在宅勤務制度】有   【受動喫煙対策】あり 就業場所 全面禁煙

【休日休暇】完全週休2日制(土・日曜日)、祝日、年末年始・夏期

*年間休日125日、年次有給休暇、慶弔等

【保険】雇用・労災・健康・厚生年金保険

【福利厚生】住宅援助制度、借上社宅制度、リリーグループ補償制度(医療費・歯科医療費補助制度等)

【定年制】有(60歳)                                                                                    

【継続雇用制度】:有(65歳まで)                                                  

【有給休暇】                                                                                      

年途中で入社した社員に対する年次有給休暇は、次の入社月の区分に従い入社の翌月1日に付与さる。入社日にかかわらず、その年の12月31日をもって、勤続年数が1年経過したものとみなし、翌年1月1日に翌年度の年次有給休暇が付与される。                                                                                 

          入社月  1-6月  7月  8月  9月  10月  11月  12月   

          付与日数         10       5      4      3      2      1       0       

【試用期間】 6か月間  試用期間中での賃金の違いはございません

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

#WeAreLilly

The Company
HQ: Indianapolis, IN
39,451 Employees
On-site Workplace
Year Founded: 1876

What We Do

Eli Lilly and Company engages in the discovery, development, manufacture, and sale of products in pharmaceutical products business segment.

For more than a century, we have stayed true to a core set of values – excellence, integrity, and respect for people – that guide us in all we do: discovering medicines that meet real needs, improving the understanding and management of disease, and giving back to communities through philanthropy and volunteerism.

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