Loyalty Promotions Manager

Posted 6 Days Ago
Be an Early Applicant
Langley, BC, CAN
In-Office
90K-121K Annually
Senior level
Food • Healthtech • Pharmaceutical
The Role
Develop and execute loyalty offer strategies across digital and omnichannel channels. Model commercial performance and redemptions, use customer insights and analytics to drive revenue, manage retail and CPG partnerships, lead go-to-market campaigns, and coordinate cross-functional delivery. The role also supervises a Loyalty Promotions Coordinator and presents campaign results to internal and external stakeholders.
Summary Generated by Built In

Come join Pattison Food Group Ltd., a Jim Pattison business, and Canada’s largest Western-based provider of food and health products.


Pattison Food Group Ltd. is a certified Great Place to Work® and consists of Save-On-Foods and other well-known grocery banners. With nearly 300 retail locations, we proudly employ nearly 30,000 team members.


We have an exciting opportunity for a full-time Loyalty Promotions Manager to join our More Rewards team in Langley, BC.  


Reporting to the Senior Manager, Customer & Loyalty, the Loyalty Promotions Manager will be responsible for developing and executing the More Rewards offer strategy to reward members through a seamless customer experience within our digital loyalty channels. In this role, you will be responsible for the development, commercial modelling and delivery of More Rewards offers as well as creating strategies to enhance the program and drive revenue through retail partnerships.

You will be responsible for: (Responsibilities) 


  • Developing and executing offer strategies and working closely with Data & Analytics to understand consumer segmentation, behavior, identifying consumer insights and commercial and risk management to drive incremental revenue. 
  • Working closely with the Integrated Omni-channel Sales team to co-create holistic marketing plans for retail partners. Lead as the Loyalty offers subject matter expert. 
  • Overseeing the go-to-market plans for retail partner Loyalty offers.   
  • Leading, coaching, and developing the Loyalty Promotions Co-Ordinator by setting clear objectives, fostering accountability, supporting career growth, and building a high-performing, customer-focused culture that delivers business results.  
  • Collaborating with cross-functional teams including merchandising, marketing, store operations, digital, IT, analytics and other stakeholders to ensure offers strategies are embedded throughout the omni-channel shopping experience. 
  • Modelling offer commercials and redemptions to forecast investment, customer engagement, and risk. 
  • Sourcing, developing, and consultative relationship management of CPG and retail partners which support customer experience and drive new revenue streams.  
  • Reporting, testing, and presenting all offer campaigns and initiatives to both internal and external stakeholders.  
  • Building customer centric win- win- win solutions for customers, PFG and our CPG partners that demonstrate a strong customer value proposition.    

You have: (Requirements) 


  • A Bachelor’s degree in loyalty marketing, business development or related field  
  • 5+ years' experience in the field of promotions, offers or business development.  
  • 5+ years' experience in merchandising with a strong understanding of retail operations, promotional strategies, and commercial objectives.
  • Strong relationship management, negotiation skills and the ability to influence and drive change through stakeholder management.   
  • Demonstrated proficiency with IT integration and data analysis with a strong understanding of predictive modeling, AI and personalization of offers. 
  • Strong analytical and commercial acumen with the ability to use data and metrics to reinforce assumptions and recommendations to drive actions. 

You are: (Competencies) 


  • Self-aware and empathetic and possess a high level of Emotional Intelligence (EQ) 
  • An excellent project manager with strong communication skills and the ability to balance attention to detail with tight deadlines. 
  • Skilled at planning, organizing, prioritizing, and executing simultaneous projects. 
  • A strong problem solver with strong analytical, and critical thinking skills and a record of finding feasible solutions to complex problems. 
  • A natural innovator – creating new and better ways for the organization to be successful. 
  • Self-motivated with the ability to work independently and collaboratively with various departments to execute initiatives successfully. 

What we offer:


In addition to a highly competitive salary, we offer a great range of benefits, a company pension plan, free parking, exclusive team member offers, and opportunities for development and career progression.


If you’re looking to join a team that puts people first, you’re in the right place. Apply online today!


IND6


Compensation Details:

$90,415.00 - $120,554.00

The compensation offered for this position will take into consideration location, education, skills, experience and other factors.

Skills Required

  • Bachelor’s degree in loyalty marketing, business development, or a related field
  • 5+ years of experience in promotions, offers, or business development
  • 5+ years of merchandising experience
  • Strong understanding of retail operations, promotional strategies, and commercial objectives
  • Strong relationship management and negotiation skills
  • Ability to influence stakeholders and drive organizational change
  • Proficiency with IT integration and data analysis
  • Understanding of predictive modeling, AI, and personalized offers
  • Strong analytical and commercial acumen using data and metrics to drive recommendations
  • Strong project management, communication, planning, organization, and prioritization skills
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The Company
HQ: Langley, BC,
746 Employees
Year Founded: 2021

What We Do

Established in 2021, the Pattison Food Group is a Jim Pattison business and Western Canada’s leading provider of food and drugs. The Pattison Food Group includes Save-On-Foods, Buy-Low Foods, Quality Foods, Everything Wine, Pure Integrative Pharmacy, Imperial Distributors Canada Inc., More Rewards and other Jim Pattison Group specialty and wholesale operations. Its businesses employ more than 30,000 team members in nearly 300 food and drug retail locations and share a passion for giving back to the communities where they do business. Pattison Food Group businesses are leaders in customer service and innovation and are committed to achieving long-term growth

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