[LUS] Marketing Coordinator, Bataleon Snowboards

As the Marketing Coordinator, you will be part of the backbone of our daily marketing and communication operations. This dynamic, multi-faceted role is for a marketer who lives and breathes snowboard culture, understands data-driven digital marketing, and can balance brand storytelling with e-commerce execution. You will bridge the gap between our internal creative vision, our external agencies, and our global audience.
Tasks
Core Responsibilities
(20-50%) Email Marketing Organization, Implementation & Execution
* Campaign Management: Own the end-to-end execution of the Bataleon email marketing calendar, ensuring timely delivery of product launches, brand stories, and seasonal campaigns.
* Agency Liaison: Act as the primary, day-to-day point of contact for our external email marketing agency. Provide them with clear briefs, assets, and feedback to maintain brand integrity.
* E-Commerce Bridge: Seamlessly connect brand-led storytelling with a robust e-commerce strategy. Ensure email campaigns are optimized to drive site traffic, support product drops, and tell the Bataleon story authentically.
* Flows & Segmentation: Collaborate with the agency to monitor automated flows (welcome series, abandoned cart, etc.) and segment lists to deliver highly relevant content to snowboarders worldwide.
(20-30%) Social Media Marketing
* Content Execution: Help organize, implement, and execute Bataleon’s global social media strategy across Instagram, TikTok, Facebook, and emerging platforms.
* Trend & Brand Alignment: Stay hyper-aware of current social media trends, audio, and platform features, adapting to them in ways that remain on-brand for Bataleon.
* Community Engagement: Foster community growth by actively engaging with followers, resharing user-generated content, and keeping a pulse on what riders are saying online.
(10-20%) Content Organization & Gatekeeping
* Asset Management: Act as the ultimate gatekeeper for all consumer-facing digital content. Ensure that every video, photo, and copy block represents Bataleon’s look, feel, and brand identity.
* Asset Distribution: Keep internal asset folders and media libraries highly organized so the team, retailers, and distributors can easily access the latest seasonal assets and broadcast our message.
(10-20%) Miscellaneous Marketing Support
* Fill the Gaps: Do what marketers do best: adapt. Jump in where needed to support the wider team.
* Logistics & Promo: Coordinate the shipping and tracking of marketing products, promo gear, and rider packages.
* Seasonal Milestones: Help prep documents, decks, and assets for major seasonal milestones, catalog launches, and sales meetings.
Requirements
Key Qualifications
* Experience: 1–3 years of experience in digital marketing, social media coordination, or e-commerce marketing (action sports or outdoor industry experience is a massive plus).
* Platform Knowledge: Familiarity and proficiency with email marketing platforms (Klaviyo) and social media management tools.
* Snowboard Fluent: Talk the talk, you understand the difference between camber profiles, and you are deeply connected to snowboard culture.
* Organization Skills: Exceptional project management skills; you can keep an agency on track while simultaneously planning a TikTok calendar.
* Hustle: A proactive, "no task too small" attitude. You're just as excited to pack promo boxes as you are to review high-level campaign metrics.
Who You Are:
* A Snowboarder at Heart: You understand the nuance of the industry. You know the difference between a "core" shop and a big-box retailer, and you know how to talk to both.
* A Strategic Thinker: You understand how a well-timed email supports a retail launch which supports a pro-team edit.
* An Expert Communicator: You can write impactful copy, a formal brand deck, and a clear directive for a global distributor—all before lunch.
* Detail-Oriented: You’re a master of the calendar. Setting deadlines, and the workback plan to get the team to the end-goal (Global Domination)
Benefits
* Monthly Healthcare Stipend : $300/month paid by LPS to be used towards your benefit plan of choice.
* We also offer a Dental package that employee can opt into and 100% fund themselves. If existing benefit plan is in place, $300 stipend ($3600.00 annually) will be added to monthly pay.
* Cell Phone Expense: Added to company plan or phone costs covered monthly.
* Time Off: Employee will receive 20+ Uncapped PTO days/year, mostly to be taken during slowing months plus all major US holidays (10 in total).
* 401(k): Option to participate in our company provided 401(k) program.
* SIlICK! Days when it snows a bunch, we want our crew to get out and ride!
* Season Pass Subsidization
* Annual Snowboard, Boot, and Binding Set-up.
* Three (3) Company-Supported Volunteer Days
* Flexible and Hybrid Work Schedule
* Annual ‘Work From Location’ Allowance
About Bataleon Snowboards
The most forward brand in snowboarding. At Bataleon, we’ve been leading the snowboard industry in innovation for over two decades. We believe that snowboarding is about fun, progression, community, and high-octane energy. From the local park to deep backcountry lines, our innovative products create memories and change how people experience the mountain.